Performance Marketing Insider
by Laurie Sullivan, Staff Writer
Google confirmed that a bug on April 5 caused website pages to be deindexed after site owners reported ranking errors. A lot could be said about whether it was random … Read the whole story
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by Laurie Sullivan
The technology analyzes and matches brands with the partners most likely to drive the highest return on investment, and could change the way brands … Read the whole story
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by Laurie Sullivan
When the standards are finalized, the supply-side platforms and exchanges will post their files that enable buyers to verify the sellers of direct advertising … Read the whole story
by Larissa Faw
In new creative work the duo forms a pest company, "Hit the Rodents." They take their act on the road in order to show … Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
The Deceptive Experiences To Online Users Reduction Act would prohibit large platforms from using so-called "dark patterns" in their privacy policy interfaces. Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Some consumers who have never had a traditional cable, satellite or a telco package -- so-called "cord-nevers"-- are now thinking about buying one. They … Read the whole story
by Chuck Martin
The number of drivers distracted by smartphones has increased over the last year, according to a new study. Drivers nationally are 10% more distracted … Read the whole story