- Kitchen Taps Herman As Chief Digital 'Chef,' Will Drop Varick Media Role
Online Media Daily, Joe Mandese - Friday, January 29, 2010
Darren Herman, the head of digital media at The Media Kitchen, a ...
- AT&T And Comcast Tap TRUSTe Behavioral Targeting Widget
Online Media Daily, Laurie Sullivan - Thursday, January 28, 2010
TRUSTe has developed a widget that provides consumers with the ability ...
- Ad Networks Multiply: What's The Difference?
Engage:Hispanics, Joe Kutchera - Thursday, January 28, 2010
Because of this trend, a number of ad networks have opened sh ...
- Apple Gives Marketers Bigger Launching Pad With Giant iPhone
Online Media Daily, Mark Walsh - Wednesday, January 27, 2010
The Apple iPad may not be a game-changer for mobile marketing, b ...
- Gabriner Named To Adap.tv Prexy Post
Online Media Daily, Gavin O'Malley - Tuesday, January 26, 2010
Adap.tv, creators of OneSource, a platform to help publishers better monetize the ...
- Yahoo's Lombardo Goes Glam
Online Media Daily, Gavin O'Malley - Monday, January 25, 2010
Media and advertising network Glam Media on Monday named Todd Lombardo ...
- YuMe Names McLernon To CRO Post
Online Media Daily, Gavin O'Malley - Monday, January 25, 2010
Video ad network YuMe on Monday is expected to announce the additi ...
- 'Fragmentation' Still Mobile Watchword In 2010
MoBlog, Mark Walsh - Friday, January 22, 2010
A recent report by Forrester analyst Thomas Husson on mobile trends f ...
- Market Efficiency: Political Pubs Form Opinion Leader Network
MediaDailyNews, Fern Siegel - Wednesday, January 20, 2010
Three respected publications -- The Nation, National Review, The Christian Science Monitor ...
- Study: Online Display Pricing Rebounds
Online Media Daily, - Tuesday, January 19, 2010
Pricing for non-guaranteed -- or remnant -- ad inventory rebounded last yea ...
- YuMe Adds 'Triple Play' Ads
Online Media Daily, Mark Walsh - Tuesday, January 19, 2010
Video ad network YuMe has introduced a new unit that lets advertise ...
- Analysis Of A Facebook Scam
Around the Net in Search Marketing, Laurie Sullivan - Friday, January 15, 2010
Dennis Yu provides a detailed analysis of "how a few bad-apple affiliat ...
- Maybe Microsoft Does Some Things Right
Around the Net in Search Marketing, Laurie Sullivan - Friday, January 15, 2010
Microsoft's search engine Bing might have trouble keeping up with Google, b ...
- AdMeld Hires Exec To Lead Mobile Operations
Online Media Daily, - Thursday, January 14, 2010
AdMeld, which helps publishers optimize inventory across ad networks, has named Ma ...
- PubMatic Expands Platform To Mobile
Online Media Daily, - Thursday, January 14, 2010
PubMatic has extended its online ad optimization platform to the mobile We ...
- Amobee Buys UK-based RingRing Media
Online Media Daily, Mark Walsh - Wednesday, January 13, 2010
Signaling growing consolidation in mobile advertising, carrier-backed mobile ad company Amobee Med ...
- Malicious Indent: Rubicon Teams With ClickFacts To Thwart Malvertising
Online Media Daily, Joe Mandese - Tuesday, January 12, 2010
Online display advertising aggregator the Rubicon Project this morning unveiled Rubicon Securit ...
- Value Of Interactive Video Livestreams Explodes
Video Insider, Richard Reader - Monday, January 11, 2010
Last year was an exciting one for video ad nets and f ...
- Android Invades Apple's Turf
MoBlog, Mark Walsh - Friday, January 8, 2010
With AT&T
announcing plans this week to launch five Android phon ...
- Apple Acquires Quattro Wireless In Mobile Ad Play
Online Media Daily, Mark Walsh - Tuesday, January 5, 2010
Apple is poised to announce that it will acquire mobile ad netwo ...
- How A Billion Dollar Mobile Investment Could Support Search And Display Online Advertising
SearchBlog, Laurie Sullivan - Wednesday, January 6, 2010
Within the past month, two tech leaders have made investments in mobi ...
- Apple Mobilizes In Ad Net Wars
Around the Net In Online Marketing, Gavin O'Malley - Tuesday, January 5, 2010
If only for a minute, the industry on Tuesday forgot about "iTablets&quo ...
- Report: Apple To Acquire Mobile Ad Aggregator Quattro
Online Media Daily, - Tuesday, January 5, 2010
Apple is poised to announce that it has acquired mobile ad netwo ...
- Logging In: The False Darwinism Of Competition
OMMA Magazine, John Nardone - Tuesday, January 5, 2010
How many ad networks on one media plan are too many? ...
- Ad Nets Focus: The New Vertical Is Horizontal
OMMA Magazine, Donnovan Andrews - Tuesday, January 5, 2010
Vertical ad networks once promised deeper service based on transparency, so-called "exper ...