- Courtyard Repositions Brand, Aims To Elevate
Marketing Daily, Tanya Gazdik - Monday, April 30, 2018
"For the first time, our NFL campaign is also taking the sa ...
- Rao's Launches First Big Campaign With BSSP
Out to Launch, Larissa Faw - Friday, April 27, 2018
The campaign builds off its fan base by transforming online reviews in ...
- DDB San Francisco's #BetterOff OOH Ad
Out to Launch, Steve McClellan - Friday, April 27, 2018
DDB San Francisco used OOH digital technology to demonstrate the benefits ...
- FanDuel Campaign Promotes More Ways To Play
MAD, Larissa Faw - Wednesday, April 25, 2018
For the first time the fantasy sports game provider is offering single-ga ...
- Realtor.com Launches Its Largest Brand Campaign
Marketing Daily, Tanya Gazdik - Wednesday, April 25, 2018
The campaign marks a significant departure from the brand's previous ad campaign ...
- 'Soupman' Actor Thomas Hooks Up With Brand He Spoofed On 'Seinfeld'
MAD, Larissa Faw - Tuesday, April 24, 2018
Actor Larry Thomas will represent the company across all media. The brand ...
- Transitions Optical Targets Fashion-Oriented Millennials
Marketing Daily, Tanya Gazdik - Wednesday, April 25, 2018
"In the age of the selfie, we know style and self-image a ...
- Coors Banquet, Tuborg Launch New Campaigns
Out to Launch, Larissa Faw - Tuesday, April 24, 2018
MillerCoors is shifting its focus on messaging away from attributes of t ...
- Faberge Eggs And Human Organs, Think About It
Mediapsssst, Richard Whitman - Monday, April 23, 2018
I never would have made the connection, until I read about th ...
- George Hamilton Returns As KFC's 'Crispy Colonel'
Out to Launch, Larissa Faw - Monday, April 23, 2018
After Reba McEntire and Norm McDonald played the iconic spokesperson, among other ...
- Autotrader Takes A High-Energy Tack
Drive Time, Tanya Gazdik - Monday, April 23, 2018
In one stunt, the Kelley Blue Book Price Advisor dial with i ...
- BBDO's 'Deeper Beauty' Campaign For Macy's
Out to Launch, Steve McClellan - Friday, April 20, 2018
The retailer says the campaign is designed to showcase "how inner a ...
- TD Ameritrade, Havas Place First Ad In Blockchain
Digital News Daily, Laurie Sullivan - Friday, April 20, 2018
The campaign, titled Greetings from the Blockchain, aims to "celebrate" the growi ...
- Reynolds Promotes New Plastic Wrap With 'Victory' Song
Out to Launch, Larissa Faw - Thursday, April 19, 2018
The spot runs across Reynolds Kitchens digital and social channels as we ...
- Doctor Refuses To Treat Newborn In New LGBT Campaign
MAD, Larissa Faw - Wednesday, April 18, 2018
The "Beyond I Do" campaign showcases real Americans who have faced discriminati ...
- With No U.S. Team In The World Cup, Let's Root For...Iceland?
MAD, Larissa Faw - Wednesday, April 18, 2018
That's what Reyka Vodka is urging Americans to do in a n ...
- Heineken's Tiger Beer Targets Select Markets With 'Uncaged' Campaign
Out to Launch, Larissa Faw - Wednesday, April 18, 2018
The "Uncaged" campaign features seven emerging artists who use their talents ...
- Twitter Ads Help Drive Viewers To TV
Television News Daily, Wayne Friedman - Wednesday, April 18, 2018
A Nielsen Watch study shows audiences are more likely to tune-in ...
- Vegas Caesars Palace Offers Emperor-Like Experience
Out to Launch, Larissa Faw - Tuesday, April 17, 2018
Las Vegas' Caesars Palace and its agency i.d.e.a. are attempting to expa ...
- Rover.com Trots Out New 'Walk' Campaign
Out to Launch, Larissa Faw - Monday, April 16, 2018
The campaign appears across national TV, online ads and social channels, a ...
- Troika Launch First Work For PGA, Haymaker For Reef
MAD, Larissa Faw - Friday, April 13, 2018
The "Live Under Par" tagline will also become the PGA Tour's fir ...
- Kaiser Permanente Enlists Stephen Curry To Promote Mental Resilience
Marketing Daily, Tanya Gazdik - Monday, April 16, 2018
The spot aims to show how mental resilience helps Curry grow ...
- Monoprix Debuts 'The Worst Song In The World'
Out to Launch, Larissa Faw - Monday, April 16, 2018
Monoprix and its agency Rosapark are promoting the French-based grocery chain's ho ...
- Leo Burnett Wins Betfair Business
Accounts on the Move, Larissa Faw - Friday, April 13, 2018
Leo Burnett has defeated four agencies to land International AOR responsibilities f ...
- Minute Maid Gets Real With Parents
MAD, Larissa Faw - Friday, April 13, 2018
Since nearly all parents (94%) who post pictures or videos of the ...
- MCA Kicks Off 'Look' Campaign, First In 20 Years
MAD, Larissa Faw - Friday, April 13, 2018
The Museum of Contemporary Art Chicago (MCA) is launching its first maj ...
- Tourism Australia Follows Up On Super Bowl Effort
Marketing Daily, Tanya Gazdik - Friday, April 13, 2018
Developed by Expedia Group Media Solutions' Creative Partnerships team, the choose-your-own-travel-adventure creati ...
- Maytag Drops Clues For Appliance Hunt
MAD, Larissa Faw - Thursday, April 12, 2018
Maytag is drumming up hype to support May as Maytag Month ...
- Armor All Enlists John Cena To Appeal To Millennials
Marketing Daily, Tanya Gazdik - Thursday, April 12, 2018
"John Cena's broad influence and specific appeal to this younger audience c ...
- Wendy's, Oreo's Campaigns Click On Twitter
MAD, Larissa Faw - Tuesday, April 10, 2018
In light of the attention economy, it is critical for brands ...