Performance Marketing Insider
Automation in search and programmatic media buying will not eliminate jobs, but will change them. All the data leads to the same conversation, Toni Townes-Whitley, corporate vice president of industry … Read the whole story
The study by Adthena shows that Google Shopping product listing ads now comprise about 76.4% of all search spend for U.S. retailers, generating about … Read the whole story
The studio draws on Tapjoy's mobile gaming and advertising expertise to develop custom-branded, contextually relevant rich media ads, playables and interactive end cards for … Read the whole story
- COMMENTARY
TV drives search traffic, but chief strategy officers often don't feel comfortable talking about things their respective companies cannot do. Still, I like to … Read the whole story
To understand how false news -- especially "fake" political news -- spreads, three MIT Media Lab researchers analyzed 126,000 rumors spread by 3 million … Read the whole story
COMMENTARYThere are no superheroes in real life, and the best we've got for watchmen in the war on so-called "fake news" is Snopes. People … Read the whole story
- COMMENTARY
He seemed to blast the tech giants last month, but is now saying he was offering "encouragement." Read the whole story
It's not quite the scale of "Black Friday," or even "Cyber Monday," but Amazon's "Prime Day" has become one of the biggest online commerce … Read the whole story
