- TWC Offers Yankees Network For Online Viewing
MediaDailyNews, - Tuesday, March 30, 2010
Starting this baseball season, Time Warner Cable is offering subscribers who alrea ...
- Johnsonville Sausage Launches Baseball Contest
Marketing Daily, - Thursday, March 25, 2010
Johnsonville Sausage is running a "Triple Play Challenge" contest in which consume ...
- Twitter Trash Talk
The Social Graf, Erik Sass - Monday, March 22, 2010
The latest profession to be transformed by Twitter is... baseball? Yes, t ...
- Cubs Want Huge Toyota Sign At Wrigley
Around the Net In Brand Marketing, Thom Forbes - Thursday, March 18, 2010
...
- Restaurant Selling 'Season Passes' To Boston Red Sox Broadcasts
Around the Net In Brand Marketing, Thom Forbes - Thursday, March 11, 2010
The color commentator on Boston Red Sox broadcasts known as RemDawg ...
- 2K Sports Dangles $1 Million In Game Contest
Marketing Daily, Aaron Baar - Friday, March 5, 2010
The company is promoting the program with an integrated advertising campaign th ...
- MLB Touches Base With Fox Biz's 'Imus'
MediaDailyNews, David Goetzl - Wednesday, March 3, 2010
MLB Network (MLBN) has a spring-training update airing during Fox Business Network ...
- MLB.com At Bat 2010 Hits It Out Of The App Store
Online Media Daily, Mark Walsh - Wednesday, March 3, 2010
Baseball's Opening Day may still be a month away, but fans a ...
- Panasonic, Angels Team For Stadium Display
Marketing Daily, - Thursday, February 18, 2010
Panasonic has partnered with the Anaheim Angels to equip Angel Stadium wi ...
- MLB Accuses Upper Deck Of Trademark Infringement
Around the Net In Brand Marketing, Thom Forbes - Thursday, February 4, 2010
...
- Root For Home Team With MLB Stadium Grass Seed
Around the Net In Brand Marketing, Thom Forbes - Wednesday, January 27, 2010
Robert Siegel chats with John Price, a brand manager for Scotts Miracle-Gr ...
- Texas Rangers Play Ball With Spanish Beisbol Net
MediaDailyNews, - Monday, January 25, 2010
The Texas Rangers and the Spanish Beisbol Network have signed a four-ye ...
- Scotts Miracle-Gro Seeds Major League Baseball
Marketing Daily, David Goetzl - Thursday, January 21, 2010
Talk about grassroots marketing. Scotts Miracle-Gro has a deal with Major Leag ...
- Scott's Miracle-Gro Seeds Major League Baseball
MediaDailyNews, David Goetzl - Wednesday, January 20, 2010
Talk about grassroots marketing. Scotts Miracle-Gro has a deal with Major Leag ...
- Goya Donates Food, Toys For Holidays
Marketing Daily, - Wednesday, December 30, 2009
In collaboration with the New York Mets, Goya Foods has donated 5,0 ...
- Firestone Teams Up With The Big Leagues
Around the Net In Brand Marketing, Nina Lentini - Friday, December 18, 2009
...
- JetBlue, Red Sox Launch Sweepstakes
Marketing Daily, - Monday, December 14, 2009
JetBlue and the Boston Red Sox are teaming for the "Where's Wal ...
- Game Over: ESPN's Gammons Bows Out
MediaDailyNews, David Goetzl - Tuesday, December 8, 2009
Peter Gammons, a near-ubiquitous presence on ESPN as a baseball commentator f ...
- ESPN Deportes Pitches Icon Off-Season
MediaDailyNews, David Goetzl - Monday, November 23, 2009
ESPN's Spanish-language network has turned to a Hall of Fame pitcher ...
- Cubs' Next Major Hire: Marketing Guru Wally Hayward
Around the Net In Brand Marketing, Thom Forbes - Monday, November 23, 2009
It's going to take more than marketing savvy to erase the modifi ...
- World Series Most Watched Since 2004
Around the Net In Media, Joan Voight - Thursday, November 5, 2009
The New York Yankees' 7-3 victory over the Philadelphia Phillies drew ...
- Huge Patrón Manhattan Billboard Salutes Yankees
Marketing Daily, Karlene Lukovitz - Thursday, November 5, 2009
Patrón Tequila is using a 225-foot-tall billboard in mid-Manhattan to congratulate t ...
- Baseball's Playoffs Hit Ratings Home Run
MediaDailyNews, Wayne Friedman - Monday, October 26, 2009
Fox's sixth game of the American League Championship Series grabbed big number ...
- Baseball Playoffs Beat Most Rivals
MediaDailyNews, Wayne Friedman - Friday, October 23, 2009
Overall, Fox's baseball contests are trending up -- 27% higher among adu ...
- Baseball Slams Fall Ratings Race
MediaDailyNews, Wayne Friedman - Tuesday, October 20, 2009
Heavy Major League Baseball playoff action is starting to make a me ...
- OOH Viewing Spikes TBS Postseason Baseball Ratings
Around the Net In Media, Joan Voight - Thursday, October 15, 2009
TBS' coverage of the 2009 Major League Baseball Division Series is getti ...
- Tommy Bahama Creates Co-Branded MLB Shirts
Marketing Daily, Tanya Gazdik - Tuesday, October 13, 2009
Marketing for the shirts includes e-blasts to customers, says the spokesperson. Tom ...
- YES Net: Yankees Telecasts Improve 9% This Year
Around the Net In Media, Joan Voight - Thursday, October 8, 2009
Led by improved ratings for its New York Yankees telecasts, the Y ...
- L.A. Dodgers Hope Ticket Truck Hits Big
Around the Net In Brand Marketing, Thom Forbes - Tuesday, September 29, 2009
...
- Farmer John Beefs Up Hot Dog Marketing
Around the Net In Brand Marketing, Thom Forbes - Friday, September 18, 2009
Farmer John, a Los Angeles-based meats brand owned by Hormel that primari ...