Tag results for "artificial intelligence"
- IAB Expands 'Excellence' Leadership To Keep Up With InnovationThe new leadership team will support innovations that are beginning to ga ...
- Taboola Creates White-Box Type GAI Engine - Will It Learn?Gannett became the first publisher on Wednesday to use Taboola's DeepDive generati ...
- NJ Lesson For Campaign Commercials: Stay Away From AI ImageryA commercial dubbed the worst in the New Jersey primary for i ...
- Cisco Systems Strengthens AI Foundation For AdvertisersCisco Systems has built the pieces for a foundation enabling advertisers ...
- InMobi Goes Agentic, Creates Curation HubInMobi Advertising will introduce a Buyer Hub Wednesday to support agentic, programmat ...
- Creative 'Credit Score' Data Integrates Into Marketing Mix ModelingEkimetrics, which supports AI-based advanced data modeling, will partner with tech compa ...
- Apple Searches For Anything In A ScreenshotAI gives brands a new marketing channel to help consumers shop ...
- NAD Calls Out Microsoft For Misleading Copilot Productivity ClaimsThe National Advertising Division questioned several productivity claims Microsoft made related ...
- OpenAI Flags Privacy Concerns In NYT Copyright CaseOpenAI plans to appeal a copyright order brought by The New Yo ...
- Why Meta Is Willing To Invest $10B In An AI StartupClean data ensures AI models learn accurate patterns that lead to reliab ...
- Gannett Signs Content Agreement With SnowflakeGannett news will be available through the Snowflake Marketplace. ...
- LinkedIn Pushes Video Creation With New Ad Products, Adobe PartnershipThe new ad products and partnership are focused on helping B2B markete ...
- Perplexity CEO Eyes 1B Queries Served Weekly By Year EndMoving from answers (several searches in one) to actions (an entire browsi ...
- Apple AI Mobile Referral Traffic Could Shake Google To Its CoreApple hosts its Worldwide Developers Conference next week. For advertisers this mea ...
- New Platform Connects Entire Programmatic Ecosystem, Firm SaysMiQ Sigma helps traders reach audiences through multiple DSP and SSP platform ...
- Creative R&D: Brands Struggle To Measure ValueEmail will help lead the way, as it has done in t ...
- AI Search Ad Spend To Reach $26B By 2029AI search ads will impact traditional search businesses and present challenges f ...
- Adobe 'Orchestrates' AI, Eyes Dynamic ReasoningAdobe plans to integrate more dynamic reasoning into its AI agentic agen ...
- TikTok Announces AI Ad Tools For Precise TargetingAt its annual ad summit Tuesday, TikTok announced new AI-powered ad a ...
- WPP Media Unveils 'Open Intelligence For Retail,' Names Data PartnersWPP Media, which earlier this week unveiled Open Intelligence, its new AI-power ...
- SEO's New AI Models And MeasurementsMarketers must adapt to a new world where Google is less releva ...
- 'Time' Raises The Ante: Legendary Magazine Embraces AI And Other Advances"Time" has seen ad revenue growth and improved cash flow. What's n ...
- Creative Effectiveness In The Age of AIThe true power of this new era lies in the collaboration betwe ...
- Microsoft Questioned By French Authority For Driving Down Search Results: ReportPrivacy-focused French search engine Qwant has asked the French regulator to a ...
- IAB Tech Lab Working On 'Fair Value' Compensation AI FrameworkThe fair exchange protocol will help brands manage how their information ...
- Layoffs, Revamped Film/TV Marketing - As Business Concerns Mount Over AILayoffs come amid heightened business concerns over AI. What does this ha ...
- Me, My Brand, And Why I'm Poking Fun At AI NewsThe most interesting marketing-related AI news I received this morning was ...
- Coca-Cola Exec Identifies Omnichannel Roadblocks For The BrandFirst-party data can help, but for big CPG firms like Coca-Cola, omnichann ...
- Meta Plans To Automate All Ad Creation By 2026: ReportMeta is planning to invite brands to create and target their a ...
- Microsoft Makes OpenAI Sora Available Through Bing Video Creator On MobilePowered by OpenAI's Sora, Bing Video Creator changes text prompts into sho ...
