Performance Marketing Insider
Loyalty typically leads a consumer to search on a brand term, but don't take that as a foregone conclusion that you've closed the sale, writes Location3 CEO Alex Porter. Read the whole story
Nearly 600 apps have been removed from the Google Play Store, Google AdMob and Google Ad Manager for violating Google's disruptive ads policy and … Read the whole story
A Dentsu report titled "The 2020 Coronavirus outbreak: Implications in China market and how should brands respond" examines the economic outlook and immediate consumer … Read the whole story
Taboola's free Newsroom platform is an alternative to search engines that have long touted their ability to drive readers from search to publisher sites. Read the whole story
After direct visits to commerce sites, Google dominates commerce-based traffic on the internet, by a wide margin, according to results of Oribi's "2020 eCommerce … Read the whole story
In a move to increase privacy and security, Google plans to require two-factor authentication to Nest accounts starting this spring. Read the whole story
So-called "long-form" video dominates the share of viewing for all platforms, including mobile, according to an interesting analysis of eMarketer and Brightcove date by … Read the whole story
