Tag results for "creative"
- Performance Art Selects Sprouse As Creative DirectorPreviously, Sprouse was creative director at BBH USA, where he helped sha ...
- Ad Creative Still Mostly Fails To Leverage Converged TV's Targeting CapabilitiesSeventy percent of senior brand execs recently surveyed said that their creati ...
- How ChatGPT Can Serve Email MarketingCan ChatGPT really improve email campaigns? The answer is yes, from t ...
- The Sorry Customer Experience: What Annoys Shoppers The MostNot many consumers are always pleasantly surprised by the marketing messages th ...
- VB+Partners Named AOR For Girl Scouts USAThe agency will be responsible for brand development including research, brand platfor ...
- B2B Sales Teams Offered New AI Tools For Sending EmailsAutobound.ai says it can save B2B salespeople time in creating messages. ...
- TikTok Launches Beta Mode Of New Creator Fund In U.S.The Creativity Program, available in beta in France and Brazil, is n ...
- Bed Bath & Beyond New Zealand Caught In Email GaffeBed Bath & Beyond in New Zealand is being criticized for ...
- Email Sandpits: Five Of The Worst Things You Can DoHere is a primer for brands on how to engage consumers witho ...
- First Buick With New Logo DebutsThe first Buick vehicle to appear with the General Motors division's n ...
- AI Puff: Don't Fire Your Live Copywriters Just YetMarketing emails should not be written by ChatGPT. It takes a hum ...
- Mazda 'Unboxes' CX-90 Flagship SUV"We've been working really hard to elevate the brand in a mo ...
- Things You Missed (Maybe) During The Super BowlIn what is one of advertising's biggest nights of the year, the ...
- Emails That Will Help Customers When They're Not In A Mood For BuyingHelpful emails that aren’t directly selling anything can make customers feel mo ...
- Squarespace Enlists Adam Driver For Super BowlAdam Driver plays multiple versions of himself in the Super Bowl sp ...
- PETA Takes On Budweiser Over Alleged Clydesdale AbusePeople for the Ethical Treatment of Animals is targeting Budweiser for alleged ...
- Fox's Tubi Commands Attention, Gets Critical Nods For Freaking Out Super Bowl ViewersTubi leveraged its outsized game presence to compel viewers to pay attenti ...
- Chatty GPT: New AI Tools Help Email Teams Write Subject Lines And Body CopyThe more subject lines that are tested, the higher the open a ...
- Stellantis Debuts Jeep, Ram Super Bowl SpotsThe automaker was anticipating a flood of EV spots "because that's t ...
- U.S. Navy Targets Gen Zs At Super Bowl LVII ExperienceThe creative targets 17- to-24-year-olds who may not know the opportunities a ...
- Agency We Are Pi Is Giving Away A Book Designed For 'Everyone Who Writes'Called "Just Say It," the book has contributions from senior creatives ...
- THE FIFTH Taps Brown As Creative Head, Expands LA OfficeBrown has worked at various agencies, including Saatchi & Saatchi, Campfire N ...
- Pickup Lines: Copy That Works For Brands In AI CampaignsTimelessness was the leading narrative in retail campaigns in 2022, Persado repo ...
- Dentsu Creative Launches New Entertainment Unit/Investment FundThe core of the new unit is Dentsu's previous Entertainment business, T ...
- PJA Promotes 2 Creative DirectorsMeg Gallimore is now creative director, art and Ben Resnikoff was upp ...
- How To Make A Good First Impression With Your Marketing EmailsJust as they do in dating, first impressions matter in email marketin ...
- The Creative Foodchain: Hybrid Work Is Most Popular, But Approvals Slow Things DownOn average, it takes eight days to get a piece of creati ...
- AI Tools To Help Marketers Create ContentAI writing and design tools are being widely promoted as aids ...
- Bastion Selects Chavez To Lead Creative In U.S.Bastion USA CEO Dax Cornelius said the hire demonstrates the company h ...
- ROI's Razor: How To Win In Performance MarketingThis principle of ROI's razor is that with all things considered ...
