- YouTube Introduces Multimodal Measurement
Performance Marketing Insider, Laurie Sullivan - Thursday, October 9, 2025
YouTube is making it easier to measure the impact of organic a ...
- An Industry Push For Ad Auction Transparency Standards
Performance Marketing Insider, Laurie Sullivan - Wednesday, October 8, 2025
OMD Worldwide execs approached the Media Rating Council nearly two years a ...
- Publishers Can Protect Content At Page Level With Access Control Tool
Publishers Daily, Ray Schultz - Tuesday, October 7, 2025
Human says it can detect invalid traffic with Page Advertising Protection. ...
- Hearst Networks Starts Digital Content Business
Publishers Daily, Ray Schultz - Tuesday, October 7, 2025
Hearst is now seeking a creative director, who will work out ...
- TikTok Boosts Sub Rev Share For NA Creators
MediaDailyNews, Colin Kirkland - Monday, October 6, 2025
TikTok is now offering North American creators the option to share exclusi ...
- Instagram Launches Unpaid Creator Award, Taps Famed Judges
MediaDailyNews, Colin Kirkland - Monday, October 6, 2025
As Meta dials back cash payouts for creators, it is launching ...
- Bloggers Are Writing Longer Articles, Study Finds
Publishers Daily, Ray Schultz - Sunday, October 5, 2025
Longer pieces are a harbinger of success, "Digital Information World" reports. ...
- It's The Little Things That Count: Marketers Trapped In Minutiae
Email Insider, Ray Schultz - Friday, October 3, 2025
The biggest automation hurdle is compliance and legal concerns, Typeface reports. ...
- Publicis Adds Global Production CEO Role, Taps Velury To Fill It
MAD, Steve McClellan - Thursday, October 2, 2025
The firm also unveiled a new end-to-end agentic AI content engine, wi ...
- Besting The Bots: Most Publishing Firms Are Failing At Detection
Publishing Insider, Ray Schultz - Wednesday, October 1, 2025
Few sites are fully protected, DataDome reports in its 2025 security st ...
- Video Game Ads - And 'Interrupting' - On The Rise
Advanced TV Insider, Wayne Friedman - Wednesday, October 1, 2025
A new Bain & Co. report finds 65% of gamers say "a ...
- AI-Generated Actors And The Future Of Creative Talent
TV Watch, Wayne Friedman - Wednesday, October 1, 2025
"Tilly Norwood is not an actor. It has no life experience ...
- Google Makes Search More Visual, Inspirational For Shopping
MediaDailyNews, Laurie Sullivan - Tuesday, September 30, 2025
The update to AI Mode moves advertising and marketing into a mo ...
- Publishers And Creators Fearing Scrapers May Benefit From 'Terms Of Content Use' Language
Publishers Daily, Ray Schultz - Monday, September 29, 2025
The new language from Raptive is available to everyone, not just publishe ...
- Amazon, FanDuel Team For 'NBA On Prime' Sponsorship
Television News Daily, Wayne Friedman - Tuesday, September 30, 2025
The 'NBA on Prime" sponsorship deal includes new bet tracking and 'Od ...
- FTC Gives Final Omnicom/IPG Approval, Imposes Ideological Restrictions
MediaPost Weekend, Wendy Davis - Friday, September 26, 2025
The Federal Trade Commission is imposing additional conditions on Omnicom's merger wi ...
- Paramount-WBD Merger: Adding A TikTok Side Benefit?
TV Watch, Wayne Friedman - Friday, September 26, 2025
Should we be worried about CBS News being combined with CNN? N ...
- Affiliate Bypass Television
TVBlog, Joe Mandese - Friday, September 26, 2025
If you look at the history of strained network/affiliate relationships, ABC h ...
- Email Tackle: Personalization And AI Tools For Merchants
Email Insider, Ray Schultz - Tuesday, September 23, 2025
Omnisend is offering new solutions as part of a product upgrade. ...
- Disney, Fox See August Football Viewing Hikes
Television News Daily, Wayne Friedman - Tuesday, September 23, 2025
Disney grew 2% to a 9.5% total day viewing share of a ...
- Bespoke AI: New Tool Is Designed To Drive 1:1 Personalization
Email Insider, Ray Schultz - Monday, September 22, 2025
Personize has natively built its new offering inside HubSpot. ...
- Netflix Strikes Global AB InBev Ad Deal
Television News Daily, Wayne Friedman - Monday, September 22, 2025
The deal will give AB InBev - and its major beer bran ...
- Google Adds Gemini To Chrome, AI Browsing Goes Mainstream
MediaDailyNews, Laurie Sullivan - Thursday, September 18, 2025
Google is adding agentic capabilities to Gemini in Chrome, allowing AI ...
- Lexus Partners With NBCUniversal For Custom Ad
Marketing Daily, Tanya Gazdik - Wednesday, September 17, 2025
The one-of-a-kind glam suite is featured in a custom ad on TikT ...
- Meta Seeking Media Deals To License AI Content
Performance Marketing Insider, Laurie Sullivan - Thursday, September 18, 2025
Meta is seeking content deals with publishers, which seems to support i ...
- Pinterest Expands Teacher Initiative With Educational Creator Fund
MediaDailyNews, Colin Kirkland - Monday, September 15, 2025
Educational content creators based in the U.S. will be able to app ...
- 2025 Emmy Effect: Even Bigger Spin Now For TV Series, Streamers?
TV Watch, Wayne Friedman - Tuesday, September 16, 2025
For the top Emmy awards per company/streamer overall, WBD (HBO/HBO Max) a ...
- Adobe Launches Suite Of AI Agents, Agentic Partnerships
MediaDailyNews, Laurie Sullivan - Thursday, September 11, 2025
Cognizant, Google Cloud, Havas, Medallia, Omnicom, PwC, and VML are some ...
- Reddit Trying Out Tools To Help Publishers Share, Track Content
Publishers Daily, Ray Schultz - Wednesday, September 10, 2025
Reddit is now accepting beta-test applications. Alpha testers have included "The Atlantic ...
- Real Simple Justice: New Standard Seeks Payment For AI Content Scraping, Usage
Publishing Insider, Ray Schultz - Wednesday, September 10, 2025
Real Simple Licensing will allow publishers to add machine-readable licensing and royal ...