- IAB Tech Lab Unveils Roadmap For Agentic To Scale AI
MediaDailyNews, Laurie Sullivan - Tuesday, January 6, 2026
IAB Tech Lab on Tuesday announced a roadmap outlining how agentic buyi ...
- Omnicom Reveals New Big 3 Influences: People, AI, Influencers - In That Order
Planning & Buying Insider, Joe Mandese - Tuesday, January 6, 2026
Omnicom Media's new "Future of Brand Influence" study implies a new "multi-microphon ...
- Rolling Slowdowns: Publishers Suffered Traffic Declines In Late 2025
Publishing Insider, Ray Schultz - Monday, January 5, 2026
Some of last year's traffic losses resulted from LLMs, some from ...
- NBCU, RPA Strike 'First' Live Agentic-To-Agentic Deal
Television News Daily, Wayne Friedman - Tuesday, January 6, 2026
NBCU and its sister company, ad server/tech company FreeWheel, will offer sell-si ...
- Stagwell Unveils Agentic OS 'The Machine'
MAD, Steve McClellan - Monday, January 5, 2026
Developed by Code And Theory, the company says it is the fir ...
- AI's Sexually Explicit Side Surfaces Via Search, Prompts
MediaDailyNews, Laurie Sullivan - Friday, January 2, 2026
Grok and YouTube have a problem. Sexually explicit AI-generated content based ...
- Reddit Uses AI To Personify 'Top Audiences' For Advertisers
MediaDailyNews, Laurie Sullivan - Monday, January 5, 2026
Analyzing authentic conversations made possible through AI is a major theme ...
- PubMatic Goes Agentic, Unveils Agent-To-Agent Media Buys
MediaDailyNews, Laurie Sullivan - Monday, January 5, 2026
WPP Media, Butler/Till, MiQ and others today announced they are working ...
- OpenAI Supports Agentic, Voice Conversation Interface For Zeta
Performance Marketing Insider, Laurie Sullivan - Monday, January 5, 2026
Imagine having a verbal conversation with an AI chatbot, brainstorming for ...
- Happy New Epoch
Planning & Buying Insider, Joe Mandese - Monday, January 5, 2026
Agentic media-buying may only have started a few months ago, but it ...
- Digital Advertising Hit By 'Perfect Storm' Of Disruption In Late 2025
Around the Net In Media, Ray Schultz - Friday, January 2, 2026
The digital advertising industry faced a perfect storm of disruptions as Decemb ...
- Baidu's AI Chip Unit Files For Hong Kong IPO
MediaDailyNews, Laurie Sullivan - Friday, January 2, 2026
China's top search engine that competes with Google filed a Hong Ko ...
- Beyond 'Slop': Microsoft Chief's Vision For An Agent-First Economy
Performance Marketing Insider, Laurie Sullivan - Friday, January 2, 2026
Microsoft's CEO believes we must move beyond AI "slop vs sophistication" argument ...
- AI Prophet: Tool Is Designed To Tell If Content Will Work
Publishing Insider, Ray Schultz - Thursday, January 1, 2026
Publishers and marketers can determine in advance if images will engage read ...
- Dollar Shave Club Spoofs AI In Commercial
Around the Net In Media, Ray Schultz - Wednesday, December 31, 2025
Dollar Shave Club is running a 60-second spot in which a C ...
- Eyeballing 2025: The Trends And Challenges Of A Hectic Year
Email Insider, Ray Schultz - Wednesday, December 31, 2025
Artificial intelligence helped email marketers - but it also created issues. ...
- The Good News Is Humans Won 2025, Now For The Bad News
Media 3.0, Roger van der Spek - Wednesday, December 31, 2025
At the end of a year where much of the discourse focus ...
- Meta Acquires AI Startup For Social, Business Integration
MediaDailyNews, Colin Kirkland - Tuesday, December 30, 2025
Meta announced its acquisition of AI startup Manus, known for its proprieta ...
- 2025: A Year In Social Media 'Slop'
MediaDailyNews, Colin Kirkland - Wednesday, December 31, 2025
When Merriam-Webster announced its Word of the Year was "slop," it ma ...
- 2025's Most-Read '3.0' Was About A Question I Asked Agency Honchos About 2030
Media 3.0, Joe Mandese - Tuesday, December 30, 2025
The question: What share of your ad budget will be spent targeti ...
- Nadella Leads Microsoft Deeper Into AI Revolution
MediaDailyNews, Laurie Sullivan - Monday, December 29, 2025
Microsoft CEO Satya Nadella continues to push company executives to adopt a ...
- What Meta's Acquisition Of Chinese-Founded AI Startup Means For Advertisers
Performance Marketing Insider, Laurie Sullivan - Tuesday, December 30, 2025
Meta's AI power play led it to purchase a startup specializing ...
- Agentic AI For Streaming, Linear Consumers, Platforms: A Battle Brewing?
TV Watch, Wayne Friedman - Tuesday, December 30, 2025
Imagine an AI agent subscribing to and cancelling streaming/linear TV services ...
- Advertising Vet Warns AI Protocols Hide Fraud
Data & Programmatic Insider, Laurie Sullivan - Monday, December 29, 2025
Fraud across programmatic media buying and ad serving continues, although industry exe ...
- 5 Truths From 2025
Media Insider, Steven Rosenbaum - Monday, December 29, 2025
For one: Schools moved faster than governments. In 2025, phone-free school polici ...
- Cutting To The Front Of The Line: ChatGPT's Plan To Serve Ads With Answers
Publishing Insider, Ray Schultz - Sunday, December 28, 2025
ChatGPT will prioritize sponsored content to ensure ads show up, reports st ...
- Full-Tilt Personalization: The Trick Is To Not Rely On Siloed Vendors
Email Insider, Ray Schultz - Friday, December 26, 2025
Email remains strong, but it suffers from time-to-market delays, Optimove says. ...
- Report: ByteDance Plans AI Spend Boost For 2026
MediaDailyNews, Colin Kirkland - Wednesday, December 24, 2025
TikTok's parent company ByteDance is planning to increase its spending on ...
- Expedia, Yelp, Angi, Square Build Agentic Experiences For Alexa+
MediaDailyNews, Laurie Sullivan - Friday, December 26, 2025
The integrations show advertisers no longer just buy "space" or "impressions," b ...
- Italy Bans Meta From Blocking Competing AI Chatbot Use On WhatsApp
MediaDailyNews, Colin Kirkland - Wednesday, December 24, 2025
The Italian Competition Authority issued a press release Wednesday ordering Meta ...