Tag results for "communications planning"
- Crunching The Map: Crunch Fitness's Geo-Targeting WorkoutEarlier this year, Crunch Fitness was hitting what its head of marketi ...
- Fly By Night: Airline Emails Wide Open To Cyber Fraud, Study FindsOnly 7% of airlines worldwide protect travelers with 'Reject,' the highest lev ...
- How The Pandemic Is Revolutionizing Retail (And How Brands Can Use Media To Thrive)Despite likely broad changes to the retail experience, one in four peop ...
- Julia Phelps Named Chief Communications-Corporate Marketing Officer For ViacomCBSPhelps reports to Bob Bakish, president-CEO of Viacom, who will become president-C ...
- Awaiting The Promise Of 5GThe majority (66%) of businesses plan to deploy 5G by 2020, accordi ...
- Horizon Media Adds New Platform To Its Planning ArsenalThe New York-based independent agency is introducing a platform that tracks mo ...
- Email Lands High On Event Planner's List Of Marketing ChannelsSome 85% of event planners rank email as their primary marketing chann ...
- Fixing The Broken RFP System For Better Cross-Channel PlanningRequests for Proposals have enjoyed a long tenure as one of t ...
- SC Johnson Selects PHD For Global Comms Planning DutiesThe selection came after a review in which GroupM's Maxus, the client ...
- MEC Wins L'Oreal USA Comms Planning AssignmentThe media agency, part of WPP's GroupM, has been selected by L'Ore ...
- Coca-Cola Appoints WPP Agency To Handle Euro 2016 CommsCoca-Cola has appointed a group of WPP agencies to handle its communicatio ...
- Rent-A-Center Retains Mindshare, Adds New Chores To Its AOR AssignmentThe agency successfully defended media planning and buying and added new assignmen ...
- Ex-Media Kitchen Exec Forms Comms Strategy ShopCharles Pinkerton is opening up Theseus Communications, his own communications strategy agen ...
- UN Appoints Mother London For Global Campaign On SanitationMother London has been appointed by the United Nations to raise great ...
- WPP Launches Government DivisionWPP is seeking to boost its public sector credentials with the formati ...
- WPP Launches Gov't & Public Sector PracticeThe new operation will be led by Michelle Harrison, who is al ...
- Naked Co-Founder Wilkins Lands At KarmaramaHe left Naked last November after 13 years at the agency ...
- Comms Planning Pioneer John Harlow Has DiedThe 45-year-old agency and marketing veteran was a co-founder of Naked Communicati ...
- MEC Debuts Momentum, Communications InitiativeTwo years in the making, WPP media shop MEC has unveiled ...
- Mindshare Taps Bitterman As Chief Strategy OfficerMedia shop Mindshare, a unit of WPP's GroupM, has poached Digitas' Jord ...
- Doremus Names Chung Director, Communications PlanningYin Chung has been named director, communications planning at Doremus, the busine ...
- Infiniti Taps Weinmann As Global Comms DirectorInfiniti, in its next move on the way to creating a glob ...
- Deutsch Ups Prabhu To Chief, Channel Planning/Investment OfficerDeutsch NY has elevated Anush Prabhu, a partner in the firm, ...
- Mindshare Expands Communications Practice, Adds BP, CVS As ClientsMindshare is reorganizing and rapidly expanding its communications planning practice (CPP) ...
- Omnicom's PHD Lands Unilever's Global Media BusinessAfter a 10-month process, Unilever has wrapped up its global media revie ...
- Fleishman-Hillard Launches Unit To Address Muslim ConsumersOmnicom PR shop Fleishman-Hillard today launched a new unit dedicated to helpi ...
- MEC's Herrtage Handles Marriott Account PlanningMEC said communications director Dallia Herrtage will join the agency in N ...
- Creativity Revisited: Communications Channel PlanLeading up to the 2011 Creative Media Awards, which will be he ...
- Horizon's On First, Who's On Second? Indie Unveils 'Where' Approach To Channel PlanningWhy, not Who's on first. Where's on second. That may sound li ...
- Who Should Lead Communications Planning?Communications planning has become a fertile battleground for the media agencies. ...
