- Nespresso First-Ever U.S. Television Campaign
Marketing Daily, Karl Greenberg - Monday, April 30, 2012
The division of Nestle is doing its first-ever TV ad campaign ...
- Jeans Full Of Tweets Promote Eco-Friendly Denim
Creative Media Blog, Amy Corr - Monday, April 30, 2012
What's that on your jeans? Do I see a hashtag? To promo ...
- Europe's Badoo Comes A-Callin' In The States
Marketing Daily, Aaron Baar - Friday, April 27, 2012
Badoo.com, a popular European social network, is making its way to U. ...
- Bombay Sapphire Sponsors Film Competition
Marketing Daily, Tanya Gazdik - Sunday, April 29, 2012
Bombay Sapphire gin is sponsoring a short filmmakers competition in association wi ...
- GroundLink Appeals To Secret Agent Inside
Marketing Daily, Aaron Baar - Thursday, April 26, 2012
Car-service company GroundLink is looking to build national awareness by appealing ...
- Trop50 Extends Products -- And 'Girlfriends' Campaign
Marketing Daily, Karlene Lukovitz - Tuesday, April 24, 2012
PepsiCo continues to build on the impressive success of its half-the-calories juic ...
- Zippo Rocks Out With New Campaign
Marketing Daily, Karl Greenberg - Tuesday, April 24, 2012
The company has launched a musical event, sweepstakes, giveaway, social media a ...
- Out to Launch
Out to Launch, Amy Corr - Wednesday, April 25, 2012
What's in a name? Beloved pet looks different before owner has h ...
- More Dullness Than Light in Latest Dulux "Let's Colour Project"
Video Critique, Larry Dobrow - Tuesday, April 24, 2012
As an individual whose lot in life is to trawl the w ...
- Balloon Tank Is Visual Reminder Of Kids In War-Torn Areas
Creative Media Blog, Amy Corr - Monday, April 23, 2012
An outdoor and social media campaign for War Child Holland reminds ...
- Corona Invites Viewers To Break Free From Rut
Marketing Daily, Tanya Gazdik - Saturday, April 21, 2012
Corona Light is debuting a national marketing campaign that encourages consumers ...
- Campaign Spotlights New N.J. Neurosurgical Center
Marketing Daily, Karl Greenberg - Wednesday, April 18, 2012
The spot will run during prime time on ABC,CBS,Fox, and NBC ...
- Festival of Media Global: WPP, Coke Win Big Honors
MediaDailyNews, Steve McClellan - Wednesday, April 18, 2012
For campaign work, it wasn't a great year for U.S. contenders ...
- Spotify Teams With Coke, Launches Branded Apps
Online Media Daily, Mark Walsh - Wednesday, April 18, 2012
Spotify announced a broad new partnership Wednesday with Coca-Cola and launched ...
- Out to Launch
Out to Launch, Amy Corr - Wednesday, April 18, 2012
Count the "Avengers" movie tie-ins. Sexually active senior citizens. Let's launch! ...
- P&G's "Thank You, Mom" Returns
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, April 17, 2012
Today Procter & Gamble introduces this year's “Thank You, Mom” Olympics campai ...
- First Commonwealth Work Mid May
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, April 17, 2012
The first work from Chevrolet's new Commonwealth
advertising agency may h ...
- T-Mobile Launches New Campaign
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, April 17, 2012
T-Mobile USA is planning a more aggressive advertising campaign, with its spokeswom ...
- Western Union Launches Campaign, Evolves Brand
Marketing Daily, Tanya Gazdik - Monday, April 16, 2012
Western Union is launching a new campaign with the goal of evolvi ...
- AT&T Fuses Technology, Family For Mother's Day
Marketing Daily, Aaron Baar - Monday, April 16, 2012
The Hispanic campaign features a Mother's Day-themed commercial in which a teena ...
- Troy-Bilt Adds Some Shazam To TV Spot
Creative Media Blog, Amy Corr - Monday, April 16, 2012
Troy-Bilt touts its yard products as made to last a lifetime, ...
- T-Mobile Punches Up Attitude In New Campaign
Marketing Daily, Aaron Baar - Sunday, April 15, 2012
In a new set of commercials set to begin airing this wee ...
- Atlantic City Launches $20 Million Effort
Marketing Daily, Tanya Gazdik - Sunday, April 15, 2012
The Atlantic City Alliance is launching a $20 million tourism campaign, t ...
- Dr Pepper Ties In With 'Marvel's The Avengers'
Marketing Daily, Karlene Lukovitz - Thursday, April 12, 2012
Dr Pepper has partnered with Marvel Entertainment for a multiplatform campaign center ...
- Rockport Readies New Campaign
Marketing Daily, Sarah Mahoney - Thursday, April 12, 2012
To drive home the idea that comfy shoes can so be fashionabl ...
- Denny's Builds On Success Of Gen Y-Targeted Videos
Marketing Daily, Karlene Lukovitz - Wednesday, April 11, 2012
Naturally, viewers of the Denny's videos are given tools to readily sha ...
- Brooks Reaches Out To Happy Runners
Marketing Daily, Sarah Mahoney - Wednesday, April 11, 2012
For 10 years now, Brooks Sports has positioned itself as the sh ...
- Let's Get It On: "Safe Sex For Seniors" Launches PSA Campaign.
Video Critique, Larry Dobrow - Thursday, April 12, 2012
The scene: A condo community in Florida, early evening. Sated following ...
- Denny's Gets Edgy To Reach Younger Diners
Around the Net In Brand Marketing, Nina Lentini - Wednesday, April 11, 2012
Scripted videos three to four minutes long are released on CollegeHumor.com a ...
- C-Store Campaign Spotlights Fresh Food Offerings
Around the Net In Brand Marketing, Nina Lentini - Wednesday, April 11, 2012
The latest ad campaign fro Sheetz, a regional, 400-unit convenience-store chain headquarter ...