- Chime Campaign Equates Financial Health With Happiness
Marketing Daily, Tanya Gazdik - Sunday, May 22, 2022
"Our members have told us how good banking with Chime makes th ...
- McKinney Parent Cheil WW Forges Strategic Alliance With Metaverse Specialist EVR Studio
Mediapsssst, Richard Whitman - Sunday, May 22, 2022
Under the agreement, technology and other assets will be shared with t ...
- Renee Lavecchia Named Executive Director, VMLY&R Miami
People on the Move, Fern Siegel - Friday, May 20, 2022
Lavecchia will maintain her responsibilities overseeing client engagement in Miami for Wendy' ...
- Leo Burnett Top Scoring Gold Pencil Winner At The One Show 2022
MAD, Steve McClellan - Thursday, May 19, 2022
All Gold, Silver, Bronze Pencil and Merit winners were announced in advan ...
- The Johnson Group Names Teresa Caro President
MAD, Steve McClellan - Thursday, May 19, 2022
It's a new role at the Chattanooga-based agency. Caro previously served ...
- Pssst - Brands Are Quietly Eying Creative Agencies, Global Business Services
MediaDailyNews, Michael McLaren - Friday, May 20, 2022
The market is sending disruptive intent signals for creative agencies, while b ...
- My Great Peel Back And Replacement Theory
Red, White & Blog, Joe Mandese - Friday, May 20, 2022
Can an old-school media planning strategy help prevent hate speech contributing ...
- S4's Latest M&A Deal Combines LA-Based TheoremOne With Media.Monks
MAD, Steve McClellan - Wednesday, May 18, 2022
TheoremOne was founded in 2007 and provides digital transformation services such ...
- Publicis Groupe Campaign Features Agency Eyewitnesses In War-Torn Ukraine
MAD, Steve McClellan - Wednesday, May 18, 2022
The work is from Publicis Groupe's Le Truc and Leo Burnett Ukrai ...
- Want To Turn Around Your Agency? Get Over Instant Gratification
MAD, Anais Rodriguez - Wednesday, May 18, 2022
In the first year of the pandemic, everything felt like a fir ...
- Chrysler Pokes Fun At #VanLife Nomads
Marketing Daily, Tanya Gazdik - Wednesday, May 18, 2022
This is the first campaign for Pacifica in four years that doesn ...
- Obit: Long-Time Agency Media Exec And Expert On Black Consumer Touchpoints Linda Jefferson, Dead At 69
MediaDailyNews, Joe Mandese - Wednesday, May 18, 2022
"Linda was the consummate media maven, colleague, mentor and friend," said F ...
- To Service And Accelerate 'New Economy' Brands, Wavemaker Taps Reprise's Finelli As Commerce Strategy Lead
MediaDailyNews, Joe Mandese - Thursday, May 19, 2022
I've committed my career to challenging the status quo in retail media ...
- For A 'Good Time,' Call Cantine Maschio's Prosecco
Out to Launch, Fern Siegel - Wednesday, May 18, 2022
The work positions the sparkling wine as making every day special. ...
- Deutsch NY Taps Ansari For Chief Creative Officer Role
People on the Move, Steve McClellan - Wednesday, May 18, 2022
Deutsch New York has announced the appointment of Samira Ansari as Chi ...
- National TV Scatter Spending Down 32% Vs. 4 Years Ago
Television News Daily, Wayne Friedman - Thursday, May 19, 2022
Upfront TV ad spending is mostly flat vs. four years ago ...
- IPG's Mediahub Get's A 'Lyft' With Latest AOR Assignment
MAD, Steve McClellan - Tuesday, May 17, 2022
The ride-share company spends an estimated $12 million on media annually accordi ...
- Data And AI: How To Decode The 'Why' Behind Your Customers' Behaviors
MAD, Alex Steer - Tuesday, May 17, 2022
As idiosyncratic as your tastes and interests may be, todays' algorithms a ...
- VaynerX Launches Corporate Trading Company
MAD, Steve McClellan - Tuesday, May 17, 2022
The new firm, Tingley Lane Trading, is named after the street whe ...
- M&C Saatchi Rejects Takeover Bid By AdvancedAdvT
Mediapsssst, Richard Whitman - Tuesday, May 17, 2022
Advanced and the UK-based agency have been haggling since the beginning ...
- Martin Harrison Moves To Strategy Director, True
People on the Move, Fern Siegel - Tuesday, May 17, 2022
Harrison's remit is to shape the department as the business expands. ...
- YouTube Upfront Intros Frequency Caps, New Ad Options
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, May 18, 2022
At Brandcast, the focus turned to YouTube creators, its scale across intern ...
- Former 4A's Chief Nancy Hill Named CEO At Marcus Thomas
MAD, Steve McClellan - Monday, May 16, 2022
Hill has served as a consultant to the Cleveland-based ad agency sin ...
- Cactus Adds Rowntree As Chief Strategy Officer
MAD, Steve McClellan - Monday, May 16, 2022
The agency veteran previously served as co-CEO/Director of Strategy at Minneapolis-based Griff ...
- OMG's Latest Commerce Tool: The Supply Chain IQ Score
Mediapsssst, Richard Whitman - Monday, May 16, 2022
The tool was created in partnership with Crisp, an open retail da ...
- Biamon Named President/COO Of RQ
People on the Move, Fern Siegel - Monday, May 16, 2022
The former Appian Way co-founder will oversee growth for the brand-marketing age ...
- IPG Agency Performance Art Adds Creative Talent
People on the Move, Steve McClellan - Sunday, May 15, 2022
Performance Art, the data-driven creative and CRM agency that Interpublic Group form ...
- Dstillery Introduces Cookieless Alternative
Data & Programmatic Insider, Laurie Sullivan - Monday, May 16, 2022
Dstillery last week launched ID-free AI for cookieless ad targeting. The compa ...
- Mother Hires Miller As President-Partner To Oversee NY, LA
MAD, Fern Siegel - Friday, May 13, 2022
Prior to her appointment, Miller, a 20-year experimental agency vet, was preside ...
- Boston Ad Agency Colossus Merges With Design Studio A&Co
MAD, Steve McClellan - Friday, May 13, 2022
A&Co founder Allison Waters Doherty is joining Colossus and will serve ...