- Financial Trends: How Brands Can Convince Consumers To Spend In A Faltering Economy
Performance Marketing Insider, Laurie Sullivan - Tuesday, September 27, 2022
Despite inflation, 86% of consumers looking to shop for the holidays s ...
- Detroit Auto Show Is Perfect Consumer Show
Drive Time, Tanya Gazdik - Monday, September 19, 2022
About 78% of consumers in the Detroit Designated Market Area purchase vehicl ...
- Are TV Consumers Looking For One Easy Way To Get To All Their Networks, Content?
TV Watch, Wayne Friedman - Monday, September 26, 2022
TV content consumers seek not only ease of operations, but perhaps ju ...
- Niantic Launches Lightship VPS For Web, Bringing Real-World Metaverse To The Browser
Digital News Daily, Colin Kirkland - Thursday, September 22, 2022
Niantic has announced the launch of Lightship VPS (visual positioning system), ...
- Wide-Eyed Privacy: Email Digests Help Consumers And Brands Navigate Issue
Email Insider, Ray Schultz - Thursday, September 22, 2022
Observing the 3M's -- meaningful, memorable and manageable -- boosts brand loyalt ...
- How the Great Cookie Reckoning Begets Customer Appreciation
Marketing Insider, Jo Hayes - Wednesday, September 21, 2022
To ensure the best use of data we have, we need ...
- ARF Study Finds Americans Less Anxious About Their Digital Privacy
MediaDailyNews, Joe Mandese - Tuesday, September 20, 2022
While the shift was small -- 42% vs. 48% in a comparab ...
- Instacart, Good Food Holdings Partnership Combines Online, In-Store Data To Compete With Amazon
Performance Marketing Insider, Laurie Sullivan - Tuesday, September 20, 2022
Consumers will soon be able to use Connected Stores technology including Cap ...
- 'Dark Patterns' Trick Consumers Into Sharing Data, Making Purchases, FTC Report Says
Digital News Daily, Wendy Davis - Thursday, September 15, 2022
"Our report shows how more and more companies are using digital da ...
- Consumers Ready To Spend -- Well, Maybe
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, September 15, 2022
Some consumers cut spending and change habits, but a lot depends ...
- Pandemic Shifted Shopping Habits For 73% Of Millennials, Study Finds
Digital News Daily, Colin Kirkland - Wednesday, September 14, 2022
A study of millennial shopping habits and trends finds millennials now ...
- Is That A Store In Your Pocket, Or Are You Just Glad To See What You Want To Buy?
Mobile Insider, Joe Mandese - Tuesday, September 13, 2022
Remember Cheil's Lions-winning AR shopping app for retailer Tesco? That was ...
- Cut Monthly TV Bills By Sub-Sharing, Service-Hopping, 'CR' Says
TVBlog, Adam Buckman - Thursday, September 15, 2022
"Consumer Reports" is advocating subscription sharing and "service hopping" as strategies f ...
- Millennials Go Shopping, Mostly On Their Phones - And They Like Discount Emails
Email Insider, Ray Schultz - Wednesday, September 14, 2022
Millennials do almost all of their e-commerce buying online, more than th ...
- Inflation Is Causing Consumers To Cut Back, Jungle Scout Reports
Email Marketing Daily, Ray Schultz - Tuesday, September 13, 2022
Eighty-four percent of U.S. shoppers say inflation has affected their spending a ...
- Disney+, TikTok and Pfizer Shake Up Loyalty Landscape
Marketing Daily - Top of the News, Sarah Mahoney - Monday, September 12, 2022
Brand Keys' new ranking shows how the fading pandemic is reshaping t ...
- Breathless Black Friday: Shoppers Wait For Discount Emails From Brands They Trust
Email Insider, Ray Schultz - Tuesday, September 6, 2022
The biggest drivers for Black Friday and Cyber Monday purchases are fr ...
- Smartphone Owners Trust Apple More Than Samsung To Protect Their Privacy, Study Finds
Email Marketing Daily, Ray Schultz - Friday, September 2, 2022
Top-selling smartphone brands are more trusted than lesser-known ones, NordVPN reports. ...
- Learn, Pivot & Snack! A Hostess Exec's Recipe For Success
Brand Insider: Behind The Scenes, Lisa Singer - Tuesday, September 6, 2022
"It's in those moments where it's okay to say, okay, time ...
- To Finish 2022 Strong Means Finding, Creating And Keeping Consumer Value
MAD, Ali Amarsy - Monday, August 29, 2022
Brand must create shopping occasions where they build relationships and learning preference ...
- Traveler's SOS: Airlines And Hotels Need SMS And Email To Address Aggravation
Email Insider, Ray Schultz - Monday, August 29, 2022
Nearly all consumers said they would not use an airline or hot ...
- Heart Of Hearts: Consumers Achieve A State of Self-Focus On Their Phones
Email Insider, Ray Schultz - Friday, August 26, 2022
Consumers are more open to tailored product offers when they are ...
- Growth Marketing, Programmatic Misunderstood By Marketers
Performance Marketing Insider, Laurie Sullivan - Tuesday, August 23, 2022
Brands turn programmatic on at the top of the funnel, but don ...
- Holiday Heat: Consumers Plan To Return To Stores This Year
Email Insider, Ray Schultz - Monday, August 22, 2022
Consumers are ready to return to stores, but they are on ...
- Summer Rerun: LEGOLAND Builds a Bridge To Cognitive Diversity
Brand Insider Podcast, Steve Smith - Friday, August 19, 2022
LEGOLAND Florida will be the first theme park resort destination to beco ...
- Almost Half Of All Americans Can't Afford Their Former Lifestyle
Email Marketing Daily, Ray Schultz - Thursday, August 18, 2022
Inflation is leading consumers to buy fewer non-essential items, NCSolutions reports. ...
- Consumers Lack Brand Loyalty And Are Quick To Churn: Study
Email Marketing Daily, Ray Schultz - Tuesday, August 16, 2022
Some consumers will leave brands due to anger and frustration, but mo ...
- Connecting With Consumers In A Cookieless Future
MediaDailyNews, Ray Rosti - Wednesday, August 10, 2022
How can marketers navigate their changing world while engaging with consumers ...
- Funny Business: Few Consumers Trust Firms To Ethically Use Their Data
Email Insider, Ray Schultz - Monday, August 8, 2022
Few shoppers are aware of "data brokers" -- although men are mo ...
- It's Back-To-School Time Again: Price-Conscious Parents Are Carefully Shopping
Email Marketing Daily, Ray Schultz - Thursday, July 28, 2022
Families expect to spend an average of $911 this year and 8 ...