A new Google Maps feature now tells users the most popular food dishes in the area based on photos people uploaded and restaurant reviews of what they like to eat. … Read the whole story
Increasing cross-promotion of the Uber Eats and transit services is one way Uber hopes to recover from revenue losses, CEO Dara Khosrowshahi said during … Read the whole story
Amazon confirmed on Friday that it agreed to acquire Sizmek's ad-server business and dynamic creative optimization platform, ending months of speculation since Sizmek declared … Read the whole story
A pay-per-click advertiser has no grounds to revive claims that Google misrepresented the effectiveness of its click fraud detection system, the company says in … Read the whole story
The book has chapters on establishing brand safety and suitability profiles, structuring buys and terms in the context of safety, managing accountability and more. Read the whole story
More consumers are acquiring and using voice assistants, but using smart speakers to shop by voice has yet to go anywhere. The smartphone is … Read the whole story
Google's acquisition of independent ad server DoubleClick drove its digital ad dominance. Amazon's Sizmek acquisition sends a similar signal about how serious it is … Read the whole story
The Tencent marketing platform is driving lighting-fast brand creation and business growth. The company claims its audience is growing 40% YoY. Read the whole story
A large publisher increased revenue by just 4% when users' cookies were available. Read the whole story
To help marketers can identify the most engaging colors and images used in social media, Unmetric, a specialist in branded content analysis, has added … Read the whole story