- Served Neat: Four Roses Selects Proof Advertising As Creative AOR
MAD, Fern Siegel - Monday, June 15, 2026
First work breaks in early 2027. Proof will also handle media strate ...
- Madonna Headlines Absolut Icon, Special Offer's Campaign Supports LGBTQ+ Community
MAD, Fern Siegel - Monday, June 15, 2026
The new creative shows Madonna wearing her iconic purple corset bodysuit. ...
- Marriott Bonvoy, Visa Celebrate World Cup Fandom
MAD, Fern Siegel - Monday, June 15, 2026
Anomaly produced the ad, which runs on social and digital. ...
- MediaMarktSaturn Gains 'Momentum' With Serviceplan Partnership
MAD, Steve McClellan - Monday, June 15, 2026
A new AI-driven production platform will launch first in Germany, Austria a ...
- Attivo Launches New Media Network Salar Labs
MAD, Steve McClellan - Monday, June 15, 2026
It was developed and is led by media agency veteran Sasha Savi ...
- Crossmedia Launches Sports Unit, Taps Neil Carl To Run It
MAD, Steve McClellan - Monday, June 15, 2026
Kamran Asghar, global CEO of Crossmedia, said the sports unit will "conne ...
- Residence Acquires Influencer Agency GateMaker
MAD, Steve McClellan - Tuesday, June 16, 2026
GateMaker was founded in 2021 by Ashton Wall and Amelia Soohoo a ...
- WPP Revises, M&W Issues First Global Ad Forecast
MediaDailyNews, Joe Mandese - Monday, June 15, 2026
MediaPost's worldwide ad-growth forecast consensus rises 1.2 points to +8.9% for 20 ...
- Omnicom Media Reboots U.S. Management, Blends Former IPG Leadership
MediaDailyNews, Joe Mandese - Tuesday, June 16, 2026
Former Initiative exec Stacy DeRiso becomes general manager-U.S. of Omnicom Media. Omnicom ...
- Publicis Drops Video, Stirs Pre-Cannes 'Agentic' Buzz
MediaDailyNews, Joe Mandese - Tuesday, June 16, 2026
The tongue-in-cheek takedown of holdco AI-fueled promises follows a series of mo ...
- Forecast Composite Indicates 8% U.S. Ad Expansion This Year, 4% Next Year
MediaDailyNews, Joe Mandese - Tuesday, June 16, 2026
The composite adds new estimates from WPP Media, Madison and Wall, a ...
- When AI Chatbots Become The Trusted News Source
Performance Marketing Insider, Laurie Sullivan - Tuesday, June 16, 2026
When chatbots become the preferred, trusted news source for readers, they al ...
- Thar's Gold In Them Thar LLMs, Just Not For Advertising
Planning & Buying Insider, Joe Mandese - Tuesday, June 16, 2026
WPP Media's mid-year update likens AI to a "gold rush" financed ...
- Mile Marker Acquires Performance Agency Lift, Combined Skills Enhance Marketing Options
MAD, Fern Siegel - Friday, June 12, 2026
The combined entity will operate as Mile Marker, based in New Y ...
- We Are Social, Niagara Capitalize On World Cup 'Water' Breaks
MAD, Fern Siegel - Friday, June 12, 2026
Real-time activations match water breaks throughout the tournament. ...
- Publicis, The Trade Desk Resolve Months-Long Dispute
MAD, Steve McClellan - Friday, June 12, 2026
In March, Publicis alleged TTD was violating its master agreement, and fail ...
- Slate Auto Rolls Out Guerrilla Marketing Campaign
Marketing Daily, Tanya Gazdik - Sunday, June 14, 2026
"Rather than a big, traditional campaign that everyone's doing with high producti ...
- Cooper Elevated To ECD, Born Social
People on the Move, Fern Siegel - Friday, June 12, 2026
He will lead a 22-strong creative team in London. ...
- Publicis Media Replaces Omnicom As HP's Global Media Agency
Around the Net In Media, Ray Schultz - Thursday, June 11, 2026
HP Inc. has appointed Publicis Media as its global media agency following a competiti ...
- Akcelo Wins Yoto Global AOR, Focuses On Integrated Creative, Brand Strategy
MAD, Fern Siegel - Thursday, June 11, 2026
The U.S. is now the largest market for the children's audio comp ...
- Bayne, Henne Add Creative Muscle To Tombras
MAD, Fern Siegel - Thursday, June 11, 2026
The Knoxville, Tennesse agency hires top talent to bolster capabilities. ...
- Agencies Are No Longer Buying Capabilities - They're Buying Time
MAD, Mike Kapetanovic - Thursday, June 11, 2026
Publicis acquired LiveRamp. Ogilvy invested in sports and creator-focused agency Article 4 ...
- AKQA CEO Shah Adds Strategy Role To His WPP Remit
MAD, Steve McClellan - Thursday, June 11, 2026
WPP said Shah will work with WPP's management team and board ...
- WARC Revises Global Ad Outlook Upward, With $94B Caveat
MediaDailyNews, Joe Mandese - Friday, June 12, 2026
The caveat: a "severe scenario" impact from a continuation or worsening ...
- What The Fudd? The GEICO Gecko's Live Podcast Debut
Mediapsssst, Richard Whitman - Thursday, June 11, 2026
The integration was powered by AI technology developed and distributed in partnersh ...
- Lime Cycles Fans To World Cup, Watch Parties
Out to Launch, Fern Siegel - Thursday, June 11, 2026
E-bike company's Fan Pass avoids transportation price spikes in host cities. ...
- Consumers Came To Watch TV, Advertisers Found Them Browsing
Research Intelligencer, Rob Williams - Friday, June 12, 2026
Marketers should stop treating the home screen as digital wallpaper, a view ...
- CAA, Integrated Media Launch $250M Creator Economy Holding Company
Around the Net In Media, Ray Schultz - Wednesday, June 10, 2026
Creative Artists Agency (CAA), said to be the world’s largest talent agenc ...
- Trade School Selects Bilicki As Chief Creative Officer
MAD, Fern Siegel - Wednesday, June 10, 2026
The 20-year ad vet joins the creative hub of Chalkboard Ventures. ...
- Anomaly Positions Fox One As The Go-To World Cup Experience
MAD, Fern Siegel - Wednesday, June 10, 2026
"The FIFA World Cup Comes First" campaign celebrates fanatical fandom. ...