- Netflix Expands Nielsen Deal, Includes National TV Content Data
Television News Daily, Wayne Friedman - Wednesday, January 18, 2023
Netflix will now subscribe to Nielsen's national TV content measurement and streami ...
- Seth Rogen's Favorite TV Network Might Not Be The One Where He Gives Out Awards
TV Watch, Wayne Friedman - Wednesday, January 18, 2023
During the Critics Choice awards show on the CW, Seth Rogen sa ...
- 'The Last Of Us' Boasts HBO's 2nd-Largest Premiere
Digital News Daily, Karlene Lukovitz - Tuesday, January 17, 2023
The new video-game inspired series pulled about half the number of viewe ...
- Meta Will Use Shutterstock's Content Library To Inform Its AI Abilities
Digital News Daily, Colin Kirkland - Friday, January 13, 2023
"AI has the potential to drive an explosion of creativity," said Pa ...
- Activist Investor Poses Challenges For Disney, Returning CEO Bob Iger
TV Watch, Wayne Friedman - Monday, January 16, 2023
Activist investor Nelson Peltz wants to see major changes in Disney, wi ...
- The Little Known But Highly Influential Conspiracy Network On Your Programmatic Buys
Red, White & Blog, Joe Mandese - Friday, January 13, 2023
"We are proud to provide the technology solutions that enable Salem Med ...
- Apple TV+ Documentary Provides Intimate Look At Super League Crisis, Soccer And The Human Angle
Search & Performance Marketing Daily, Laurie Sullivan - Friday, January 13, 2023
The documentary provides an intimate look at the Super League crisis a ...
- Netflix Dominates In New Content, With 1,160 New TV Episodes In Q4
Television News Daily, Wayne Friedman - Thursday, January 12, 2023
Netflix's total of 1,160 episodes for Q4 2022 was four times great ...
- Bankrate's Use Of AI To Write Content Stirs SEOs, Google
Inside Performance, Laurie Sullivan - Thursday, January 12, 2023
Treegoat Media says its technology unlocks the value of content trapped ...
- AI-Driven Merchandising Hub To Provide Risk-Sharing Option For Retail
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 11, 2023
"The technology will enable Coveo to guarantee performance," says Brian McGlynn, ...
- Young Media Consumers Still Taking Small Media Bites: Is Netflix Waiting For Them?
TV Watch, Wayne Friedman - Tuesday, January 10, 2023
Young media consumers' high usage of short-form video content on social med ...
- Twitter Cuts More Content Moderation Staff
Digital News Daily, Karlene Lukovitz - Monday, January 9, 2023
At least a dozen staffers, including a regional head of site integrit ...
- Cashing In With Netflix's 'Basic With Ads': Who Is Out?
TV Watch, Wayne Friedman - Friday, January 6, 2023
TV and movie creators may look to cash in a bigger w ...
- B2B Content More Likely To Be Used By Sellers When Top Peers Suggest It: Study
Email Marketing Daily, Ray Schultz - Thursday, January 5, 2023
Team leaders and marketers do not achieve the same strong results wh ...
- TikTok Expands Safety Features For Teens
Digital News Daily, Colin Kirkland - Tuesday, January 3, 2023
To increase safety for teens on its app, TikTok has announced ...
- Google's Jigsaw Develops Free Terrorism Moderation Tool For Small Websites, Publishers
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 3, 2023
Working through its business unit Jigsaw and with the Tech Against Terrori ...
- Teads' New President Monique Pintarelli Cites Barbara Walters As Inspiration
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 3, 2023
Monique Pintarelli talks about life and her new position as president, t ...
- Brands Need Zero-Party Data To Achieve Personalization: Opinion
Email Marketing Daily, Ray Schultz - Tuesday, January 3, 2023
"Messages should contain dynamic content that uses keywords that will elicit engagement ...
- HBO Max Most Improved U.S. Brand - Is It All About Quality Going Forward?
TV Watch, Wayne Friedman - Tuesday, January 3, 2023
HBO Max had the best improvement overall among all U.S. brands ...
- Original Content Spending Growth Forecast To Slump In 2023
Video Insider, Karlene Lukovitz - Tuesday, January 3, 2023
Although SVODs' global content spend is projected to rise 8%, spend f ...
- Netflix Wins Bid For NJ Site, Plans To Develop $848M Production Facility
Digital News Daily, Karlene Lukovitz - Tuesday, December 27, 2022
The massive East Coast production center will have 12 soundstages spanning 500,0 ...
- Ad, Marketing Executives Discuss Gender Bias In New York Festivals Series
Mediapsssst, Richard Whitman - Friday, December 23, 2022
The series was created in partnership with Band of Sister, six seni ...
- SEO Tips To Offset Inflation In 2023
Inside Performance, Laurie Sullivan - Friday, December 23, 2022
As traditional and paid-media costs rise, SEO in particular has become t ...
- Right-Wing Activist Battles Twitter, Facebook, Procter & Gamble
Digital News Daily, Wendy Davis - Monday, December 19, 2022
Conservative activist Laura Loomer is pressing to proceed with claims against Twitte ...
- Tech Antitrust Bill Threatens Content Moderation, Critics Say
Digital News Daily, Wendy Davis - Saturday, December 10, 2022
An antitrust bill that would restrict how Apple and Google operate a ...
- Revised Web Safety Bill Still Tramples Free Speech, Opponents Say
Digital News Daily, Wendy Davis - Friday, December 16, 2022
The Kids Online Safety Act "still contains this glaring and unconstitutional fl ...
- Billions For New Original Streaming Content? Your Recession Is Coming Soon
TV Watch, Wayne Friedman - Monday, December 19, 2022
What potential financial cuts might be coming to streamers -- perhaps ...
- Xpublisher Adds SaaS Architecture For Use By Publishers
Publishers Daily, Ray Schultz - Thursday, December 15, 2022
The new system supports scalable multichannel publishing, the firm says. ...
- Ex-Google Exec's Search Engine Neeva Reaches 1M Users, Expands Into Canada
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, December 15, 2022
Privacy search engine Neeva last year committed 20% of its revenue ...
- ACR Data Supplier Inscape Forms Nationally Representative Panel, Innovid Is First Client
Television News Daily, Wayne Friedman - Wednesday, December 14, 2022
Inscape, a major provider of TV measurement of ACR data, is n ...