- Cleveland Indians Add Special (Non-Virtual) Area for Social Media Fans
The Social Graf, Erik Sass - Thursday, March 24, 2011
Social media just seems to lend itself especially well to certain sub-culture ...
- MLB Extends Deal With Victoria's Secret
Around the Net In Brand Marketing, Karl Greenberg - Friday, March 18, 2011
Major League Baseball wants to appeal to more women. Thus, the leag ...
- Facebook Streaming MLB Pre-Season
Around the Net In Online Marketing, Gavin O'Malley - Wednesday, March 16, 2011
Major League Baseball is broadcasting one spring training game per day li ...
- Mazda Sponsors All-Star Baseball In Japan
Marketing Daily, - Wednesday, March 2, 2011
Mazda Motor Corporation has signed as the main sponsor for Japan's all-st ...
- Delta Airlines Cleared For Landing In St. Louis
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, March 2, 2011
Delta and the St. Louis Cardinals have signed a partnership that mak ...
- MLB.com At Bat 11 Takes App Stores By Storm
VidBlog, Steve Smith - Monday, February 28, 2011
Digital veterans may recall that across the history of online media, spor ...
- Baseball Legend John Franco Pitches For Credit Union
Marketing Daily, - Saturday, February 19, 2011
Baseball great John Franco has been named the new spokesperson for Municip ...
- MLB Players, Execs Visit U.S. Ambassador To D.R.
Marketing Daily, - Friday, January 28, 2011
Major League Baseball executives will visit and 40 Major League stopped ...
- Baseball Takes Giants Step To Reach Youth
Marketing Daily - Top of the News, Thom Forbes - Tuesday, January 25, 2011
Brrrrrrrrr. If this isn't weather for the
Hot Stove League, ...
- Showtime, MLB Produce S.F. Giants Series
MediaDailyNews, David Goetzl - Monday, January 17, 2011
On the heels of HBO's increasing success with behind-the-scenes sports series, Showti ...
- Anheuser-Busch, MLB Renew Sponsorship
Around the Net In Media, Fern Siegel - Sunday, January 2, 2011
Major League Baseball and Anheuser-Busch have kissed and made up. After bo ...
- Halladay 2K's Baseball Cover Athlete
Marketing Daily, - Monday, November 15, 2010
Roy Halladay may not have led the Philadelphia Phillies to the Wor ...
- Top 5 Buzz Gainers Of The MLB Post-Season
Around the Net In Brand Marketing, Thom Forbes - Friday, November 5, 2010
...
- Topps Seeks Top Baseball Card From Among 100 Since 1952
Around the Net In Brand Marketing, Thom Forbes - Tuesday, November 2, 2010
To help celebrate its 60th anniversary, Topps is soliciting votes to fi ...
- NFL Kicks World Series Ratings-Wise
MediaDailyNews, David Goetzl - Monday, November 1, 2010
The NFL has proven to be the new American pastime again ...
- Early World Series Strikes Out On Ratings Front
MediaDailyNews, Wayne Friedman - Thursday, October 28, 2010
Fox's first game of the World Series pulled in 25% less ratin ...
- Cuervo Promotes Games With Spitzer, MLB
Marketing Daily, Karlene Lukovitz - Monday, October 25, 2010
"While it is Halloween weekend and we expect most people to co ...
- NFL Faces Off Against World Series
MediaDailyNews, David Goetzl - Wednesday, October 20, 2010
The World Series will receive added competition from the NFL this yea ...
- MLB On A Mission With Steve Nash, Serena Williams, Mia Hamm
Around the Net In Brand Marketing, Thom Forbes - Tuesday, October 19, 2010
Baseball has signed a deal with Mission skincare products, whose co-founders a ...
- Fox Pulls Channels From Cablevision
MediaDailyNews, - Saturday, October 16, 2010
News Corp.'s Fox pulled its channels off Cablevision early Saturday after t ...
- Hill Holliday Named MLB's AOR
MediaDailyNews, - Thursday, October 14, 2010
Major League Baseball named Hill Holliday as its agency of record ...
- 'Freakonomics Radio' Launches With Baseball Story
MediaDailyNews, - Thursday, October 7, 2010
"Freakonomics Radio," the new multiplatform project featuring book co-author Stephen Dubner, launch ...
- Fox, Turner Near Sellout For Baseball Postseason
Around the Net In Media, Fern Siegel - Monday, October 4, 2010
News Corp.'s Fox Broadcasting is wrapping up advertising sales for the network ...
- World Series Starts Earlier
MediaDailyNews, - Thursday, September 30, 2010
Major League Baseball and Fox plan to move up the start ...
- Xerox Takes Wall Street To The Ball Game
Around the Net In Brand Marketing, Thom Forbes - Wednesday, September 22, 2010
...
- White Sox Mull Hairy Marketing Decision Re: Manny Dreads Wig
Around the Net In Brand Marketing, Thom Forbes - Wednesday, September 1, 2010
...
- AutoTrader Extends 'Heart & Mind'
Marketing Daily, - Friday, August 27, 2010
The Atlanta-based division of Cox Communications will also increase its exposure ...
- Allstate, Jonas Bros. To Teens: 'X The TXT'
Marketing Daily, Tanya Gazdik - Wednesday, August 4, 2010
During the game, fans can join the Jonas Brothers in pledging n ...
- News Corps. Considers Bid For Texas Rangers
Around the Net In Media, Fern Siegel - Monday, August 2, 2010
News Corp. is weighing a bid for the bankrupt Texas Rangers. T ...
- Brody To Bat For Wasserman
MediaDailyNews, - Monday, August 2, 2010
Wasserman Media Group will hire 15-year sports-marketing industry veteran John Brody ...