- Toyota Pushing Third-Gen Prius As A Mainstream Vehicle
Around the Net In Brand Marketing, Thom Forbes - Tuesday, June 9, 2009
The third-generation Prius that's rolling out in the U.S. is not ju ...
- Chrysler Ruling Could Be Just A Bump In Road, Experts Say
Around the Net In Brand Marketing, Thom Forbes - Tuesday, June 9, 2009
U.S. Supreme Court Justice Ruth Bader Ginsburg's order delaying the finalization ...
- Saturn Deal Called A New Business Model
Around the Net In Brand Marketing, Thom Forbes - Monday, June 8, 2009
Detroit businessman Roger Penske could be pioneering the start of a n ...
- AutoTrader Adds ESPN/ABC, Doubling Exposure
Marketing Daily, Karl Greenberg - Friday, June 5, 2009
"We have had so much success to date with our sports sponsorsh ...
- IPG, GM Disagree On Monies Owed
MediaDailyNews, David Goetzl - Friday, June 5, 2009
Interpublic Group said Friday that General Motors' bankruptcy filing could leave ...
- Penske And GM Intensify Talks On Saturn
Around the Net In Brand Marketing, Thom Forbes - Friday, June 5, 2009
Negotiations for the Saturn brand between General Motors and a group head ...
- Ford Uses Movie To Promote Raptor Truck
Marketing Daily, - Thursday, June 4, 2009
Ford is promoting a modified version of its F-150 pickup truck, t ...
- Valvoline Offers Engine Guarantees
Marketing Daily, Karl Greenberg - Thursday, June 4, 2009
Valvoline is promoting the offer with TV, radio, print and online ad ...
- Local TV Auto Ads to Rebound in 2010, Says Analyst
Around the Net In Media, Joan Voight - Thursday, June 4, 2009
Although headlines about the U.S. car industry have sounded dire, Sanford ...
- AutoTrader: American Muscle Cars Still Appeal
Marketing Daily, - Wednesday, June 3, 2009
Americans still love muscle cars -- the ones made in Detroit. Atlanta-bas ...
- Chrysler Offers New Spiff
Marketing Daily, - Wednesday, June 3, 2009
Chrysler LLC is upping June incentives for Dodge, Chrysler and Jeep vehicl ...
- Tiny U.S. Market Expected To Remain For Hummer
Marketing Daily, Karl Greenberg - Wednesday, June 3, 2009
CNW Market Research's Art Spinella says the brand can survive in t ...
- GM, White House Take On Huge Sales Jobs
Around the Net In Brand Marketing, Thom Forbes - Wednesday, June 3, 2009
Even as General Motors launches a national TV campaign today to convin ...
- Doubts Over GM's Hummer Sale To Chinese Company
Around the Net In Brand Marketing, Thom Forbes - Wednesday, June 3, 2009
...
- Ford Posts One Heckuva May In Sales
Marketing Daily, Karl Greenberg - Tuesday, June 2, 2009
Ford says it has reduced inventory enough to increase production this quart ...
- What Ford Needs To Do To Avoid Loans Or Bankruptcy
Around the Net In Brand Marketing, Thom Forbes - Tuesday, June 2, 2009
Brent Snavely says Ford not only has to wisely manage the $21 ...
- GM Sells Hummer But Does Not Name Buyer
Around the Net In Brand Marketing, Thom Forbes - Tuesday, June 2, 2009
...
- New Ad From Deutsch Introduces Consumers To 'New GM'
Around the Net In Brand Marketing, Thom Forbes - Tuesday, June 2, 2009
...
- GM Bankruptcy: NADA Weighs In
Marketing Daily, - Monday, June 1, 2009
The chairman of the National Automobile Dealers Association (NADA), John McEleney, sa ...
- Presidents Laud Phoenix-Like 'New GM'
Marketing Daily, Karl Greenberg - Monday, June 1, 2009
General Motors CEO Fritz Henderson said the new company "will be bui ...
- Finbarr O'Neill On Building Up A Stressed Brand
Marketing Daily, Karl Greenberg - Monday, June 1, 2009
"In a four-brand portfolio you will see a lot more of th ...
- GM Agencies Out Millions, Need 'Critical Vendor' Status To Recoup
MediaDailyNews, David Goetzl - Monday, June 1, 2009
General Motors' bankruptcy filing Monday shows that Starcom MediaVest, the unit ...
- GM Files For Bankruptcy; Hummer Sale Close
Around the Net In Brand Marketing, Thom Forbes - Monday, June 1, 2009
As expected, General Motors filed for bankruptcy this morning in U.S. Bankrupt ...
- Edmunds Sees Very Slight Sales Improvement
Marketing Daily, Karl Greenberg - Friday, May 29, 2009
Sales are predicted to improve 8.9% this month versus last. Jesse Topra ...
- Dick Colliver Joins Automotive Broadcasting Network
Marketing Daily, - Friday, May 29, 2009
Former Honda Motor America executive Richard Colliver has joined The Automotive Broadcasti ...
- BBDO Said To Back Off Request To Bind Media To Greater Chrysler Liability
MediaDailyNews, Joe Mandese - Thursday, May 28, 2009
After sparking concerns among media outlets doing business with Chrysler, agency BB ...
- Ford's European Effort: E Pluribus Unum
Marketing Daily, Karl Greenberg - Wednesday, May 27, 2009
Ford is showing all its cars at once in a campaign focus ...
- BMW Mini Launches 'True Blood' Campaign
Marketing Daily, Karl Greenberg - Tuesday, May 26, 2009
BMW's Mini USA division is launching a campaign aimed at vampires. Actuall ...
- Google Connects Offline Behavior To Digital Marketing
Online Media Daily, Laurie Sullivan - Friday, May 22, 2009
While car sales declined for the majority of the brands in t ...
- Acura Touts Safety, Resale Value In New Push
Marketing Daily, - Thursday, May 21, 2009
Acura has launched a spring campaign that touts the Honda Motor luxu ...