Tag results for "creative"
- Personalization Isn't Always Needed In EmailsPersonalization does not necessarily make emails feel more personal. Here is a ...
- Converse's Concept Creation Center Fast-Tracks IdeasAt Converse’s Concept Creation Center, or C4, designers work on "Chucks ...
- Email Marketing Tips For Valentine's DayValentine’s Day is just about here. Here are some tips for getti ...
- This Year's Lions Festival To Feature 'Creative Impact' Content StreamThe main idea is that with questions about the macroeconomic picture loomi ...
- A Guide To Using Referral MarketingReferral marketing is a form of advertising that encourages customers to recomme ...
- The Top Five Words That Drive Email Engagement (And The Bottom Five)Persado analyzes 21.6 billion emails to find that the leading word ...
- Hyundai Enlists Kevin Bacon For Pre-Super Bowl SpotThe campaign shows how "early adopters, at any stage in their lif ...
- AI For Creative Optimization Sees 800% Improvement On ROAS, Company ReportsAlbert AI developers aimed to prove the company's technology can improve creati ...
- Follow The Emails: Who Sent The Most In A 7-Month PeriodNordstrom was first in volume among retailers, with Fashion Nova second, EmailTooltest ...
- Brands Often Embarrassed By Their Own Websites: StudyAlthough 48% of firms said they had recently been embarrassed by the ...
- B2B Brands Urged To Use Email Signatures, MessagingEmail signatures produce the highest click-through rates, according to a study ...
- Morgan Stanley Spotlights 'House Of Brands'The campaign, its first branding effort since 2019, is "a very differe ...
- Coke, McDonald's Jingle Composer DiesGinny Redington Dawes, 77, a songwriter whose compositions included jingles for McDonald ...
- Will ChatGPT Kill the Ad Industry?We don't know just yet, but a few scenarios point either ...
- A Guide To Using Loss Aversion In Email CampaignsNobody wants loss and pain, and helping people avoid them can ...
- Creative Agency Of The Year: Giant SpoonGiant Spoon used the Empire State Building and its leading-edge light-show capabiliti ...
- Hyundai Launches First Bilingual 'Anthemic' CampaignThe campaign "transcends our vehicles to truly capture Hyundai's perspective on life ...
- Leo Burnett Chicago Tops One Club's Global Creative Rankings 2022The report is a complete ranking of agencies, brands and individuals bas ...
- Nelson Named WPP's Global Client Lead For IBMBased at Ogilvy, Nelson is expected to deliver client experience via Eight ...
- Ways To Improve Your Email Marketing ResponseEmail marketing is an effective, low-cost tool, and it can be us ...
- Meta Will Use Shutterstock's Content Library To Inform Its AI Abilities"AI has the potential to drive an explosion of creativity," said Pa ...
- M&C Saatchi London Beefs Up Senior Creative LineupThe hires follow new business wins at the end of 2022. ...
- Marketing All-Star: Tina MahalTina Mahal spearheaded Frito-Lay's debut partnership with the 2022 FIFA World Cu ...
- Ketel One Brings Cinematic Edge To New Global CampaignKetel One's new global ad campaign, Born To Cocktail, is a cinemat ...
- ChurnZero AI Tool Enables Teams To Craft Emails By Entering A Few Details, Firm SaysMarketers can also use Customer Success AI to devise a call scri ...
- Creative All Star: Kinney EdwardsFor Kinney Edwards, the substance of campaigns is key and relies ...
- AI And The Age of Artificial CreativityWe tend to measure the success of AI in terms of h ...
- Words To Live By: Language That Engages Consumers - Or Drives Them AwayEmail marketers can win customers with words like "announcement" and "arrived" ...
- BMW Puts NA Media, Creative Assignments Into ReviewThe German auto brand is also reviewing assignments for social media a ...
- Teads' New President Monique Pintarelli Cites Barbara Walters As InspirationMonique Pintarelli talks about life and her new position as president, t ...
