- H&M Unveils Lanvin Collection
Marketing Daily, - Friday, November 19, 2010
The women's line, which ranges from $19 belts to $249 dresses, wi ...
- For 40 Years, Cotton Has Been 'The Fabric Of Our Lives'
Around the Net In Brand Marketing, Thom Forbes - Tuesday, November 16, 2010
Jennifer Collins takes a look at the influential marketing campaign for cott ...
- JCPenney Unit Debuts Big, Tall Concept For Men
Marketing Daily, Sarah Mahoney - Monday, November 15, 2010
The stores will carry an assortment of national men's brands, as we ...
- Crocs Is Ready To Make A Splash Again
Around the Net In Brand Marketing, Thom Forbes - Friday, November 12, 2010
Understandably, Crocs vp of global marketing Ken Chaplin refers to the wo ...
- Just In Time For The Holidays: New Snuggie's Video, Patterns
Around the Net In Brand Marketing, Thom Forbes - Friday, November 12, 2010
Todd Wasserman reports that Snuggie, the blanket with sleeves that everyone lov ...
- Nike Digging In For 2012 Olympic Battle Vs. Adidas
Around the Net In Brand Marketing, Thom Forbes - Wednesday, November 10, 2010
Adidas may be the official sportswear partner of the London Organizing Committ ...
- Nike, LeBron James Address 'Controversy Head-On'
Around the Net In Brand Marketing, Thom Forbes - Tuesday, October 26, 2010
In a move that was controversial in some quarters -- notably tho ...
- Victoria's Secret Offers $2 Million Bra
Marketing Daily, Sarah Mahoney - Monday, October 25, 2010
The customized boulder-holder contains 60 carats of diamonds and 82 carats ...
- Vibram's Five-Toed Running Shoe Making A Splash
Around the Net In Brand Marketing, Thom Forbes - Monday, October 25, 2010
Maybe you've seen someone wearing the Vibram Five Fingers (www.vibramfivefingers.com) running sh ...
- First Lady Lifts Fashions Brands She Wears
Around the Net In Brand Marketing, Thom Forbes - Friday, October 22, 2010
New York University finance professor David Yermack calculates that Michelle Obama creat ...
- Rejection By NBA Gives New Shoes Even Greater Bounce
Around the Net In Brand Marketing, Thom Forbes - Thursday, October 21, 2010
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- Skechers Adds Malone, Abdul-Jabbar To Lineup
Marketing Daily, - Wednesday, October 20, 2010
The Manhattan Beach, Calif.-based shoe marketer says the ads are part ...
- Hanes Just My Size Bonds With Bloggers
Marketing Daily, Sarah Mahoney - Tuesday, October 19, 2010
By beefing up its social presence through events like this, its digit ...
- Gap Set To Unveil New Campaign As Sales Lag At Namesake
Around the Net In Brand Marketing, Thom Forbes - Thursday, October 14, 2010
Now that its logo imbroglio is behind it, Gap CEO Glenn Murp ...
- Nike Keen To Extend Nike+ Beyond Running
Around the Net In Brand Marketing, Thom Forbes - Thursday, October 14, 2010
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- Lands' End Contest Offers Trips To Canada
Marketing Daily, Tanya Gazdik - Wednesday, October 13, 2010
Lands' End is promoting the contest via the microsite, Facebook, Twitter a ...
- Nike Takes Away Reebok's NFL Apparel Contract
Around the Net In Brand Marketing, Thom Forbes - Wednesday, October 13, 2010
Nike is replacing Adidas AG's Reebok as the official uniform supplier f ...
- Gap Ditches New Logo After Stir On Facebook And Twitter
Around the Net In Brand Marketing, Thom Forbes - Tuesday, October 12, 2010
Look, out in the social networks! It's a bird! It's a plan ...
- Gap Says The Logo Is Real But It Will Crowdsource Going Forward
Around the Net In Brand Marketing, Thom Forbes - Friday, October 8, 2010
When a new logo for Gap appeared online a few days ag ...
- Converse Exchanging Recording Time For Future Consideration
Around the Net In Brand Marketing, Thom Forbes - Friday, October 8, 2010
Austin Carr reports that Converse is building a studio in Brooklyn call ...
- Princesses And Pumpkins Top Costume List
Marketing Daily, - Thursday, September 30, 2010
Expect your friends to show up as witches, vampires and pirates, yo ...
- Can Dr. J Help Converse Connect With Consumers?
Around the Net In Brand Marketing, Thom Forbes - Monday, September 27, 2010
...
- Nike Sales Up 10% In First Quarter
Marketing Daily, - Friday, September 24, 2010
The Beaverton, Ore.-based marketer says future orders for footwear and apparel a ...
- Armani And His Lady G: A Match Of Timeless Style
Around the Net In Brand Marketing, Thom Forbes - Friday, September 24, 2010
How, at age 76, do you get people going gaga over yo ...
- Gucci Returning To Its Upscale Roots
Around the Net In Brand Marketing, Thom Forbes - Wednesday, September 22, 2010
"Every single brand in the universe, especially in this industry, is talki ...
- Toning Shoes May Not Tone, But The Category Is Shaping Up Hot
Around the Net In Brand Marketing, Thom Forbes - Monday, September 20, 2010
Toning shoes have been on the market since at least 1996, Andr ...
- Under Armour To Unleash Basketball Shoes
Marketing Daily, Sarah Mahoney - Wednesday, September 15, 2010
For the year, the company recently raised its total revenue forecast ...
- The Gap's Holiday Effort To Include Foursquare Founders
Around the Net In Brand Marketing, Nina Lentini - Tuesday, September 14, 2010
For the upcoming holiday season, Gap is prepping a campaign that involv ...
- Syms, Filene's To Open Combo On Fifth
Around the Net In Brand Marketing, Nina Lentini - Monday, September 13, 2010
A corporate couple for just a year, Syms and Filene's are planni ...
- Life Is Good: A $100 Million Brand With No Ads
Marketing Daily, Sarah Mahoney - Tuesday, September 7, 2010
While it's certainly no emblem of marketing sophistication, Life is good's hap ...