- Risk Of Failure: CMOs Face Make-Or-Break AI Moments
Performance Marketing Insider, Laurie Sullivan - Wednesday, November 19, 2025
A Gartner survey found 65% of CMOs believe AI advances will dramatical ...
- Berkshire Makes Rare Alphabet Tech Investment With $4.3B Stake
MediaDailyNews, Laurie Sullivan - Monday, November 17, 2025
Alphabet on Monday saw notable premarket stock gains after recent AI investmen ...
- Microsoft Animates Images, Adds Performance Tracking To Copilot
MediaDailyNews, Laurie Sullivan - Monday, November 17, 2025
Microsoft Advertising has expanded Copilot capabilities with image animation for video creati ...
- Deloitte Predicts Generative AI In Search Will Become 300% More Commonly Used
Performance Marketing Insider, Laurie Sullivan - Tuesday, November 18, 2025
Google released Gemini 3, the latest update to its AI model, ...
- Automation, Empathy And Early Planning Are Key to Holiday Success: Report
Research Intelligencer, Robert Williams - Friday, November 14, 2025
More than 90% of U.S. retail conversions now occur outside the tradition ...
- Amazon Reboots Ads System, Agents For Advertising
MediaDailyNews, Laurie Sullivan - Tuesday, November 11, 2025
Amazon has reorganized the ways advertisers access its ecosystem. On Tuesday ...
- AI Homecare Shareware: Small Contractors Use Automated Marketing Tools
Email Insider, Ray Schultz - Monday, November 10, 2025
Thryv's new offering helps small businesses to be found online, capture a ...
- The Works: Putting Email CRM And Automation In One Place
Email Insider, Ray Schultz - Friday, November 7, 2025
Small businesses can avoid the cost of paying for separate platforms throu ...
- Google AI Publisher Tools Focus On Monetization, Brand Safety
MediaDailyNews, Laurie Sullivan - Thursday, November 6, 2025
The new tools for publishers include an AI-powered brand-safety feature that lear ...
- Amazon To Perplexity Agents: Cease, Desist
MediaDailyNews, Laurie Sullivan - Wednesday, November 5, 2025
Amazon has issued a cease-and-desist letter in a dispute with Perplexity, claimi ...
- Google Advances Autonomous Agent Transactions
Performance Marketing Insider, Laurie Sullivan - Thursday, October 30, 2025
A real-time streaming architecture is being developed as the next step f ...
- AI Go-Fer: New Tool Designed To Act Like An Email Inbox Helper
Email Insider, Ray Schultz - Friday, October 24, 2025
Buzz, a new automation platform from Hive, is now out of b ...
- AI Wingman: Platform To Handle Full Email Marketing Workflow
Email Insider, Ray Schultz - Friday, October 17, 2025
The conversational platform allows marketers to conduct campaigns with natural-language prompts. ...
- Supply-Side Consortium Unveils Agentic Ad Protocol, Invites Ad Industry To Join
MediaDailyNews, Laurie Sullivan - Wednesday, October 15, 2025
More than 20 companies including PubMatic, Optable, Scope3, Swivel, Classify, Triton Digita ...
- Meta API Update Finds Alt Uses For Excluded Ad Placements
MediaDailyNews, Colin Kirkland - Thursday, October 9, 2025
Meta is rolling out marketing API changes designed to improve ad performan ...
- TikTok Updates AI Ad Tools, Offers Smart Campaign Creation
MediaDailyNews, Colin Kirkland - Wednesday, October 8, 2025
TikTok is making updates across its AI-powered ad features and tools includi ...
- It's The Little Things That Count: Marketers Trapped In Minutiae
Email Insider, Ray Schultz - Friday, October 3, 2025
The biggest automation hurdle is compliance and legal concerns, Typeface reports. ...
- TikTok Launches AI Ad Format For Travel Brands
MediaDailyNews, Colin Kirkland - Tuesday, September 30, 2025
Travel Ads is a catalog-based advertising format designed to enable travel bran ...
- Google Agentic Shopping Launches With 60 Partners
MediaDailyNews, Laurie Sullivan - Tuesday, September 16, 2025
Those participating in the rollout include fintech companies like Revolut, Coinbase, a ...
- Adobe Launches Suite Of AI Agents, Agentic Partnerships
MediaDailyNews, Laurie Sullivan - Thursday, September 11, 2025
Cognizant, Google Cloud, Havas, Medallia, Omnicom, PwC, and VML are some ...
- Meta To Advertisers: You Can Restrict Terms From AI-Generated Text
MediaDailyNews, Colin Kirkland - Wednesday, September 3, 2025
Meta's ad partners can now enter new visual parameters they want ...
- AI-Powered DSPs And The Future Of Direct-To-Publisher Buying
Data & Programmatic Insider, Laurie Sullivan - Tuesday, September 2, 2025
DSP strategies are moving beyond automation with support from agentic technology. Th ...
- Trigger Reaction: Direct Mailers Using A Widespread Email Tool
Email Insider, Ray Schultz - Friday, August 29, 2025
Direct mail senders are now sending trigger-based mailings. Home-service businesses are sendi ...
- B2B Rising: AI Tool Scales, Automates Emails
Email Insider, Ray Schultz - Thursday, August 28, 2025
The new solution automates B2B email and is based on buying signal ...
- Agentic Ad Platform Launches To Take Advertising To Next Level Of Shopping
MediaDailyNews, Laurie Sullivan - Tuesday, August 26, 2025
Jivox, a data-driven platform that provides personalized digital advertising and marketing experience ...
- Meta Unveils AI Ad Features Built For Holiday Rush
MediaDailyNews, Colin Kirkland - Friday, August 22, 2025
This holiday season, brands can expect new ways to work with creato ...
- TikTok Limits Hashtags As Algorithms Become More Sophisticated
MediaDailyNews, Colin Kirkland - Thursday, August 21, 2025
TikTok is warning frequent users that they can only use up ...
- Meta Further Consolidates Ad-Targeting Options
MediaDailyNews, Colin Kirkland - Monday, August 18, 2025
The announcement marks a major shift toward Meta CEO Mark Zuckerberg's pl ...
- How Microsoft AI Agents In PCs Affect Advertisers
Performance Marketing Insider, Laurie Sullivan - Tuesday, August 19, 2025
AI's pervasive integration across Microsoft's applications and services, from advertising to gami ...
- 'In The Wild' ChatGPT Found Showing Massive Growth
MediaDailyNews, Laurie Sullivan - Wednesday, August 13, 2025
The agent "is here and it's growing massively," said BrightEdge CEO J ...