Tag results for "apparel"
- Dr. Martens Looks For Comeback With New Brand OfficerCarla Murphy joins as the Brit icon tries to revive sales wi ...
- Is Lululemon Losing Its Glow?Sales are still growing, but observers worry the brand's magic may ...
- Old Navy Activewear Push Powers Gap TurnaroundMarketing reinvention fuels share gains across Old Navy, Gap, and Banana Repu ...
- How Dick's Is Outplaying Nike -- And Everyone ElseWith House of Sport stores, fast-growing private labels, and smart cultural play ...
- Crocs Boosts Terence Reilly To Chief Brand OfficerThe marketing exec, the brains behind the Stanley Cup, will oversee Cro ...
- Bakery Assigned Creative AOR For SenderoSendero will also utilize Ken, the sister media agency. ...
- Vans Falls 22%, But VF Insists Brand Heat Is AheadSales are improving at both the North Face and Timberland as t ...
- White Castle Partners With Heelys For Branded Kicks"Slider Rider" high-top shoes look like normal basketball shoes with a mark ...
- Social Media Activation Puts Crocs On NYC StatuesDigitas facilitated the partnership between Crocs and Po - without spending mon ...
- ASICS Signs Felix, The Original Brand InfluencerThe fluffy white dog reps the athletic brand's commitment to getting huma ...
- Levi's Finally Dumps DockersThe denim giant is selling the discontinued brand to Authentic Brands Gro ...
- Style For Grownups: J.Jill Tells A New Story On TVKara Howard on targeting the 40+ woman, blending emotion with accountability, a ...
- Gabrielle Union, Dwyane Wade Expand Baby Biz With JCPenneyThe sports power couple takes their Proudly company into baby apparel, wi ...
- Dick's Buys Foot Locker In $2.4B Bet On Sneaker CultureThe sporting goods giant gains 2,400 stores and a deep bench ...
- Beyond Yoga Taps UM For Media AOR DutiesWomen’s activewear retailer Beyond Yoga, a subsidiary of Levi Strauss, has appoint ...
- Luxury's Latest Reset: Burberry Cuts 1,700, Bets on BrandAs Burberry slashes 18% of staff, the fashion company is doubling do ...
- Jeep, Ford, Coca-Cola Deemed Most PatrioticConsumers care more about patriotism this year, with 85% (+5) rating patrioti ...
- Nike Shakes Up C-Suite As Growth Stalls, Tariff Pressures MountWith sales down and trade war swirling, the company elevates its C ...
- Skechers To Go Private In $9.26B DealFootwear's third-largest player eyes freedom from Wall Street -- and tariffs ...
- Scrubs Brand Figs Celebrates NursesThe campaign kicked off on May 1, ahead of Nurses Week M ...
- Wisconsin Neighbors Leinenkugel Brewing, Duluth Trading Drop Merch CollabClothing in the limited-edition menswear collection features artwork suggesting summertime on t ...
- Nike's Marathon Ad Misfires: 'Made Light Of The Holocaust'The company apologizes for the "Never Again" London billboard after facing soci ...
- Saks Brings Whimsy to Amazon's Transactional WorldA new storefront aims to blend luxury storytelling with frictionless ecommerce. B ...
- Mother's Day 2025: More Meaningful Gifts, Tighter BudgetsMother's Day spending is edging up, but inflation-weary shoppers are spending le ...
- JC Penney Taps Ashley Graham For New Plus-Size LineFresh off its latest marketing reboot, JC Penney is heading into n ...
- Levi's Latest To Stick With DEI, Defeats Conservative ChallengeIn results announced at the annual shareholders meeting, voters rejected the propos ...
- Capezio Gets A RebootAfter nearly 140 years of plies and pop culture cameos, the icon ...
- In Masters Win, Nike Honors McIlroy With Pitch-Perfect SpotPimento sandwiches and a green blazer celebrate the Nike athlete's rare Gra ...
- REI Walks Back Burgum Endorsement, Citing 'Mistake' in Brand JudgmentThe outdoor co-op says it misread member values -- and is joini ...
- Teens Ditch Lululemon, Flock to Uggs, E.L.F.Piper Sandler's semiannual snapshot of upper-income youth spending finds Nike slipping a ...
