EU data protection regulators hit French ad-tech company Criteo with a $65 million (EUR60 million) sanction based on the GDPR, a set of consumer privacy rulings in Europe. Read the whole story
Google is urging a judge to refuse to grant class-action status to a group of Chrome users who claim the company violates federal and … Read the whole story
There is overwhelming support for a democratic coalition of supplying countries to come together for the good of humanity. About 30% of respondents are … Read the whole story
Their needs have changed because of current conditions, Demand Gen reports. Read the whole story
U.S. TV CPMs are up nearly 40% from 2019 pre-pandemic levels, according to WARC's latest Global Ad Trends analysis. Read the whole story
For example, focus on the functionality of your products over one-time benefits. Read the whole story
"Today gaming is in its current size is bigger than TV, movies and music combined," says Rishad Tobaccowala. Read the whole story
Eighty-five percent of TV networks are using new measurement currencies and tools in recent upfront deal-making with advertisers, and new measurement options are most … Read the whole story
The streamers' retreat was hardly enough to put a dent in the overall media/entertainment category, though, as spending rose 88% YoY, to $10.9 billion. Read the whole story