Tag results for "augmented reality"
- Google Open-Sources Its Cardboard Augmented Reality ProjectGoogle is allowing developers to create experiences for Android and iOS devices ...
- Virtual, Augmented Reality Startups Valued At $45 BillionWhile virtual and augmented reality may not be creating as much market ...
- Time Spent With Digital Continues To Surge, Advertising Doesn't Necessarily FollowTime spent by the average American with digital media continues to climb, ...
- Apple Plans AR Glasses Likely Aimed At Mass MarketApple expects the product to come to market early next year. ...
- Modelo Taps AR For Day Of The Dead CampaignThe AR experience, created with Groove Jones, depicts traditional imagery on an ...
- Virtual Try-Ons Of Rare Sneakers LaunchedGoat, a marketplace for buying and selling authentic vintage and new sneakers, ...
- Acura Goes Cross-channel For RDX LaunchThrough highly engaging creative units and strategic ad placement, the campaign allowed ...
- Amazon To Launch Smart Glasses With Alexa And ARAmazon is to launch a pair of smart glasses that will remind ...
- 'InStyle' Pilots AR Try-Ons For Beauty Advertisers'InStyle' tested the feature in its June issue, letting readers scan quick-response ...
- Gartner Optimistic About Visual Search As An Emerging TechnologyVisual search has increasingly become a channel that can drive consumers from ...
- Facebook Launches Ads Consumers Can Play With"The Drum" reveals that Facebook has devised three new advertising formats "you ...
- Isobar Playbook: 2020 Will Be Year 'XR' Explodes"We believe 2020 will be the year that XR explodes into the ...
- Top Barriers To Consumer Adoption Of Virtual Reality: Hardware And ContentThe retail cost of head-mounted displays is the No. 1 barrier to ...
- Pilgrim's Just Bare Chicken Reaches Customers Where They AreTo reach the younger crowd, Pilgrim has developed an augmented reality lesson ...
- Gartner Optimistic About Visual Search As An Emerging TechnologyGartner classifies visual search as an emerging technology, on par with results ...
- Mercedes-Benz Launches AR Virtual Tennis Lesson At U.S. OpenAs part of its sponsorship of the U.S. Open, Mercedes-Benz USA is ...
- Toyota Partners With 'Road and Track' For Supra EffortTapping into the nostalgia for fold-out car posters, the national campaign features ...
- Shoppers Warm To Augmented Reality But Not Smart SpeakersA Gfk study found 25% of shoppers are likely to try AR ...
- Amping Up The Power Of Packaging With ARProduct packaging may provide one of the most evolved, immersive, empowering creative ...
- Dali Museum Takes Augmented Reality MainstreamAugmented reality has been kicking around for quite a number of years. ...
- 'Time' Moon Landing Anniversary Issue Features Jimmy Dean Cover Ad, VR AppJimmy Dean is celebrating 50 years this year, too, and is also ...
- Southwest Airlines Taps AR For 'Shark Week' PromoThe AR experience allows consumers to "swim with sharks" after downloading a ...
- How The 'Future 40' Are Transforming Real-Time MarketingProgrammatic continues to be one of several emerging technologies that are reshaping ...
- L'Oreal Conversion Rates Triple With ARL'Oreal has revealed that conversion rates triple when it uses augmented reality ...
- Google Testing Augmented Reality 3D, YouTube Live Stream Display Ad FormatsTechnical and financial hurdles and uncertainty about the use of AR tech ...
- Live Nation, Hyundai Team Up For Off-The-Wall AR ExperienceFans will be able to see a three-dimensional, four-sided view of live ...
- Columbia Sportswear Company Taps AR To Show Outdoor GearIt's taken some time, but augmented reality is finally being used for ...
- Verizon Media's Digital Brands Ramp Up Editorial Initiatives Around PrideVerizon Media's digital brands and content studio are producing 5B, a documentary ...
- Google Glass Is Back, This Time For BusinessesWearing the glasses, workers can see what's in front of them along ...
- Amazon Adding L'Oreal's AR For Virtual MakeupLoreal's augmented reality platform will provide customers with virtual try-ons for cosmet ...
