- Toyota Does BuzzFeed Takeover For Prius C
Marketing Daily, Karl Greenberg - Monday, April 30, 2012
On Monday, BuzzFeed ran a Prius c-themed homepage takeover, the first su ...
- J.D. Power: Shoppers Switching Auto Insurance
Marketing Daily, Tanya Gazdik - Monday, April 30, 2012
"The industry spent $5.7 billion on advertising and allowances in 2011, b ...
- New Wheels For Hyundai Brass?
Around the Net In Brand Marketing, Karl Greenberg - Monday, April 30, 2012
General Motors Co., the world's largest automaker, will begin selling the Chevrol ...
- Industry Posts A Strong First Quarter
Marketing Daily, Karl Greenberg - Friday, April 27, 2012
General Motors' largest division, Chevrolet, sold 1.18 million vehicles worldwide, a 6. ...
- No, You Aren't Seeing Double...
Around the Net In Brand Marketing, Karl Greenberg - Friday, April 27, 2012
Paul Eisenstein knows a lot more about this side of things th ...
- Growing Interest In Auto Connectivity, Autonomy
Marketing Daily, Karl Greenberg - Thursday, April 26, 2012
The 2012 U.S. Automotive Emerging Technologies Study suggests that, while safety ...
- GroundLink Appeals To Secret Agent Inside
Marketing Daily, Aaron Baar - Thursday, April 26, 2012
Car-service company GroundLink is looking to build national awareness by appealing ...
- TrueCar.com Spotlights Female Auto Racers
Marketing Daily, Karl Greenberg - Wednesday, April 25, 2012
Internet consumer auto pricing and research company TrueCar, Inc. is reaching o ...
- Beijing Auto Show Rules
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, April 25, 2012
Not too long ago it would have been impossible to conceive ...
- Scion Drops The Box
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, April 25, 2012
Scion, Toyota's "experimental" auto brand debuted the boxy xB nearly a deca ...
- Hyundai To Offer Sirius In CPO Vehicles
Marketing Daily, Karl Greenberg - Tuesday, April 24, 2012
Hyundai Motor America has inked a deal with Sirius Satellite Radio f ...
- Fiat Launches Facebook Promotion For Abarth
Marketing Daily, Karl Greenberg - Tuesday, April 24, 2012
Fiat is taking its Abarth version of the 500 coupe to Facebo ...
- Fiat Launches Facebook Promotion
Online Media Daily, Karl Greenberg - Tuesday, April 24, 2012
Fiat is taking its Abarth version of the 500 coupe to Facebo ...
- Ford Fusion In It To Win It
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, April 24, 2012
Samantha Hoyt, Ford Fusion's marketing manager, said of the totally redesigned 20 ...
- Ford Puts Spotlight On Escape, Gas Sippers
Marketing Daily, Karl Greenberg - Monday, April 23, 2012
New York is the biggest SUV market in the U.S. Say wha ...
- Jeep Launches Partnership With USA Basketball
Marketing Daily, Karl Greenberg - Monday, April 23, 2012
Chrysler's Jeep brand has signed to be official vehicle of USA Basketbal ...
- Chevrolet Posts Strong Global Sales
Marketing Daily, Karl Greenberg - Monday, April 23, 2012
Chevrolet sold 1.18 million vehicles worldwide in the first three months ...
- Posh Spice Pitches Land Rover Evoque
Around the Net In Brand Marketing, Karl Greenberg - Monday, April 23, 2012
Victoria Beckham, who has won the 2011 British Fashion Awards Designer Bra ...
- Camry Crash Video ... Sponsored By Toyota
Around the Net In Brand Marketing, Karl Greenberg - Monday, April 23, 2012
What's worse, the car crash or the media crash? A YouTube vid ...
- Q&A: Mitsubishi Gets Outlandish For Outlander
Marketing Daily, Karl Greenberg - Friday, April 20, 2012
The latest promotional effort gives three people all-day test drives of t ...
- Ford Bets On SUVs In China
Around the Net In Brand Marketing, Karl Greenberg - Friday, April 20, 2012
Ford Motor Co. is expected to introduce a full lineup of crossove ...
- YouGov: Chrysler Brand Opinion Way Up
Marketing Daily, Karl Greenberg - Thursday, April 19, 2012
Evidently, Chrysler's four new "we're coming back" ads, which premiered recently, ha ...
- Q&A: Glaser Has Big Plans For Mercedes-Benz
Marketing Daily, Karl Greenberg - Thursday, April 19, 2012
Bernhard (Bernie) Glaser, who replaced Steve Canon as VP marketing at Mercedes-Be ...
- VW Is Buying Ducati Via Audi
Around the Net In Brand Marketing, Karl Greenberg - Thursday, April 19, 2012
VW has agreed to purchase Ducati for around $1.12 billion through i ...
- BMW Preps 2012 Olympics Campaign
Marketing Daily, Karl Greenberg - Wednesday, April 18, 2012
The campaigns will include national and local television ads; digital advertising; a ...
- Ford Web Series Focuses On Eco Education
Marketing Daily, Ross Fadner - Thursday, April 19, 2012
The series, which is directed by Gilly Barnes, will run on sever ...
- Ram Drives A&E 'Longmire' Sponsorship, Integration
MediaDailyNews, David Goetzl - Wednesday, April 18, 2012
The latest brand/programming fusion for A&E involves Chrysler's Ram trucks and n ...
- Ford Will Team With Others
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, April 18, 2012
Ford Motor Co. will collaborate with other transportation and technology companies ...
- Chevy Touts Volt With Klout
Marketing Daily, Karl Greenberg - Tuesday, April 17, 2012
In this third partnership with Klout, Chevrolet is targeting six markets nationwid ...
- Mitsubishi Hires A Temp So You Can Drive
Marketing Daily, Karl Greenberg - Tuesday, April 17, 2012
The temps who will perform the duties for the three people Mitzubis ...