- OpAD Media Acquires Creative Shop Broad Agency
MAD, Steve McClellan - Friday, May 8, 2026
Combined, the two shops form a fully integrated ad agency with offic ...
- Leo Chicago Corrals Aldi's Supermarket Savings
Out to Launch, Fern Siegel - Friday, May 8, 2026
A cowboy guides shoppers to better experiences. ...
- RingoFire Ups Franklin To President, Agency Joins RareOne
People on the Move, Fern Siegel - Friday, May 8, 2026
Marne Franklin's charge is to enhance social and retail marketing capabilities. ...
- Molecule Names Digital Natives U.S. Strategic-Creative AOR
MAD, Fern Siegel - Thursday, May 7, 2026
The mattress brand is sold online and throughout the U.S. ...
- Planet Propaganda Taps Monarko To Build Media Practice
MAD, Fern Siegel - Thursday, May 7, 2026
The remit is design media to serve an AI-driven marketplace. ...
- BBH USA Drives 'Fast' For Goodyear
MAD, Fern Siegel - Thursday, May 7, 2026
The global push is to introduce Eagle tires to a new generat ...
- Three Industry Stages in Three Weeks: What Agency Leaders Need to Know
MAD, Sharon Napier - Thursday, May 7, 2026
The role of agencies is being redefined in real time. The agenci ...
- Murray Promoted To Global Head of Growth For The Ogilvy Group
MAD, Steve McClellan - Friday, May 8, 2026
Previously, she served in the same capacity for Grey, now part ...
- Lerma/ Launches Sports Sponsorship ROI Evaluator
MAD, Steve McClellan - Thursday, May 7, 2026
The new benchmarking tool ranks professional sports teams on metrics including med ...
- Genesis Launches First-Ever Hispanic Campaign
Marketing Daily, Tanya Gazdik - Thursday, May 7, 2026
The campaign includes 30- and 15-second spots in both English and Spanis ...
- Made For Bill Duggan
Planning & Buying Insider, Joe Mandese - Friday, May 8, 2026
More than anyone I've known, Bill Duggan was made-for-advertising. I mean th ...
- Fig Names Bush First Chief Platform Officer
MAD, Fern Siegel - Wednesday, May 6, 2026
He will oversee the AI interface that turns creative intelligence into insig ...
- David North America Casts Jessica Alba In Luna Bar Campaign
MAD, Fern Siegel - Wednesday, May 6, 2026
Creative runs across Luna and Alba's social-media accounts, touting the "Deliciously Goo ...
- IPG Veteran Mike Guarino Named CEO Eversana Intouch Health Agency
MAD, Steve McClellan - Wednesday, May 6, 2026
Most recently Guarino served as Chief Commercial Officer at IPG Health a ...
- S4: Q1 Organic Revenue Took 5% Hit
MAD, Steve McClellan - Thursday, May 7, 2026
All regions declined although S4 noted that the Americas performed stronger th ...
- Study: Consumers Largely Disinterested In Vehicle Buying
Marketing Daily, Tanya Gazdik - Wednesday, May 6, 2026
Price is the most important purchase factor, cited by 75% of c ...
- LinkedIn Certification Program Aims To Link Marketers With Experienced Agencies
MediaDailyNews, Colin Kirkland - Wednesday, May 6, 2026
LinkedIn's "Agency Certification" program offers marketers a new way to identify agenci ...
- AbelsonTaylor Group Names Pietracatella Planning Director
People on the Move, Steve McClellan - Wednesday, May 6, 2026
Healthcare marketing specialist AbelsonTaylor Group has appointed Elise Pietracatella as Planning Director. She joins AbelsonTayl ...
- CBX Names Christou Chief Creative Officer
MAD, Fern Siegel - Tuesday, May 5, 2026
His charge is to work closely with strategy execs to produce impactf ...
- 'Taste' Sensation: GSD&M Promotes Mateo's Salsa As Farm Fresh
MAD, Fern Siegel - Tuesday, May 5, 2026
The brand is sold nationwide. The creative targets millennials and Ge ...
- Ogilvy Invests In NIL Specialist, Taps Segar To Lead Global Sports/Entertainment Practice
MAD, Steve McClellan - Tuesday, May 5, 2026
WPP has acquired a stake in Chapel Hill-based Article 41, an N ...
- Forget the In-Housing Debate: Why CMOs Still Need Agencies to Deliver
MAD, Dan Eisenberg - Tuesday, May 5, 2026
In 2026, agencies aren't fading; they're becoming more essential. Not because bran ...
- Highdive Debuts Campaign, New Packaging For ZOA Energy
Out to Launch, Fern Siegel - Tuesday, May 5, 2026
Rather than actors, real people are featured in the work. ...
- O'Hagan Upped To CEO, GUT Toronto
MAD, Fern Siegel - Monday, May 4, 2026
Under his leadership, the agency added Tim Hortons, Mitsubishi and McCormick ...
- Mojo Selects Walrus As AOR To Expand Distribution
MAD, Fern Siegel - Tuesday, May 5, 2026
A new brand campaign for the caffeine energy pouches arrives in ...
- Colle McVoy, Teyana Taylor Promote Revlon's 'Unforgettable' Mission
MAD, Fern Siegel - Monday, May 4, 2026
The cross-media campaign runs in TV, video, social and OOH. ...
- Havas Creative Network Taps Former UM CEO DeMiero For New Senior Role
MAD, Steve McClellan - Monday, May 4, 2026
The network also elevated two executives--Maggie Connors and Pat Thistlethwaite--to new Nor ...
- Talon Names Zhao First Head Of Effectiveness
MAD, Steve McClellan - Monday, May 4, 2026
Zhao was most recently head of revenue analytics at accessiBe. Earlier s ...
- Think Small. (Agencies, that is).
Mediapsssst, Richard Whitman - Tuesday, May 5, 2026
This week, Black Noise Founder Craig Crawford took out paid ads ...
- Amtrak, Mekanism 'Build' NextGen Acela As Premier Train Travel
MAD, Fern Siegel - Friday, May 1, 2026
The campaign modernizes the Acela's sleek, disruptive energy. ...