- Appeals Court Rejects Meta's Bid To Halt FTC Hearing Over Teens' Data
MediaDailyNews, Wendy Davis - Friday, March 29, 2024
Meta is unlikely to prove that in-house FTC hearings are unconstitutional, ...
- Pinterest Shares Ranking Secrets As It Shifts Signals
Search & Performance Insider, Laurie Sullivan - Friday, March 29, 2024
Encouraging other companies to do the same, Pinterest released insights on h ...
- O'Leary's Plan To Buy TikTok Would Likely Not Include The Algorithms
MediaDailyNews, Laurie Sullivan - Friday, March 22, 2024
The plan is to raise $30 to $40 billion just for t ...
- Apple Tests AI-Powered Tool To Optimize App Store Ads
MediaDailyNews, Laurie Sullivan - Monday, March 11, 2024
Apple is testing a new campaign type where advertisers enter their budg ...
- Google Top Search Results Might Be Wrong
MediaDailyNews, Laurie Sullivan - Monday, February 19, 2024
Spammers use AI tools to create content and get people to downlo ...
- Media Agency Of The Year: Kinesso
Agency of the Year, Joe Mandese - Tuesday, January 30, 2024
On the surface, we named Kinesso agency of the year based ...
- Meta Asks Appeals Court To Intervene In FTC Fight Over Teens' Data
MediaDailyNews, Wendy Davis - Friday, January 26, 2024
Meta Platforms is urging a federal appellate court to halt a Feder ...
- Next Steps: DeepMind AI Discovers Faster Rankings, Search Algorithms
Search & Performance Insider, Laurie Sullivan - Tuesday, January 23, 2024
DeepMind, an Alphabet company and sibling to Google, has created an ...
- Meta Presses To Halt FTC Effort To Restrict Use Of Teens' Data
MediaDailyNews, Wendy Davis - Monday, January 8, 2024
Meta says it will face "irreparable harm" if the FTC can proce ...
- Meta Presses Judge To Declare FTC Structure Unconstitutional
MediaDailyNews, Wendy Davis - Thursday, December 28, 2023
The FTC's role as both prosecutor and judge "is flatly inconsistent wi ...
- Meta Lacks Grounds To Challenge FTC Enforcement, Agency Argues
MediaDailyNews, Wendy Davis - Thursday, December 14, 2023
The Federal Trade Commission is asking a federal judge to dismiss Me ...
- When Algorithms And Data Make More Ad-Buying Decisions
Data & Programmatic Insider, Laurie Sullivan - Monday, December 11, 2023
How will marketers get more performance from the $88 billion spent ...
- Ad Budgets: Questions We Asked Google In 2023
Search & Performance Insider, Laurie Sullivan - Monday, December 11, 2023
Questions identify what people care about and what inspires them. Those questio ...
- Yahoo's DSP Feature Combines AI And First-Party Data
MediaDailyNews, Laurie Sullivan - Tuesday, December 5, 2023
The addition of AI into its Yahoo's demand-side platform aims to impro ...
- Judge Sides With FTC In Fight With Meta Over Teens' Data
MediaDailyNews, Wendy Davis - Tuesday, November 28, 2023
A federal judge on Monday rejected Meta Platforms' request to block t ...
- Instagram Places Ads Alongside Child-Sexualizing Reels Targeting Teen Influencer Followers: Report
MediaDailyNews, Colin Kirkland - Tuesday, November 28, 2023
Instagram reportedly recommended Reels containing "risque footage of children as well ...
- Musk's X Sues Media Matters, Alleges It Manipulated Algorithms
MediaDailyNews, Laurie Sullivan - Tuesday, November 21, 2023
The lawsuit claims that the watchdog Media Matters for America manipulated t ...
- Merkle Transitioned To Google PMax, Then Ad Performance Fell
Search & Performance Insider, Laurie Sullivan - Monday, October 30, 2023
The agency cited AI for the lack of consistency in ad performanc ...
- Google Core Algorithm Update Rewards High-Quality Pages
Search & Performance Insider, Laurie Sullivan - Monday, October 9, 2023
Google began rolling out its third core algorithm update last week, b ...
- Amazon 'Project Nessie' Tested How Much It Could Raise Prices
Search & Performance Insider, Laurie Sullivan - Wednesday, October 4, 2023
Redacted portions of the FTC's lawsuit against Amazon refer to a proje ...
- Meta's New Chatbots Could Fuel 'Manipulative' Advertising, Lawmaker Warns
MediaDailyNews, Wendy Davis - Thursday, September 28, 2023
"I strongly urge you to pause the release of any AI chatbo ...
- Google Sends Some Advertisers Through New Ad-Verification Process
MediaDailyNews, Laurie Sullivan - Tuesday, September 12, 2023
Ad-verification processes are changing across Google as the company continues to cyc ...
- What Green Coding For Websites And Apps Is - And Why It Matters
Data & Programmatic Insider, Laurie Sullivan - Monday, August 28, 2023
Data centers consume 3% of the planet's electricity. Ben DeBow, CEO ...
- YouTube Shorts Product Lead Offers Insights For Creators And Brands
MediaDailyNews, Colin Kirkland - Friday, August 25, 2023
YouTube Shorts' product lead Todd Sherman discusses hashtags and ideal posting time ...
- Sen. Cantwell Says Privacy Bill Could Protect Against AI Harms
MediaDailyNews, Wendy Davis - Monday, August 21, 2023
Senator Maria Cantwell said Monday that a federal privacy bill she introduc ...
- Advertisers Losing $6.6B To Bid Shading
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, August 10, 2023
A research study explored the complexity of bidding environments and how curre ...
- Google TW-BERT Demonstrates Improvements On Search
Search & Performance Insider, Laurie Sullivan - Monday, August 7, 2023
A Google research paper on TW-BERT describes how a new framework improv ...
- Targeting Is Broken...But We Can Solve This
The MediaPost Cases, Lisa Singer - Monday, October 2, 2023
How did TaxAct find that it could radically reduce media costs a ...
- TikTok 'Start Guide' Helps Businesses, Creators With In-App Ad Approach
Digital News Daily, Colin Kirkland - Friday, July 21, 2023
TikTok has launched a "Starter Guide" to help brands still unfamiliar wi ...
- Newswire Begins Releasing AI Tool Suite For Marketers, Copywriters, Creators, PR
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, July 18, 2023
The writing and recommendation engines are the first tools in the sui ...