- Facebook Wants To Save Journalism Via The Journalism Project
Around the Net in Real-Time, Tobi Elkin - Thursday, January 12, 2017
Facebook wants people to know it cares about the future of journalis ...
- The Future Of Free Is Social
MAD London, Jason Mander - Wednesday, January 11, 2017
As the Internet celebrated its 25th birthday in 2016, more pressure th ...
- Native Advertising, Content Marketing Will Become More Effective Than Advertising This Year
Native Insider, Tobi Elkin - Wednesday, January 11, 2017
Native advertising and content marketing will become more effective than advertising ...
- 'Vanity Fair,' Cheddar Partner For Weekly Live Series
Publishers Daily, Sara Guaglione - Monday, January 9, 2017
Dubbed "VF Hive on Cheddar," the series will broadcast weekly from Cheddar ...
- Hearst Acquires Majority Stake In Litton Entertainment, Expands Syndication
Television News Daily, Sara Guaglione - Friday, January 6, 2017
Litton Entertainment specializes in children's television and family entertainment programming, including "Litton ...
- Everything Is Content, Content Is Everything
Marketing: Sports, Brian Quarles - Friday, January 6, 2017
This week, 21 years ago, on Microsoft's website Bill Gates wrote ...
- Gary Vaynerchuk Ups VaynerMedia's Content Game With Purchase of Female-Focused Publisher PureWow
Mediapsssst, Richard Whitman - Thursday, January 5, 2017
If you follow Gary Vaynerchuk on Instagram, Snapchat or any of h ...
- Nielsen Modifies Preview Of Total Content Ratings
Television News Daily, Wayne Friedman - Friday, January 6, 2017
Nielsen has altered the preview of its Total Content Ratings system. Inste ...
- Google To Help Agencies Hook Up With Creators To Develop YouTube Content For Brands
Mediapsssst, Richard Whitman - Wednesday, January 4, 2017
In an apparent effort to help agencies create better video content f ...
- Research Says Gen Z Has Fairly High Degree Of Trust In Online 'News'
Real-Time Daily, Tobi Elkin - Wednesday, December 28, 2016
Research shows Generation Z -- those born in 1996 or after ...
- Looking Back On Search 2016
Performance Marketing Insider, Aaron Baar - Tuesday, December 27, 2016
Search Insider polled several search-marketing executives on what they felt was t ...
- Arkadium: Fake News Everyone's Problem, But May Drive Millennials Back To Legacy Publishers
Real-Time Daily, Tobi Elkin - Tuesday, December 27, 2016
In a conversation about fake news, Jessica Rovello, CEO & co-founder ...
- Nativo Collaborates With Ceros On Native Content At Scale
Real-Time Daily, Tobi Elkin - Thursday, December 22, 2016
Native ad-tech firm Nativo said it's working with Ceros, a content creati ...
- IBM Security Mag Uses Behavioral Data To Customize Content
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, December 21, 2016
As the year draws to a close, finding ways to keep advertisi ...
- WPP-Backed Mitu Hires Danny Johnson As First CMO
MAD, Larissa Faw - Monday, December 19, 2016
mitu is aiming to be the voice of Latino youth. Backed ...
- NBC, USOC, Olympic Channel Partner On Programming
Television News Daily, Wayne Friedman - Thursday, December 15, 2016
The organizations will collaborate to produce and distribute Olympic sports and Olympic-them ...
- Media Agencies, Are PR Firms Eating Your Lunch?
MAD, Julie Ginches - Wednesday, December 14, 2016
Media agencies have long been the go-to resource for all paid-media initiative ...
- Content Is King, Context Is Kingmaker
MediaDailyNews, Zach Rosenberg - Thursday, December 15, 2016
Context-driven advertising is the vital key in connecting the consumer emotionally ...
- Facebook Getting Into The Content Business
Around the Net in Video, P.J. Bednarski - Wednesday, December 14, 2016
Facebook is talking to studios and producer about making its own, sa ...
- Erin McPherson Has Top Content Job At Go90
Around the Net in Video, P.J. Bednarski - Thursday, December 8, 2016
The former Maker Studios exec takes over for Terry Denson, Verizon’s longtime ...
- Mondelez's Sour Patch Kids Releases Paid Samsung Gear VR Game
Marketing Daily, Karlene Lukovitz - Thursday, December 8, 2016
"Candy Defense" included in-app programmatic ads and in-app purchases of virtual "gem ...
- Long-Form Digital Video Grows -- On Laptops, Connected TV, Mobile
Television News Daily, Wayne Friedman - Tuesday, December 6, 2016
Traditional TV networks/producers are seeing continued growth in long-form content for digit ...
- Upworthy Digs Deep On Mission-Based Storytelling With Data Backing
RTBlog, Tobi Elkin - Thursday, December 1, 2016
In this season of giving, it's especially relevant to highlight companies th ...
- Readers Prefer Sharing Positive Content
Publishers Daily, Sara Guaglione - Friday, November 25, 2016
Three core emotional experiences can predict whether content will go viral. ...
- Taboola Takes On Fake News Furor
Real-Time Daily, Tobi Elkin - Monday, November 28, 2016
Post-election, the debate swirling around fake news led Taboola, a provider ...
- Inside Facebook's Content Crisis
Around the Net In Social Media & Marketing, Gavin O'Malley - Monday, November 21, 2016
NPR delves into Facebook’s so-called “community operations” team, which is made ...
- Getty Images, Vice Media Strike Video Content Deal
Publishers Daily, Sara Guaglione - Thursday, November 17, 2016
A selection of Vice's archival footage is now available in the Vi ...
- Entrepreneur Partners With Taboola To Boost Revenue And Exchange Audiences
Real-Time Daily, Tobi Elkin - Thursday, November 17, 2016
Content discovery platform Taboola announced a multiyear partnership with Entrepreneur Media, t ...
- Why Content And Email Were Meant For Each Other
Around The Net In EU Email Marketing, Sean Hargrave - Monday, November 14, 2016
Email marketing puts you in the driver's seat and allows you ...
- ' The Martian VR Experience': Out Of This World?
Around the Net in Video, P.J. Bednarski - Monday, November 14, 2016
The Fox Innovation Lab released “The Martian VR Experience” from executive producer Ridley Scott a ...