- RP3 Preps NY Office Opening And Hires A New Chief Creative Officer
MAD, Steve McClellan - Tuesday, February 7, 2023
RP3 has appointed Chris Dealy, Chief Creative Officer. In addition to t ...
- Agency We Are Pi Is Giving Away A Book Designed For 'Everyone Who Writes'
Mediapsssst, Richard Whitman - Tuesday, February 7, 2023
Called "Just Say It," the book has contributions from senior creatives ...
- THE FIFTH Taps Brown As Creative Head, Expands LA Office
People on the Move, Fern Siegel - Tuesday, February 7, 2023
Brown has worked at various agencies, including Saatchi & Saatchi, Campfire N ...
- DDB Creates The AI-Powered Uncreative Agency
MAD, Fern Siegel - Monday, February 6, 2023
Some 12,000 users clicked on the new agency link within five day ...
- Mariano Upped To President At Razorfish
MAD, Steve McClellan - Monday, February 6, 2023
Separately Razorfish promoted Michael Burgess to Chief Client Officer and Scott Holm ...
- Dentsu Creative Launches New Entertainment Unit/Investment Fund
MAD, Steve McClellan - Monday, February 6, 2023
The core of the new unit is Dentsu's previous Entertainment business, T ...
- IPG's UM Appoints Sasha Savic Global CEO
MAD, Steve McClellan - Monday, February 6, 2023
He succeeds Eileen Kiernan who was elevated to the top job ...
- Ascential Announces Path To Control Mediaocean Rival Hudson MX, Long-Time Exec Named CEO
MediaDailyNews, Joe Mandese - Tuesday, February 7, 2023
The news raises questions about the role of MediaLink founder and Huds ...
- Pitch Revenue Drops Sharply in 2022 Amid Economic Worries
Mediapsssst, Richard Whitman - Monday, February 6, 2023
Globally, net revenue from media agency pitches fell nearly 42% last ye ...
- PJA Promotes 2 Creative Directors
People on the Move, Fern Siegel - Monday, February 6, 2023
Meg Gallimore is now creative director, art and Ben Resnikoff was upp ...
- Croud Appoints Former Google Exec, Analytics Expert Avinash Kaushik CSO
Performance Marketing Insider, Laurie Sullivan - Tuesday, February 7, 2023
Kaushik comes to performance agency Croud after 16 years at Google, whe ...
- Battery Named Creative Partner By Vail Resorts
Accounts on the Move, Fern Siegel - Monday, February 6, 2023
Battery will also handle the launch of an inaugural brand campaign, "Hi ...
- Criteo, Magnite Create Strategy To Connect Retail Media With CTV
Data & Programmatic Insider, Laurie Sullivan - Monday, February 6, 2023
CTV and retail media, two of the fastest-growing ad channels, continue ...
- Soap & Glory Wants Customers To 'Get Naked'
MAD, Fern Siegel - Friday, February 3, 2023
The push makes private moments public by highlighting women's body-care routines. ...
- Nielsen Adds Edison's Podcast Metrics To Data Options
MAD, Fern Siegel - Friday, February 3, 2023
The Share of Ear and Edison Podcast Metrics services are based ...
- Litvinov Named President, Left Off Madison
People on the Move, Fern Siegel - Friday, February 3, 2023
Previously, he led media teams at Dentsu International for clients including Hitac ...
- 'Where's Disney?'
TV Watch, Joe Mandese - Monday, February 6, 2023
That's what a veteran source asked when we reported that OpenAP form ...
- Bastion Selects Chavez To Lead Creative In U.S.
MAD, Fern Siegel - Thursday, February 2, 2023
Bastion USA CEO Dax Cornelius said the hire demonstrates the company h ...
- Beating Expectations, Publicis Groupe Reports 10.1% Growth For 2022
MAD, Steve McClellan - Thursday, February 2, 2023
Q4 growth was 9.4% and the company's initial guidance for 2023 ...
- What's In A Name? Agencies Are Seeing 'Red'
Mediapsssst, Richard Whitman - Thursday, February 2, 2023
Red is a hot color, right? It's often associated with what's curre ...
- ROI's Razor: How To Win In Performance Marketing
Search & Performance Marketing Daily, Alex Dinsmoor - Friday, February 3, 2023
This principle of ROI's razor is that with all things considered ...
- Havas Media NA Taps FreeWheel To Scale U.S. CTV Campaigns
Digital News Daily, Karlene Lukovitz - Thursday, February 2, 2023
The objectives are to optimize supply-chain consistency and financial and operational transpare ...
- Taking Action So Your Marketing Analytics Deliver in 2023
MAD, Nathan Bauer - Wednesday, February 1, 2023
The data world doesn't sit still and getting where you want ...
- Known Appoints Former UM U.S. CEO Kasha Cacy Chief Media Officer
MAD, Steve McClellan - Wednesday, February 1, 2023
The role is new and Cacy will lead Known's burgeoning global med ...
- Smile, You Work At A Media Agency
MAD, Steve McClellan - Wednesday, February 1, 2023
Media agency executives at 4A's Decisions today discussed topics including talent a ...
- Audi Launches CX Digital Agency
Marketing Daily, Tanya Gazdik - Wednesday, February 1, 2023
Audi RED will be led by Marco Tomada and Stephan Strecker, wi ...
- Publicis Reports Strong Organic Growth, Meta Shows Improvement
MediaDailyNews, Joe Mandese - Thursday, February 2, 2023
More mixed signals for advertising growth trends, albeit largely positive ones, fr ...
- Nine Months In The Making, GroupM Unveils Its Newest, Biggest Media Agency
MAD, Steve McClellan - Tuesday, January 31, 2023
EssenceMediacom is now GroupM's largest agency -- with 10,000 people across 1 ...
- To Thrive, Agencies Need To Focus On Innovation And The Long Term
MAD, Judith Carr-Rodriguez - Tuesday, January 31, 2023
And long term means the next decade, not the next twelve month ...
- Former GroupM Intel Chief Brian Wieser Forms Consultancy, Launches Newsletter
MediaDailyNews, Joe Mandese - Wednesday, February 1, 2023
Less than a week after officially stepping down at GroupM, Wieser launch ...