Tag results for "cpg"
- Kellogg's Wins Second Judgment In MorningStar Farms 'Veggie' LawsuitJudge dismissed suit alleging consumers "were misled to believe the products a ...
- How In-Game Advertising Will Become An Important Channel: Q&A With Viant's Jon SchulzWhich brands will find in-game ads most effective? How will in-game a ...
- P&G's Febreze Will Revise 'Odor Elimination' Claims"Odor elimination" claims for Febreze home-fragrance products were challenged by Glade market ...
- TV Alcohol Ad Impressions: Beer Brands Decline While Alternatives Gain ShareMost likeable ad: The "All Together Now" commercial for Guinness, set ...
- NFL's First Week TV Ads Up 8% To $250.4M, Online Search Recovers: EDOEDO says airings rose to 637, up by 67 vs. 2021. Automoti ...
- Kraft Heinz: Adulthood 'Sucks,' Salads Should Have Fan SupportersAnimated character says being an adult can be hard, but cutting ba ...
- $2.3M Settlement Proposed In Coppertone Benzene LawsuitSuit was in response to a voluntary recall last September following t ...
- P&G, Walmart Piloting New Beauty Recycling ProgramP&G takes another approach to its persistent plastic problems. ...
- Church & Dwight Will Acquire Acne-Treatment Marketer Hero CosmeticsHero is the #2 acne-care brand in the United States, with Migh ...
- Sugar-Free Candy: How Sweet It IsProduct innovation has helped drive a leap in sales for sugar-free confectio ...
- Starburst Seeks Galactic Input To Determine Origins Of Its Juicy TasteThe brand offers fans the chance to have their TikToks about Starbur ...
- Siggi's Icelandic Yogurt: Less Can 'Set You Free'The new campaign goes beyond product attributes, to appeal to millennials' yearni ...
- Juul Still Faces Possible FDA Ban Following Multi-State Marketing Crackdown DealThe tentative $438.5 million deal with states, with 15 marketing restrictions, pal ...
- Here We Go Round The Mulberry LeafThe supplements industry is fighting back after news that Congressman's wife reported ...
- Campbell Soup: Snacks Strong, Condensed Soup & Broth Feel Private-Label SqueezeWith broth susceptible to private-label competitors, there is more innovation in t ...
- Olipop, Truff & Ouai Embrace OOH On Buildings, 'Wild Postings'Last month beverage brand Olipop took over the side of a buildi ...
- Real Kids Say Real (Silly) Things In Lysol's School-Support InitiativeCPG brand celebrates kids returning to in-school learning and socializing -- a ...
- National TV Goes Flat In July Versus 2020 - Is That Bad?The key measure will be where upfront ad deals actually land, sa ...
- Learn, Pivot & Snack! A Hostess Exec's Recipe For Success"It's in those moments where it's okay to say, okay, time ...
- Whoa! Listerine Takes On Dental FlossJohnson & Johnson's 108-year-old Listerine on Monday launched a brand-benefit campaign target ...
- As More Infant Formulas Gain U.S. Entry, Abbott Restarts Similac ProductionThe question is whether the infant formula shortage has permanently disrupted t ...
- Hemp-Cigarette Maker Hempacco Seeks Wider Distribution In IPOThe California-based company sells The Real Stuff and Hempbar nicotine-free smokables th ...
- PepsiCo's Yachak Tea Teams With Noted Nature Photog For Rainforest ContestConsumers uploading original nature photos to a dedicated website compete to w ...
- Welly Launches Remedies In TargetThe co-founder of Method home cleaning products and Olly vitamins explains h ...
- GroupM Warns Of Slowdown By 'Digital Endemic' AdvertisersA composite of 40 of the biggest pure-play digital companies, GroupM sa ...
- Food Inflation Favors At-Home Eating, Private-Label ProductsPrivate-label food, bev categories with most dollar sales growth: beverages (+13.8%), refrigerat ...
- Celebrity Realtor Gladly Hides Trash From Potential Home Buyers"This house should stink so badly," Amanza Smith ("Selling Sunset") proclaims befo ...
- As Pandemic Pet Frenzy Fades, Petco Pivots To Fancier FoodsYounger pet owners want high-quality, almost-human-level food for their pets, so Pet ...
- J&J's New Consumer Product Spinoff Gets A ChairmanThe as-yet-unnamed consumer company will handle such products as Tylenol, Band-Aid, Neutrogen ...
- FDA Food, Beverage Recalls Soar In 2022J.M. Smucker Co. says its second-quarter recall of Jif peanut butter produc ...
