- 6 Often Forgotten Google AdWords Features
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, February 18, 2015
Google has released many new features in AdWords that marketers do n ...
- Google Blocks 524 Million 'Bad Ads' From Serving Up In 2014
SearchBlog, Laurie Sullivan - Tuesday, February 3, 2015
Google banned more than 214,000 advertisers from serving ads across its netwo ...
- Facebook Audience Network vs. AdSense: A Battle Royale Brews
Search & Performance Marketing Daily, David Rodnitzky - Monday, January 26, 2015
A prominent investment bank recently raised its target on Facebook's stock ...
- Google, Lending Club Ink Partnership To Lend Funds
MediaDailyNews, Laurie Sullivan - Thursday, January 15, 2015
Lending Club, the peer-to-peer network connecting borrowers with lenders, has formed ...
- Google AdWords Integrates Store Visits
Around the Net in Search Marketing, Laurie Sullivan - Thursday, January 15, 2015
Google has introduced a method to integrate store visits into AdWords. Lar ...
- Search Engine Marketing Review Site Ranks Platforms
SearchBlog, Laurie Sullivan - Wednesday, January 14, 2015
AdWords, Kenshoo, and Marin Software received top honors in G2 Crowd's fir ...
- How To Use AdWords Scripts
Around the Net in Search Marketing, Laurie Sullivan - Monday, December 8, 2014
AdWords Scripts -- those lines of code that tell AdWords accounts h ...
- Google Merchant Promotions Rolls Out Internationally
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, November 19, 2014
Google is expanding Merchant Promotions from the United States to the Unit ...
- Google Adds Shopping Campaign Tool Auction Insights
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, November 19, 2014
Google is adding Auction Insights to Shopping campaigns allowing advertisers to compa ...
- Fear Overload Puts AdWords To Work During Halloween
SearchBlog, Laurie Sullivan - Wednesday, October 29, 2014
Fear Overload puts on the ultimate adults-only Halloween events to frighten t ...
- Google Tells Agencies To Be More Transparent
SearchBlog, Laurie Sullivan - Monday, October 20, 2014
Transparency remains top of mind for Google. New rules coming to Goog ...
- Google Adds Location, Schedule Bid Adjustments
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, September 17, 2014
Google has introduced a way to allocate a marketing paid-search budget ...
- Tips For Using Google AdWords Callout Extensions
Around the Net in Search Marketing, Laurie Sullivan - Monday, September 8, 2014
Miranda Miller explains the advantages of Google AdWords callout extension tool. S ...
- Building Blocks Of U.S. Small Businesses And How Google Gives 28 Million A Leg Up
SearchBlog, Laurie Sullivan - Friday, August 29, 2014
Creating an online business plan that helps small and mid-size businesses gr ...
- Google Changes Features In Click-To-Call Mobile Reporting
Search & Performance Marketing Daily, Laurie Sullivan - Friday, August 22, 2014
Google will change the way it reports click-to-call data in AdWords A ...
- Google's 10-Year IPO And The Parallel Between AdWords And Dutch Auction
SearchBlog, Laurie Sullivan - Tuesday, August 19, 2014
Is there a correlation between Google's use of Dutch auction when taki ...
- Google Makes Close Variant Keyword Matching A Default
Around the Net in Search Marketing, Laurie Sullivan - Friday, August 15, 2014
In September Google will begin applying close variant keyword matching to a ...
- Comparing Changes In Authorship, Non-Authorship URL Results
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, August 5, 2014
Moz continues to closely monitor its URLs to measure the effect ...
- 5 Steps To More Successful Dayparting, Ad Scheduling
Around the Net in Search Marketing, Laurie Sullivan - Monday, August 4, 2014
The AdWords Dimensions tab let marketers identify the best times and da ...
- 5 Top Luxury Brands Spent $22 Million On Paid-Search Keywords
SearchBlog, Laurie Sullivan - Thursday, July 24, 2014
Five of the top luxury brands that typically keep a tight re ...
- WordStream Raises $12 Million In New Funding Round
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, July 8, 2014
As applications continue to dominate mobile search, and remarketing and personal sear ...
- New Ads On Google AdMob Network
Around the Net in Search Marketing, Laurie Sullivan - Thursday, June 26, 2014
Advertisers can attract new users to their app using interstitial video a ...
- iCrossing Rolls Out Real-Time SearchAi For Google AdWords Retargeting
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, June 25, 2014
iCrossing became the first agency to pair search data with audience retargeti ...
- Google Releases Guidelines On Transitioning To PLAs.
Around the Net in Search Marketing, Laurie Sullivan - Monday, June 23, 2014
Google has released a white paper with recommendations on how to structu ...
- Parental Status Added To Google AdWords
Around the Net in Search Marketing, Laurie Sullivan - Monday, June 23, 2014
Google now tracks parental status in AdWords, per Larry Kim. He provid ...
- Why Google's Report Comparing Organic With Paid Search Fails
Around the Net in Search Marketing, Laurie Sullivan - Thursday, June 12, 2014
Andy Taylor suggests that Google's paid and organic search AdWords report mig ...
- Working Dynamic Keyword Insertions
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, June 10, 2014
Luke MacLean takes a deep dive into AdWords features that might ha ...
- Google Drops IE9 AdWords Support
Around the Net in Search Marketing, Laurie Sullivan - Friday, June 6, 2014
Google said it will drop support for Internet Explorer 9 in AdWor ...
- Bing Will Group Tablet Paid-Search Ads Into Desktop, Laptop Category
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, June 4, 2014
Microsoft will change how Bing Ads groups tablet device targeting to ma ...
- How One Small Business Views Paid Search
Around the Net in Search Marketing, Laurie Sullivan - Thursday, May 15, 2014
Dan Shewan tells us about a series of events, workshops and Q& ...