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Media Firms Preparing Special Content For America's 250th Birthday

Media companies are lining up to provide unique content tied to the 250th anniversary of the U.S., Radio +Television Business Report writes. CBS plans to leverage its investment in streaming and immersive AR/VR technology to “tell the nation’s story through the lens of the communities that helped shape it,” the company said in an announcement. Scripps News will air a 60-minute special on July 4 to celebrate the people who embody the spirit of America. The program will combine local reporting with in-depth national storytelling. Viewers can access it across all Scripps local stations and Scripps News Group streaming platforms.

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