SearchBlog
by Laurie Sullivan, Staff Writer
Hidden in the shadows of Microsoft's $26.2 billion purchase of LinkedIn sits another Redmond, California acquisition -- Wand Labs, a tech startup that builds messaging apps based on artificial
intelligence. Read the whole story
by Laurie Sullivan
Some 82% of B2B marketers prefer to research technology from vendors -- similar to how online dating matches work -- according to ON24 CMO … Read the whole story
COMMENTARY
by Larissa Faw, Staff Writer
CANNES, FRANCE -- Google is the top brand poised to succeed in the future, according to IPG Mediabrands' inaugural D100 report in partnership with … Read the whole story
by Laurie Sullivan
At Cannes Lions Monday, Yahoo announced a branded content initiative that Dasani, Farmers Insurance, and JetBlue have already signed up to participate in. Read the whole story
COMMENTARY
by Maarten Albarda, Featured Contributor
The Association of National Advertisers(ANA) report on media transparency, the World Federation of Advertisers(WFA) report on digital ad fraud, the Interactive Advertising Bureau(IAB)'s Trustworthy … Read the whole story
by Joe Mandese
Following significant upgrades for the 2016 ad economy by two leading forecasters, a third has downgraded its outlook for the year. Publicis' Zenith unit … Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
The latest research shows that mcommerce has truly gained traction, but most importantly, the good guys are pulling way ahead of other retailers. Time … Read the whole story
COMMENTARY
by Larissa Faw, Staff Writer
CANNES, FRANCE -- While many say drones are just the latest gimmick to awe and impress the ad industry, a group of Lions presenters-- … Read the whole story