- Meta Postpones Supernatural Purchase -- Again
Digital News Daily, Wendy Davis - Thursday, August 4, 2022
Meta has agreed to delay its purchase of the virtual fitness a ...
- Spotselfie Introduces New Ad Model In The Social Metaverse
Digital News Daily, Colin Kirkland - Friday, July 29, 2022
The new feature allows companies to place GPS-located AR ads in real-ti ...
- Facing FTC Suit, Meta Postpones Supernatural Purchase
Digital News Daily, Wendy Davis - Friday, July 29, 2022
Meta has agreed to delay acquiring Within Unlimited, developer of the virtu ...
- FTC Sues To Block Meta Purchase Of Virtual Reality Fitness App
Digital News Daily, Wendy Davis - Wednesday, July 27, 2022
The acquisition would bring Meta "one step closer to its ultimate go ...
- Young Gamers Are Embracing The Metaverse, Study Shows
Digital News Daily, Colin Kirkland - Tuesday, July 26, 2022
A report from Bain & Company shows young gamers are spending mo ...
- How Marketers Are Reassessing Their Budgets As The Economy Dips
Marketing Daily, Todd Wasserman - Monday, July 25, 2022
How can marketers navigate the new TV landscape increasingly dominated by over-the-t ...
- Meta Brings Jordan Peele Thrillers To Horizon Worlds
Digital News Daily, Colin Kirkland - Wednesday, July 13, 2022
Meta has partnered with Monkeypaw Productions to create and launch a multi-wor ...
- Study: B2B Buyers Are Replacing In-Person Meetings With Virtual
Email Marketing Daily, Ray Schultz - Monday, July 11, 2022
More B2B buyers now say they can do without a live meetin ...
- Immersive Digital Experiences Sway Purchase Decisions, But Usage Is Sparse
Research Intelligencer, R.G. Williams - Thursday, July 7, 2022
Only 20% of U.S. online adults said they are comfortable consuming conte ...
- Luckie Agency Opens An Office In Decentraland
Digital News Daily, Colin Kirkland - Thursday, June 23, 2022
The new virtual office in Decentraland features an NFT gallery for clie ...
- Forget Digital Vs. Print -- This Media Startup Lives Only In The Metaverse
Publishers Daily, Tony Silber - Tuesday, June 21, 2022
TrooVRS, a men's health and lifestyle platform, employs immersive, VR-powered environments ...
- How And Why Brands Should Prepare For The Metaverse Now
Digital News Daily, Colin Kirkland - Thursday, June 9, 2022
A metaverse entrepreneur and CEO of Prestidge Group, Briar Prestidge recently launch ...
- Two-Thirds Of Marketers Plan To Invest More In Social, Web3
Digital News Daily, Colin Kirkland - Monday, June 6, 2022
About 67% of 500 marketers recently polled by Sprout Social plan ...
- Setting Your Sights On The Big Leagues? Campaign Says VR App Can Help
Mediapsssst, Richard Whitman - Thursday, June 2, 2022
Win Reality is doubling down with a campaign promoting its VR a ...
- Q&A: The Future Of Dating In The Metaverse
Digital News Daily, Colin Kirkland - Tuesday, May 31, 2022
Zach Schleien, founder of video speed-dating app Filteroff, talks about dating ...
- Varjo Platform Helps Advertisers Build High-Performance, Immersive Computing Experiences
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, April 28, 2022
The Varjo Reality Cloud platform, powered by Amazon Web Services, launched Thursd ...
- Sprinting Toward Inclusion, Degree Hosts First-Ever Metaverse Marathon
Digital News Daily, Colin Kirkland - Tuesday, April 26, 2022
As part of Degree's mission to shape virtual world standards of inclusivi ...
- Meta Reintroduces The Metaverse With Its First Retail Store
Digital News Daily, Colin Kirkland - Monday, April 25, 2022
The Meta Store will open May 9 and will offer hands-on experienc ...
- NBA, Google Virtual Pixel Arena Comes Alive During Basketball Playoffs
Search & Performance Marketing Daily, Laurie Sullivan - Monday, April 18, 2022
With the NBA Playoffs underway, the NBA and Google Pixel -- t ...
- Meta Tests New Monetization Tools For Horizon Worlds Creators
Digital News Daily, Colin Kirkland - Tuesday, April 12, 2022
The first tool, allowing Horizon Worlds creators to sell virtual items a ...
- Chipotle's Latest Metaverse Game Triples Previous Effort
QSR Land, Sarah Mahoney - Tuesday, April 12, 2022
Chipotle's burrito-build game, which hands out virtual currency, is a big h ...
- The Wendyverse Looks To Meld VR With Real-Life Meals
QSR Land, Sarah Mahoney - Tuesday, April 5, 2022
With the Wendyverse, the Queen of Square Burgers is making her fir ...
- Consumers Show Interest In Connecting Virtually Through Metaverse
Research Intelligencer, R.G. Williams - Monday, March 28, 2022
The pandemic led many people to discover some of the advantages ...
- Snap Acquires Brain-Computer Interface Technology
Inside Performance, Laurie Sullivan - Thursday, March 24, 2022
Snap may finally hold a significant clue to the next generation ...
- Audi Partners With Holoride For In-Car VR Entertainment
Marketing Daily, Tanya Gazdik - Tuesday, March 15, 2022
The automaker used South by Southwest to demonstrate the technology to festiv ...
- Fast Company Recognizes The Innovation Of A Branded Metaverse
Digital News Daily, Colin Kirkland - Wednesday, March 9, 2022
Active Theory was named by Fast Company as a Top 10 innovati ...
- Older Americans Are Asking: What's A Metaverse?
Digital News Daily, Colin Kirkland - Wednesday, March 2, 2022
Teens are most interested in new virtual experiences in gaming, TV/movies a ...
- B2B: The Practical Side Of The Metaverse
Digital News Daily, Colin Kirkland - Monday, February 28, 2022
By helping large companies create and share extended reality content for virtual-reali ...
- 'My Name Is Caroline And I'm An Avatar'
MediaDailyNews, Joe Mandese - Tuesday, March 1, 2022
The Havas unit launches NAverse, the first-ever addiction support group meeting ...
- What's Happening With Meta's Operating System?
Inside Performance, Laurie Sullivan - Friday, February 25, 2022
Meta reportedly disbanded a group of more than 300 employees working ...