- Chipotle Parlays Social Meme Into National Campaign
MAD, Fern Siegel - Wednesday, April 30, 2025
'YourPotle' taps into the real, organic fan passion for the brand. ...
- Brand Revolution Acquires Brilliant To Strengthen Social Expertise
MAD, Fern Siegel - Wednesday, April 30, 2025
The acquisition affords Brand Revolution more creative tools to craft campaigns. ...
- Dentsu Canada Appoints Elkouby Chief Creative Officer
MAD, Steve McClellan - Wednesday, April 30, 2025
The two-decade-plus industry veteran most recently served as Chief Creative Officer ...
- Toyota Features Cool Kids In Grand Highlander Creative
Marketing Daily, Tanya Gazdik - Wednesday, April 30, 2025
Created with the NFL Draft in mind, the 2025 Grand Highlander to ...
- Foster Oversees Social And Influencer Creative For IPG Health
People on the Move, Fern Siegel - Wednesday, April 30, 2025
Previously, she worked with Meta on brands such as Bobbi Brown a ...
- We Are Pi To Oversee Jack Link's European Creative
Accounts on the Move, Fern Siegel - Tuesday, April 29, 2025
The agency will heighten brand engagement via creative campaigns and activations. ...
- TBA Worldwide Acquires SaleSurf Growth, Boosts Clients' Amazon Revenue
MAD, Fern Siegel - Tuesday, April 29, 2025
The new agency helps brands increase their visibility and digital sales. ...
- Madhive Places AI 'Intelligence Layer' Across Media Process
MediaDailyNews, Laurie Sullivan - Wednesday, April 30, 2025
Madhive, a unified operating system for local media, announced Wednesday the laun ...
- Brunner Selects Sally As Executive Vice President
People on the Move, Fern Siegel - Tuesday, April 29, 2025
She will lead Brunner's strategic growth and business development nationally, with emphas ...
- Screwfix Selects M+C Saatchi Group As Lead Creative Agency
Accounts on the Move, Fern Siegel - Monday, April 28, 2025
The shop will develop a new brand platform to support the brand ...
- Gut Miami Enlists Enderstein As ECD
MAD, Fern Siegel - Monday, April 28, 2025
The new creative will oversee Kraft Heinz, Progressive and Vital Farms. ...
- State Lawmakers Pass Washington Tax On Ad Services
MediaDailyNews, Wendy Davis - Monday, April 28, 2025
The ANA, 4As and other industry organizations have asked Washington Governor B ...
- Heineken Turns Anti-Social - Media, That Is
MediaDailyNews, Joe Mandese - Tuesday, April 29, 2025
The new "no social socials" campaign from Publicis' LePub is inspired ...
- The Honest Kitchen Wants 'Best' Food For Pets
Out to Launch, Fern Siegel - Monday, April 28, 2025
The campaign is the largest ad push in the company's 23-year hist ...
- Test Drive: Lincoln Navigator Takes Luxury To New Heights
Drive Time, Tanya Gazdik - Monday, April 28, 2025
A new offering is instructional videos about features like BlueCruise drivers c ...
- Elizabeth Arden Promotes Retinol Capsules To Enhance Skincare
MAD, Fern Siegel - Friday, April 25, 2025
This is Terri & Sandy first work for the cosmetics brand. ...
- We Are Social Acquires Helo, Strengthens Creative Production
MAD, Fern Siegel - Friday, April 25, 2025
The integration allows the agency to deliver larger campaign executions while strengtheni ...
- PMG Taps IPG Vet Stoller To Lead Media
MAD, Steve McClellan - Friday, April 25, 2025
Stoller was most recently Global Chief Innovation Officer at IPG's UM. ...
- AKQA Founder Ahmed To Launch New Agency On May 1
MAD, Steve McClellan - Monday, April 28, 2025
Ajaz Ahmed spoke publicly for the first time about his dispute wi ...
- Automotive TV Spending Rises 10.8% In March
Marketing Daily, Tanya Gazdik - Sunday, April 27, 2025
"Basketball was on everyone's mind in March - including automotive advertisers," sa ...
- Is College A Waste Of Money? Most Of Gen Z Thinks So
Mediapsssst, Richard Whitman - Friday, April 25, 2025
That's according to a new survey from Stagwell's Harris Poll. Nearly ha ...
- Is WPP Getting Ready To Unload AKQA?
Mediapsssst, Richard Whitman - Monday, April 28, 2025
Like other digital agencies, the pioneering WPP shop has struggled in rece ...
- Leo Chicago Aids Visionwork's 'Mission'
Out to Launch, Fern Siegel - Friday, April 25, 2025
The brand is determined to simplify eye care. ...
- Giant 3-D OOH Jellyfish Showcases Georgia Aquarium
Out to Launch, Steve McClellan - Sunday, April 27, 2025
Georgia Aquarium and agency Doe-Anderson have unveiled some splashy out-of-home creati ...
- Electric Taps Malouin As Executive Strategy Director
People on the Move, Fern Siegel - Friday, April 25, 2025
Previously, he was director, commercial strategy at frog. ...
- ACC Ups Floyd To Chief Community And Performance Officer
People on the Move, Steve McClellan - Thursday, April 24, 2025
Marketing agency group Acceleration Community of Companies (ACC) has elevated Scott Flo ...
- Pinnacle Advertising Launches Cima, Connects Brands To U.S. Hispanics
MAD, Fern Siegel - Thursday, April 24, 2025
The new agency offers cultural fluency and strategic expertise to reaching ...
- IPG Shares Climb After Q1 Revenue Shortfall
MAD, Steve McClellan - Thursday, April 24, 2025
The consensus projection among analysts was that the decline would be 4. ...
- Marcom M&A Activity Fell Sharply In 2024
MAD, Steve McClellan - Thursday, April 24, 2025
A new report from COMvergence finds that deal activity fell 37% la ...
- Timeless by Design: Building and Measuring a Brand That Endures
MAD, Chris Prescher - Thursday, April 24, 2025
To build a brand that lasts, organizations and their teams must lea ...