SearchBlog
by Laurie Sullivan, Staff Writer
All types and sizes of agencies and design firms are finding new business with brands, but the relationships are definitely changing, per a report released Wednesday. Read the whole story
COMMENTARY
by Ted McConnell, Featured Contributor
2016 was rife with stories pointing out the decay of advertising. The saddest of those suggest we have lost our way. If so, the … Read the whole story
COMMENTARY
by Kaila Colbin, Featured Contributor
You wake up, yawn, stretch. Pick up the phone. Check Facebook. "Like." "Like." "Like," again. After 10 "likes," Michal Kosinski knows you better than … Read the whole story
COMMENTARY
by Tobi Elkin, Staff Writer
As millions of people across the U.S. prepare for Super Bowl VI this Sunday, where will consumers' eyes actually be? Skittering from mobile apps, … Read the whole story
by Laurie Sullivan
The Magicians, which airs on the Syfy cable network, doubled down for Season 2 on YouTube to introduce the show to new audiences and … Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
Acting FTC Chair Maureen Ohlhausen suggested today that companies that "misuse" Big Data may act unfairly -- even when they have notified consumers about … Read the whole story
by Chase Martin
The Internet of Things may be welcoming TVs into the mix as the number of Internet-connected televisions approaches market saturation as consumers ditch TV … Read the whole story
by Steve McClellan
In addition to leading Publicis.Sapient in Europe and Asia, Vaz will now be responsible for global strategy and growth at DigitasLBi, which was created … Read the whole story
COMMENTARY
by Ray Schultz, Columnist
Marketers sometimes panic over the wrong things. Many were alarmed when Gmail announced an email classification scheme in 2013, fearing it would kill the … Read the whole story