CHEQ says 35.7% of all online shoppers were malicious scrapers and crawlers, sophisticated botnets, fake accounts, click farms and/or proxy users as well as a host of illegitimate users committing … Read the whole story
The name change was announced with the completion of the merger with BritePool, an identity verification company for advertisers and publishers that has helped … Read the whole story
The guide aims to provide profiles and objective comparisons of the capabilities and services offered by all industry players offering cross-platform TV and video … Read the whole story
The deal with NewsGuard is exclusive to IPG clients, and covers 117 programs on 27 networks. Read the whole story
PFPs -- or ProFilePictures -- seek to inject "soul" into NFTs, build on continuous storylines, and blend digital art into real-life spaces. Read the whole story
Publishers can now integrate the verification technology into their systems -- a process that runs long before an ad does. Read the whole story
One-third of advertisers said they began their holiday promotions earlier as consumers started shopping amid worries about bottlenecks in supply chains. Read the whole story
These companies can shape public opinion ANYWHERE, and have so much power that governments all over regulate against them. Read the whole story