- AI Wingman: Platform To Handle Full Email Marketing Workflow
Email Insider, Ray Schultz - Friday, October 17, 2025
The conversational platform allows marketers to conduct campaigns with natural-language prompts. ...
- Supply-Side Consortium Unveils Agentic Ad Protocol, Invites Ad Industry To Join
MediaDailyNews, Laurie Sullivan - Wednesday, October 15, 2025
More than 20 companies including PubMatic, Optable, Scope3, Swivel, Classify, Triton Digita ...
- Meta API Update Finds Alt Uses For Excluded Ad Placements
MediaDailyNews, Colin Kirkland - Thursday, October 9, 2025
Meta is rolling out marketing API changes designed to improve ad performan ...
- TikTok Updates AI Ad Tools, Offers Smart Campaign Creation
MediaDailyNews, Colin Kirkland - Wednesday, October 8, 2025
TikTok is making updates across its AI-powered ad features and tools includi ...
- It's The Little Things That Count: Marketers Trapped In Minutiae
Email Insider, Ray Schultz - Friday, October 3, 2025
The biggest automation hurdle is compliance and legal concerns, Typeface reports. ...
- TikTok Launches AI Ad Format For Travel Brands
MediaDailyNews, Colin Kirkland - Tuesday, September 30, 2025
Travel Ads is a catalog-based advertising format designed to enable travel bran ...
- Google Agentic Shopping Launches With 60 Partners
MediaDailyNews, Laurie Sullivan - Tuesday, September 16, 2025
Those participating in the rollout include fintech companies like Revolut, Coinbase, a ...
- Adobe Launches Suite Of AI Agents, Agentic Partnerships
MediaDailyNews, Laurie Sullivan - Thursday, September 11, 2025
Cognizant, Google Cloud, Havas, Medallia, Omnicom, PwC, and VML are some ...
- Meta To Advertisers: You Can Restrict Terms From AI-Generated Text
MediaDailyNews, Colin Kirkland - Wednesday, September 3, 2025
Meta's ad partners can now enter new visual parameters they want ...
- AI-Powered DSPs And The Future Of Direct-To-Publisher Buying
Data & Programmatic Insider, Laurie Sullivan - Tuesday, September 2, 2025
DSP strategies are moving beyond automation with support from agentic technology. Th ...
- Trigger Reaction: Direct Mailers Using A Widespread Email Tool
Email Insider, Ray Schultz - Friday, August 29, 2025
Direct mail senders are now sending trigger-based mailings. Home-service businesses are sendi ...
- B2B Rising: AI Tool Scales, Automates Emails
Email Insider, Ray Schultz - Thursday, August 28, 2025
The new solution automates B2B email and is based on buying signal ...
- Agentic Ad Platform Launches To Take Advertising To Next Level Of Shopping
MediaDailyNews, Laurie Sullivan - Tuesday, August 26, 2025
Jivox, a data-driven platform that provides personalized digital advertising and marketing experience ...
- Meta Unveils AI Ad Features Built For Holiday Rush
MediaDailyNews, Colin Kirkland - Friday, August 22, 2025
This holiday season, brands can expect new ways to work with creato ...
- TikTok Limits Hashtags As Algorithms Become More Sophisticated
MediaDailyNews, Colin Kirkland - Thursday, August 21, 2025
TikTok is warning frequent users that they can only use up ...
- Meta Further Consolidates Ad-Targeting Options
MediaDailyNews, Colin Kirkland - Monday, August 18, 2025
The announcement marks a major shift toward Meta CEO Mark Zuckerberg's pl ...
- How Microsoft AI Agents In PCs Affect Advertisers
Performance Marketing Insider, Laurie Sullivan - Tuesday, August 19, 2025
AI's pervasive integration across Microsoft's applications and services, from advertising to gami ...
- 'In The Wild' ChatGPT Found Showing Massive Growth
MediaDailyNews, Laurie Sullivan - Wednesday, August 13, 2025
The agent "is here and it's growing massively," said BrightEdge CEO J ...
- Meta Updates System For Brand Rights Protection
MediaDailyNews, Colin Kirkland - Tuesday, August 12, 2025
Alongside automated detection and enforcement tools, Meta is giving advertisers more pow ...
- Google Using Advanced LLMs To Take Down Invalid Traffic
Performance Marketing Insider, Laurie Sullivan - Wednesday, August 13, 2025
Advances in large language models have enabled Google to detect and blo ...
- Boss Publishing Launches Digital Magazine For Techies
Publishers Daily, Ray Schultz - Monday, August 11, 2025
The bimonthly digital publication for tech leaders serves CTOs, CIOs, CISOs, a ...
- Mixed CX: Brands Face Many Hurdles, But Are Investing
Email Insider, Ray Schultz - Wednesday, July 30, 2025
The biggest priority for customer experience (CX) practitioners is automation of ...
- AI Agents Threaten DSPs, Microsoft Sees Incompatibility
MediaDailyNews, Laurie Sullivan - Tuesday, July 22, 2025
An advertising and marketing expert argues that AI will interrupt basic programmat ...
- Pumping Data: Moving Best Prospects Through The Sales Pipeline
Email Insider, Ray Schultz - Tuesday, July 15, 2025
Pipedrive offers a new suite of tools and enhancements that it sa ...
- AI Agents Become Data Gatekeepers
MediaDailyNews, Laurie Sullivan - Thursday, July 10, 2025
Gartner predicts that by 2027, 85% of customer data will come throu ...
- Google, Microsoft Push Changes To Support Publishers
MediaDailyNews, Laurie Sullivan - Tuesday, July 8, 2025
Google and Microsoft have made significant changes in the ways they cou ...
- Dentsu Invests In Neurosymbolic AI Platform
MAD, Steve McClellan - Monday, July 7, 2025
The investment was made (through Dentsu Ventures) as part of a $ ...
- Microsoft Layoffs Estimated At 9,000, Reportedly Attributed To AI
MediaDailyNews, Laurie Sullivan - Wednesday, July 2, 2025
Microsoft said it has laid off about 4% of its workforce, ...
- Don't Fear The Meta Ad Automation
MAD, Claire Russell - Monday, June 30, 2025
The job of agencies is to help clients navigate the entire ecosyst ...
- AI Digs Deep To Surface Content, Makes Websites Conversational
Performance Marketing Insider, Laurie Sullivan - Tuesday, July 1, 2025
AI-powered websites will offer direct answers to user queries without requiring t ...