- Local TV Revs Soar 20%
MediaDailyNews, Wayne Friedman - Thursday, June 10, 2010
Television advertising had a strong first quarter, with network revenues up 1 ...
- Yahoo Ready To Fix Advertising: What Will it Take?
Online Media Daily, Laurie Sullivan - Wednesday, June 9, 2010
Ramsey McGrory, Yahoo's vice president of North American Marketplaces and newly appoint ...
- Fox Sells 80% of Super Bowl
Around the Net In Media, Fern Siegel - Tuesday, June 8, 2010
Fox has sold as much as 80% of its ad inventory f ...
- Broadcast Upfront Ends, Estimated $7.3 Bil., 17% Added To Prime-Time Coffers
MediaDailyNews, Wayne Friedman - Tuesday, June 8, 2010
The broadcast network part of the upfront advertising market is nearly do ...
- Broadcast Spots Drop, Cable Prices Head North
MediaDailyNews, Wayne Friedman - Tuesday, June 8, 2010
Broadcast network unit pricing continues to drop -- this time 10% ...
- 'USA Today' Gets $50 iPad CPMs
MediaDailyNews, Erik Sass - Tuesday, June 8, 2010
One of the big unanswered questions during the recent media frenzy surroundi ...
- Oprah Net Close To GM Deal
Around the Net In Media, Fern Siegel - Tuesday, June 8, 2010
Oprah Winfrey, the queen of daytime TV, is extending her rule ...
- Magna Global: Online Ads To Top $100 Bil By 2015
MediaDailyNews, Wayne Friedman - Monday, June 7, 2010
Worldwide online advertising will continue to outpace traditional advertising revenues this yea ...
- Four On The Floor: iPhone Upgrade Doesn't Disappoint, Feeds Mounting iAd Hype
Online Media Daily, Mark Walsh - Monday, June 7, 2010
Apple didn't disappoint its legions of fans Monday,
unveiling ...
- Upfront: CW Grabbed 7.5% Ad Increase, CBS Expects To Match Fox Numbers
MediaDailyNews, Wayne Friedman - Friday, June 4, 2010
The CW copied what Fox did during the first part of t ...
- Action! Cinema Advertising Booms in 2009, 2010
MediaDailyNews, Erik Sass - Monday, June 7, 2010
Virtually alone among major media, digital out-of-home video posted positive revenue grow ...
- TWC's Forbes: Geo-Targeting, New Ad Methods Propel Growth
MediaDailyNews, David Goetzl - Friday, June 4, 2010
Last year may have been a tough one, but Time Warner Cable ...
- Toyota Deals Cut Local NY ABC Ads
Around the Net In Media, Fern Siegel - Friday, June 4, 2010
Frustrated with the way ABC News has covered Toyota's recall problems, t ...
- Rival Nets Angry At Fox For Upfront Pricing
MediaDailyNews, Wayne Friedman - Thursday, June 3, 2010
Media executives say Fox could have set pricing for its upfront invento ...
- Moody's: Newspapers' Recovery May Last 1 Year
MediaDailyNews, Erik Sass - Thursday, June 3, 2010
Don't call it a comeback, because frankly, it might not be. Th ...
- Upfront: Hank Close Helps Shape Current TV
MediaDailyNews, David Goetzl - Thursday, June 3, 2010
Current TV, which turns five in August and is now in ...
- Slick Ad Campaigns Affordable To Small Business
Around the Net In Media, Fern Siegel - Wednesday, June 2, 2010
Hard times in ad and media industries are creating bargains for sma ...
- Road Trip: 'Spin,' Midas 'Rock The Highway'
MediaDailyNews, Tanya Gazdik - Wednesday, June 2, 2010
Auto service provider Midas International Corp. is joining with Spin to a ...
- Bizo Self-Service Ad Platform For $5 Per Day
Online Media Daily, Laurie Sullivan - Wednesday, June 2, 2010
The self-service online advertising platform BizAds from Bizo that launched Wednesday le ...
- NBA Finals Hit Uptick In Ad Sales
MediaDailyNews, - Tuesday, June 1, 2010
Ad sales for the NBA Finals that begin June 3 on A ...
- Goal! WorldBand Airs World Cup In Various Languages
MediaDailyNews, David Goetzl - Tuesday, June 1, 2010
Before the World Cup kicks off June 11 in South Africa, WorldBa ...
- 'Lost' Finale Found Fantastic Brand Recall Numbers
MediaDailyNews, Wayne Friedman - Tuesday, June 1, 2010
Here's another reason to advertise in a series-ending TV show -- big-ti ...