Google has been touting automation in advertising for years. Marketers initially rejected the notion of less control of campaigns, leaving the processes up to technology. All that has changed. Read the whole story
With Visual Search in Chat for Bing, users can upload photos to Bing Chat and ask the AI search engine questions based on the … Read the whole story
In preview through Azure Cognitive search, Vector Search uses machine learning to capture the meaning and context of unstructured data, such as images and … Read the whole story
The expanded partnership, announced with the release of the new large language model Llama 2, signals increased collaboration across the industry and an open … Read the whole story
The number of agency reviews is also affected by changing macroeconomic challenges, among other reasons. Read the whole story
NewsGuard also released new data showing the number of AI-generated news sites has jumped to 347 -- up from just 49 when they were … Read the whole story
Streaming platform advertising may increasingly see a glut. Nearly 35% of streaming "pods" can last more than three minutes, a Comcast Advertising survey finds. … Read the whole story
Sales teams can use the Sales GPT to send tailored emails to clients, the firm says. Read the whole story
The ecommerce giant and actor Randall Park tells parents that spending way less on kids is OK. Read the whole story
Half say they are satisfied, up from just over a third in 2022, Prowly reports. Read the whole story