- Honda, Google Expand Collaboration On Connected Services
Marketing Daily, Tanya Gazdik - Thursday, September 23, 2021
Honda plans to begin integrating Google built-in with the all-new model th ...
- Comcast Intros Global Wireless Streaming Device, XiONE
Digital News Daily, Karlene Lukovitz - Thursday, September 23, 2021
The 4K WiFi 6 device is available now for Sky Q custome ...
- Facebook, Ray-Ban Create Smart Glasses - But Will Consumers Buy Them?
Search & Performance Marketing Daily, Laurie Sullivan - Friday, September 10, 2021
The smart glasses can capture pictures and short videos, make calls a ...
- U.S. CTV Households Plateau, But Devices Per Household Soar
Digital News Daily, Karlene Lukovitz - Wednesday, September 8, 2021
CTV devices' presence in rooms in addition to the living/family room ...
- Google Reportedly Following Apple Into The Chip Business - Why It's Important To Advertisers
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, September 1, 2021
Google reportedly is building ARM-based central processor semiconductor chips for its Chromebook ...
- CTV Accounts For 60% Of Premium Video Ad Views, Programmatic Buys Now Up To 24%
Advanced TV Insider, Karlene Lukovitz - Friday, August 27, 2021
Roku and Amazon Fire TV devices continued to dominate CTV, with 4 ...
- Screensavers Used To Perpetrate $6M Per Month In CTV Ad Fraud
Digital News Daily, Karlene Lukovitz - Thursday, August 12, 2021
DoubleVerify says the scheme, which uses screensavers to create fraudulent ads a ...
- Global Streaming Time For Olympics Opening Up 279% Vs. 2018
Video Insider, Karlene Lukovitz - Tuesday, July 27, 2021
Surprisingly, mobile phones and desktops generated larger shares of streaming time th ...
- Why The Next Generation Of Consumer Profiling May Leave You Speechless
Mobile Insider, Joe Mandese - Thursday, July 22, 2021
A consumer voice-profiling industry likely was inevitable given the number of "listenin ...
- How Agencies Acquire Data And Their Greatest Needs
Inside Performance, Laurie Sullivan - Thursday, July 1, 2021
Half of agencies participating in a study outsource data functions and ci ...
- Innovid Files For IPO Through SPAC Merger With ION Acquisition Corp
Search & Performance Marketing Daily, Laurie Sullivan - Friday, June 25, 2021
SPACs -- special purpose acquisition companies -- are becoming increasingly popular ...
- Walmart Bows Its Own Streaming Devices, Taking On Roku, Other Players
Digital News Daily, Karlene Lukovitz - Monday, June 7, 2021
Called Onn, the line includes an economy-priced Android TV UHD device a ...
- Study: Almost 40% Of Adults Watch Video Daily On CTV, 60% Weekly
Television News Daily, Wayne Friedman - Monday, June 7, 2021
Leichtman Research says 82% of U.S. TV households have at least o ...
- Amazon Sidewalk Called A Privacy Risk
Email Marketing Daily, Ray Schultz - Tuesday, June 1, 2021
Amazon argues that Sidewalk is built with multiple layers of security. Y ...
- HUMAN, Google, Roku Squash CTV Botnet After It Impersonates Billions Of Ad Requests
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, April 22, 2021
Chief scientist at cybersecurity firm HUMAN Michael McNally publicly called on t ...
- An Advertiser Playbook For The Rise Of Streaming
Television News Daily, Eric John - Wednesday, April 21, 2021
The industry needs to catch up with viewers, opening the video marketpla ...
- ATV In-App Outperformed Web Ad Impressions In 2020, For First Time
Advanced TV Insider, Karlene Lukovitz - Friday, April 2, 2021
Google Ad Manager reports that ATV advertising dipped in Q2 but recover ...
- HBO Max Launches On Cox Platforms, Vudu On Amazon Fire Devices
Digital News Daily, Karlene Lukovitz - Wednesday, March 10, 2021
Streaming services continue to expand their reach by integrating into a growi ...
- Vizio Files For IPO, Reports 12M SmartCast Users, Strong Platform+ Growth
Digital News Daily, Karlene Lukovitz - Tuesday, March 2, 2021
Vizio's Smartcast smart TV operating system users grew 61% last year, a ...
- CES Researchers Tout 'Connected Health,' Other Technology Solutions Spurred By Pandemic
MediaDailyNews, Joe Mandese - Monday, January 11, 2021
In a CES opening day briefing, the Consumer Technology Association's top researche ...
- Nielsen's Gracenote To Provide Real-Time Sports Data For Smart TV, Connected Auto Systems
Television News Daily, Wayne Friedman - Wednesday, January 6, 2021
Live sports data will be integrated into smart TV sets and connect ...
- Predictions: Buy Direct On Google, Verified Reviews, Data Security, Cookieless Standards
Inside Performance, Laurie Sullivan - Thursday, December 31, 2020
Zoom became a verb in 2020. Cloud services showed their worth. Appl ...
- Google Services Just The Beginning Of Subscription-Based Offers In 2021
Inside Performance, Laurie Sullivan - Tuesday, December 29, 2020
Apple created hardware, then a services business and subscriptions. Whether or n ...
- For Safer Holidays, Amazon Recruits 'Granfluencers'
Marketing Daily, Sarah Mahoney - Wednesday, December 23, 2020
The idea is to showcase the Amazon Echo and ways families c ...
- WarnerMedia's HBO Max Film Release Move Puts Pressure On Roku
Digital News Daily, Karlene Lukovitz - Monday, December 7, 2020
With Amazon Fire now supporting HBO Max, Roku, as the remaining holdou ...
- Nielsen: Daytime Is The New Prime Time
Television News Daily, Wayne Friedman - Tuesday, December 1, 2020
Daytime TV viewing has become a "second prime time," according to Nielse ...
- Apple Announces M1 Chip For Mac -- What It Means For Advertisers
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, November 10, 2020
All aspects of the machine can now run on one chip th ...
- Fitness Equipment Brands Capitalize On Data Through Membership Services
Data & Programmatic Insider, Laurie Sullivan - Sunday, November 8, 2020
Lockdown has driven high demand for at-home exercise equipment and a go ...
- Project OAR Expects To Begin Live Campaigns Before Year's End
Advanced TV Insider, Karlene Lukovitz - Friday, October 30, 2020
Project OAR, which had targeted a mid 2020 launch prior to t ...
- WarnerMedia Officially Unveils In-Car Streamer; HBO Max On Tap For 2021
Digital News Daily, Karlene Lukovitz - Wednesday, October 21, 2020
WarnerMedia Ride is now available to consumers with AT&T unlimited data pla ...