- World Series Starts Earlier
MediaDailyNews, - Thursday, September 30, 2010
Major League Baseball and Fox plan to move up the start ...
- Xerox Takes Wall Street To The Ball Game
Around the Net In Brand Marketing, Thom Forbes - Wednesday, September 22, 2010
...
- White Sox Mull Hairy Marketing Decision Re: Manny Dreads Wig
Around the Net In Brand Marketing, Thom Forbes - Wednesday, September 1, 2010
...
- AutoTrader Extends 'Heart & Mind'
Marketing Daily, - Friday, August 27, 2010
The Atlanta-based division of Cox Communications will also increase its exposure ...
- Allstate, Jonas Bros. To Teens: 'X The TXT'
Marketing Daily, Tanya Gazdik - Wednesday, August 4, 2010
During the game, fans can join the Jonas Brothers in pledging n ...
- News Corps. Considers Bid For Texas Rangers
Around the Net In Media, Fern Siegel - Monday, August 2, 2010
News Corp. is weighing a bid for the bankrupt Texas Rangers. T ...
- Brody To Bat For Wasserman
MediaDailyNews, - Monday, August 2, 2010
Wasserman Media Group will hire 15-year sports-marketing industry veteran John Brody ...
- Steinbrenner Leaves Media Legacy
Around the Net In Media, Fern Siegel - Wednesday, July 14, 2010
Following his death Tuesday at the age of 80, George Steinbrenner wi ...
- Subway Sponsors Little League Charity Tour
Marketing Daily, - Tuesday, June 22, 2010
During the tour, baseballs designed by Little Leaguers are autographed by celebritie ...
- Dove Links With MLB Figures For Videos, Sweeps
Marketing Daily, Tanya Gazdik - Tuesday, June 15, 2010
Dove Men+Care has enlisted Major League Baseball personalities for online videos a ...
- Pujols, Pettitte Show Skin, Soft Side For Dove Care + Men
Around the Net In Brand Marketing, Thom Forbes - Friday, June 11, 2010
...
- Strasburg Makes Mark On Field, Now Comes The Marketing
Around the Net In Brand Marketing, Thom Forbes - Wednesday, June 9, 2010
Pitcher Stephen Strasburg struck out 14 players, won the game in h ...
- Detroit Tigers' Galarraga: Pitch Perfect Or Not?
Marketing Daily, Karl Greenberg - Monday, June 7, 2010
"I think the guy has more PR potential now that this uniq ...
- Bermuda Leverages Proximity To East Coast
Marketing Daily, Karl Greenberg - Thursday, June 3, 2010
"We're extremely focused on the New York market and cosmopolitan travelers fr ...
- Kraft Bull's-Eye Urges 'Bold Choice' For BBQ Fans
Marketing Daily, Karlene Lukovitz - Monday, May 24, 2010
The decision to invest in a new campaign for the brand, whi ...
- Who Likes Major League Baseball?
Marketing Daily, - Friday, May 14, 2010
Top 10 DMAs in which reside adults who are very, somewhat ...
- Chevy Goes To Bat With 3D IPad Game
Marketing Daily, Karl Greenberg - Monday, May 10, 2010
Chevrolet is extending its involvement in baseball as a marketing platform f ...
- 2KSports Awards $1 Million To MLB Game Player
Marketing Daily, - Wednesday, May 5, 2010
Game maker 2KSports has awarded 24-year-old Wade McGilberry of Semmes, Ala. ...
- Yankee Games To Air In 3D
MediaDailyNews, David Goetzl - Wednesday, May 5, 2010
Two regional sports networks will stream the first Major League Baseball 3D-cas ...
- Atari Partners To Promo 'Backyard Sports' Game
Marketing Daily, - Wednesday, April 28, 2010
Among the partners: Franklin Sports, whose products and logo will appear with ...
- Yanks' Mariano Rivera Brings Understated Elegance To Canali
Around the Net In Brand Marketing, Thom Forbes - Monday, April 26, 2010
Mariano Rivera is one of the most understated superstars in the histo ...
- Chevy Takes The Local Route For MLB
Marketing Daily, Karl Greenberg - Friday, April 16, 2010
Chevrolet's Phil Caruso says baseball is the biggest platform Chevy uses ...
- Cubs Bring Coals To Newcastle
Marketing Daily, Steve Lundin - Tuesday, April 13, 2010
Real Cubs fans don't need no stinkin' marketing campaign. ...
- MLB Network Cuts DirecTV 'Solid' Deal
MediaDailyNews, David Goetzl - Thursday, April 8, 2010
DirecTV, which owns a portion of the MLB Network, will be t ...
- Fox Sports Airs MLB In Spanish
MediaDailyNews, - Wednesday, April 7, 2010
Fox Sports is producing 177 Major League Baseball games in Spanish f ...
- MLB Promotes Courtney To Head Of PR
Marketing Daily, - Tuesday, April 6, 2010
Patrick Courtney has been promoted to SVP of PR at Major Leag ...
- Study Finds MLB Tied With NFL In Loyal Fans
Marketing Daily, Karl Greenberg - Monday, April 5, 2010
Brand Keys president Robert Passikoff says the Yankees do a good j ...
- New Balance Signs Boston's Dustin Pedroia
Marketing Daily, - Friday, April 2, 2010
Besides wearing New Balance gear on and off the field, the A ...
- 'NYT' Sells Tiny Red Sox Portion
MediaDailyNews, - Friday, April 2, 2010
The NYTCO has finally sold a small slice of its stake ...
- Nestle Inks Promo Deal With MLB
Marketing Daily, - Thursday, April 1, 2010
Nestle's Hot Pockets brand has initiated a promotion with Major League Gamin ...