Tag results for "brand safety"
- Ad Spend Winding Down On TikTok Since Proposed U.S. BanAverage daily spend on TikTok dropped 2% month-over-month in April, Sensor Tow ...
- In GARM's Way: Judiciary Committee Says It Violated U.S. Antitrust LawsThe staff report accuses the Global Alliance for Responsible Media of coordinati ...
- X Petitions To Revive Claims Against Hate Speech ResearchersThe tech company is asking a federal appellate court to reinstate ...
- Partnership Secures Brand Safety, Opens Blocked Keyword Lists For Politics, NewsChannel Factory and Ad Fontes Media created a partnership to ensure advertise ...
- X Rejoins GARM To Win Back AdvertisersX has decided to rejoin the coalition of online providers and bra ...
- TikTok Hires Cybersecurity Firms To Monitor Its U.S. Data-Protection MeasuresTikTok has extended a partnership with Oracle and the "Project Texas Plan ...
- Microsoft Expands IAS Ad Measurement PartnershipMicrosoft Advertising will expand its collaboration with global media measurement and optimizati ...
- Hail Mary Pass: Musk Touts Brand Safety, Prays Brands Return To XCANNES, France -- Oddly, Musk touted X as more of a B ...
- Cannes Lions: Reddit Taps Comments To Increase Ad PerformanceThe company announced plans Monday at Cannes Lions International Festival of Creativi ...
- Meta And Amazon Join Frontier Model Forum For AI SafetyTo help create and maintain a safer, more accountable AI ecosystem, Me ...
- Stagwell Study Finds Current Brand Safety Standards Are Unnecessarily BroadCEO Mark Penn says the study reinforces the company's position that "quali ...
- No, You're Not Hallucinating, But Now There's A Leaderboard For ThatEnkrypt AI, a startup focused on making AI safer, has uncovered serio ...
- Musk Seeks To Revive Battle With Hate Speech ResearchersX Corp. will ask the 9th Circuit Court of Appeals to revi ...
- MRC Releases Invalid Traffic Update, Includes Property-Level ReportingThe new guidance reflects rapidly emerging forms of invalid traffic that alrea ...
- Texas AG Appeals Order Blocking Investigation Of Media MattersTexas Attorney General Ken Paxton wants a federal appellate court to all ...
- Hyundai Pauses Advertising On X After Pro-Nazi AdjacencyEven after DoubleVerify's correction of X's brand-safety rating, the social messaging platfo ...
- IAS Adds Misinformation Measurement Across Meta AppsIAS is expanding its offerings with Meta to include the Global Allian ...
- DoubleVerify Confirms Misrepresentation Of X's Brand Safety MeasurementDoubleVerify's dashboard showed the wrong data for X advertisers from Oct. 2 ...
- Are 'Brand Safety" Concerns Overblown?Stagwell CEO Mark Penn thinks so. Stagwell is holding an event ne ...
- Anti-Hate Speech Group Seeks Reimbursement From Musk For Failed LawsuitThe Center for Countering Digital Hate is seeking around $320,000 in attorney ...
- Snap Increases Privacy Protection For Advertisers Via Snowflake IntegrationSnap is making new efforts to help its ad partners deliver sa ...
- X Fills Head of Safety, Brand Safety RolesLong-time Twitter/X employee Kylie McRoberts will take on the role of X ...
- Musk Battles Media Matters Over Brand Safety Report"Media Matters engaged in an ideologically driven campaign to destroy X's busine ...
- Hate Speech Researchers Defeat Musk Suit Over Critical Reports"This case is about punishing the defendants for their speech," U.S. Distri ...
- Safety In Numbers - Or Cross Your Fingers And 'Hope For The Best'Jerry Daykin, former VP of global media at Beam Suntory, said befo ...
- Streaming Hacking Impacts Advertisers, Customers - More To Come?How can TV distributors earn even greater consumer-safety trust? We wonder h ...
- NBCU, DoubleVerify Strike AI Brand-Safety DealThe new effort will analyze campaign performance using AI and new metric ...
- Bluesky Hires Twitter's Former Trust And Safety Leader Aaron RodericksRodericks, who formerly co-led the Twitter's Trust and Safety team, was fir ...
- TAG Broadsides Pirates, Uses Pre-Bid Exclusion ListsThe new initiative will harness information compiled by companies that aim ...
- Why Google Gave Advertisers Insight To Audit AdsGoogle is addressing transparency and oversight issues after a report last ye ...
