- Kia Opens First U.S. Plant In Georgia
Marketing Daily, - Monday, November 16, 2009
Kia Motors says a white 2011 Kia Sorento CUV was its fir ...
- Mercedes-Benz To Mbrace Owners
Marketing Daily, - Monday, November 16, 2009
Mercedes-Benz USA is launching a proprietary in-vehicle telematics program called mbrace. ...
- VW To Retool Showrooms, Starting With Big Apple
Marketing Daily, Karl Greenberg - Monday, November 16, 2009
A spokesperson for the Volkswagen brand says the White Frame concept, whi ...
- GM Posts $1.2B Loss, Says 'Solid Foundation' Formed
Around the Net In Brand Marketing, Thom Forbes - Monday, November 16, 2009
...
- Hyundai To Air Five Spots On Super Bowl
Marketing Daily, Karl Greenberg - Friday, November 13, 2009
The Fountain Valley, Calif. marketing arm of the Korean automaker is prepari ...
- Younger Moms Blog About Jeep, Green Things
Marketing Daily, Karl Greenberg - Thursday, November 12, 2009
"What we found was there's a large segment of moms talking abo ...
- Q&A: Toyota's Bob Zeinstra Looks At Job Ahead
Marketing Daily, Karl Greenberg - Thursday, November 12, 2009
Among his biggest challenges, he says, "You can spend money on product-specif ...
- Toyota Taps SUV Roots In New 4Runner Ads
Marketing Daily, Karl Greenberg - Wednesday, November 11, 2009
Saatchi's Mike McKay says the ads are customized for different outdoor lifesty ...
- Q&A: Infiniti Eyes Value-Driven Luxury Buyers
Marketing Daily, Karl Greenberg - Wednesday, November 11, 2009
"There is an interesting trend in luxury in ... which consumers a ...
- Storied Gordini Badge Will Return At Renault
Around the Net In Brand Marketing, Thom Forbes - Wednesday, November 11, 2009
Back in the 1960s, Renault had a sporty blue car with t ...
- A New Car For Cash-Strapped Buyers: 1993 Taurus
Around the Net In Brand Marketing, Thom Forbes - Wednesday, November 11, 2009
A send-up of the typical new car announcement that perfectly captures t ...
- Jaguar Offers Performance Driving School To Owners
Marketing Daily, - Tuesday, November 10, 2009
Jaguar Cars will launch a performance-driving school for owners of its car ...
- Honda Finds Permanent Perch On Facebook
Marketing Daily, Karl Greenberg - Tuesday, November 10, 2009
"It really is an awareness campaign on a limited budget," says RPA ...
- Ford Drives TV One's 'UnSung' Cross-Platform
Marketing Daily, David Goetzl - Wednesday, November 11, 2009
The deal links the new Taurus model with the network's documentary-style seri ...
- BBDO To Shut Detroit Offices Once Chrysler Exits
Around the Net In Brand Marketing, Thom Forbes - Tuesday, November 10, 2009
...
- BBDO to Shut Detroit Office When Chrysler Exits
Around the Net In Media, Joan Voight - Monday, November 9, 2009
BBDO, conceding that it has been unable to negotiate new contract ter ...
- Marketer Of The Year: Hyundai In A Landslide
Around the Net In Brand Marketing, Thom Forbes - Monday, November 9, 2009
Hyundai -- "an automaker not historically known for fearless marketing" -- walk ...
- GM Exec Says Volt Won't Be Expanded As A Brand
Around the Net In Brand Marketing, Thom Forbes - Monday, November 9, 2009
Toyota may be thinking about building out its Prius hybrid brand in ...
- Infiniti Celebrates 20th Birthday With Year-end Campaign
Marketing Daily, Karl Greenberg - Friday, November 6, 2009
Luxury auto brand Infiniti is launching a new marketing campaign that celebrat ...
- Hyundai Drives Ads To Times Square
Marketing Daily, Karl Greenberg - Thursday, November 5, 2009
Hyundai Motor America is, for the first time, advertising on a Tim ...
- Allstate Sponsors Teen Safe Driving Program
Marketing Daily, Tanya Gazdik - Thursday, November 5, 2009
The Allstate Foundation is teaming up with Scientific Social Solutions to laun ...
- Chrysler Unveils Ambitious Five-Year Plan
Marketing Daily, Karl Greenberg - Wednesday, November 4, 2009
Chrysler, under the aegis of Fiat since early this year, revealed i ...
- Dodge Cars To Target Lifestyles, Ram Becomes Sub-Brand
Marketing Daily, Karl Greenberg - Wednesday, November 4, 2009
Ralph Gilles -- formerly Chrysler's wunderkind designer and the force behind vehicl ...
- Ford Drives 21% Rise In October Sales
Marketing Daily, Karl Greenberg - Tuesday, November 3, 2009
The domestic automakers have something to feel good about; Ford Motor ...
- Toyota May Expand Prius Into A Sub-Brand
Around the Net In Brand Marketing, Thom Forbes - Tuesday, November 3, 2009
Toyota executives are debating whether to expand the Prius nameplate into ...
- Dodge Signs Penske Partnership for NASCAR
Marketing Daily, - Monday, November 2, 2009
Dodge Motorsports has tapped the Dodge Challenger as the "New Car" f ...
- Honda Power Equipment Pulls The Lanyard On Football Sponsorships
Marketing Daily, - Monday, November 2, 2009
Honda Power Equipment has renewed its sponsorship agreements with the University ...
- Ford Improving Its Financial Picture, Looks To Future
Marketing Daily, Karl Greenberg - Monday, November 2, 2009
If Ford is in turnaround mode, it seems to have tightened i ...
- Edmunds, White House Face Off Over 'Clunkers'
Marketing Daily, - Sunday, November 1, 2009
The Obama administration and Edmunds.com are facing off over the validity ...