- Search Consultant Tells Indie Agencies To Change Their Pitch
Mediapsssst, Richard Whitman - Friday, September 24, 2021
Agencies keep prioritizing the work when it's the "intensity of trust" th ...
- Unilever Completes $4 Billion Media Agency Review
MAD, Steve McClellan - Thursday, September 9, 2021
The single biggest piece of business goes to incumbent WPP, with Omnic ...
- Say Goodbye To The Agency Pitch Treadmill
MAD, Yasmena Depko - Tuesday, July 20, 2021
The era of big pitches every couple of years is coming ...
- Analysis Shows Nearly A Quarter Of Pitches Done As Integrated Media/Creative Reviews
MediaDailyNews, Joe Mandese - Friday, April 23, 2021
Major U.S. marketers appear to be streamlining their agency reviews, moving fr ...
- COMvergence Study Finds More Talk Than Action For U.S. Consolidation Pitches
Mediapsssst, Richard Whitman - Thursday, April 22, 2021
Over two years and nearly 600 pitches, just 13 advertisers selected agenci ...
- Facebook Launches Global Media Agency Review
MAD, Steve McClellan - Tuesday, March 30, 2021
The social media giant spends an estimated $700 million on measured med ...
- Publicis Groupe Creates 'Bespoke' Agency 'Q' For Infiniti
Marketing Daily, Tanya Gazdik - Tuesday, March 9, 2021
"A single agency solution makes a whole lot of sense, particularly ...
- Agency Search Pioneer Dick Roth Dies at 84
MAD, Steve McClellan - Monday, January 4, 2021
After a marketing career with stints at General Foods and agencies Gr ...
- Ratings Service GoodFirms Lists 'Top' Email Agencies
Email Marketing Daily, Ray Schultz - Wednesday, December 23, 2020
B2B ratings and review platform GoodFirms has listed what it says a ...
- Inspire Brands Puts $424M Media Portfolio Up For Review
MAD, Larissa Faw - Friday, August 7, 2020
Inspire ranks as the U.S.'s fourth-biggest restaurant company and hopes to bett ...
- NordVPN Taps The Specialist Works As European Media Lead
Accounts on the Move, Larissa Faw - Thursday, August 6, 2020
NordVPN is appointing The Specialist Works as the virtual private network provider&rsquo ...
- Walkers To End 22-Year Relationship With AMV BBDO
Around the Net In MAD London, Sean Hargrave - Friday, May 22, 2020
Walkers Crisps, owned by Pepsi Co, is looking for a new ...
- MediaCom Wins Duracell Global Media Account
Around the Net In MAD London, Sean Hargrave - Friday, May 15, 2020
MediaCom has won Duracell's global media account. The incumbent, Starcom, did n ...
- Air France Expected To Review Global Media And Creative Accounts
Around the Net In MAD London, Sean Hargrave - Friday, May 15, 2020
Air France is believed to be about to run a review f ...
- Vision Express Awards Media Account To The7stars
Around the Net In MAD London, Sean Hargrave - Friday, April 24, 2020
Vision Express has awarded its GBP12m media account to the7stars. "Campaign" revea ...
- Engine On Alert As E.ON Calls Review
Around the Net In MAD London, Sean Hargrave - Tuesday, April 21, 2020
"Campaign" reveals that Engine has been put on alert as energy compa ...
- MINI Calls Global Creative Review
Around the Net In MAD London, Sean Hargrave - Thursday, March 26, 2020
"Campaign" reveals MINI has called a global creative review which will ...
- VW Puts Tribal On Alert
Around the Net In MAD London, Sean Hargrave - Tuesday, March 24, 2020
VW is reviewing its digital marketing arrangements, putting Tribal Worldwide on aler ...
- Manchester City Searching For New Media Agency
Around the Net In MAD London, Sean Hargrave - Tuesday, March 24, 2020
Manchester City is seeking to replace its media agency PHD Manchester whi ...
- HSBC Picks WPP To Lead On Global Creativity
Around the Net In MAD London, Sean Hargrave - Wednesday, March 18, 2020
HSBC has consolidated its global creative account with WPP taking the lea ...
- Plenty Moves To Abbott Mead Vickers BBDO
Around the Net In MAD London, Sean Hargrave - Monday, March 16, 2020
Kitchen roll brand, Plenty, is shifting its creative account from Publicis.Poke ...
- BBVA Splits Global Media Between Mindshare And Accenture
Around the Net In MAD London, Sean Hargrave - Tuesday, March 10, 2020
Spanish bank BBVA has split global media duties between WPP's Mindshare a ...
- Leo Burnett Wins Vision Express Creative Account
Around the Net In MAD London, Sean Hargrave - Monday, March 9, 2020
Leo Burnett has been announced as the new creative agency for Visi ...
- WPP Picks Up Most Of Intel's Global Creative Work
Around the Net In MAD London, Sean Hargrave - Tuesday, March 3, 2020
WPP's VMLY&R has won the majority of Intel's $1.4bn global creative accoun ...
- Ocado On Hunt For A New Creative Agency
Around the Net In MAD London, Sean Hargrave - Monday, March 2, 2020
Online supermarket Ocado is seeking a new creative agency after Now declin ...
- TBWA\London Parts Ways With Harvey Nichols
Around the Net In MAD London, Sean Hargrave - Friday, February 28, 2020
TBWA\London is resigning the Harvey Nichols account after it was announced th ...
- O2 Calls CRM Review
Around the Net In MAD London, Sean Hargrave - Thursday, February 27, 2020
O2 is putting M&C Saatchi's Lida on alert as it calls ...
- KP Owner Consolidates Media With Publicis
Around the Net In MAD London, Sean Hargrave - Friday, February 21, 2020
Intersnack, owner of KP, has consolidated its European media business into Public ...
- Atomic Wins Rail Creative Account
Around the Net In MAD London, Sean Hargrave - Tuesday, February 18, 2020
Atomic has won the creative account for the East Midlands Railway, "Campaig ...
- Fever Tree Poised To Award Creative Account To Lucky Generals
Around the Net In MAD London, Sean Hargrave - Tuesday, February 18, 2020
Fever Tree is about to appoint Lucky Generals as its new creati ...