- The Rule Of One In High-Converting B2B Emails
Around the Net in Email, Ray Schultz - Wednesday, May 8, 2019
Too many choices can lead to confusion. B2B emails should contain o ...
- Email Newsletters Need More Than Information
Around the Net in Email, Ray Schultz - Friday, May 3, 2019
Some forms of content are best delivered via email newsletters. But ...
- A Guide To Writing Effective Promotional Emails
Around the Net in Email, Ray Schultz - Friday, May 3, 2019
There’s a fine line between being pushing and annoying in emails a ...
- Doner Closes London Office After Huawei Centralises Creative
Around the Net In MAD London, Sean Hargrave - Friday, May 3, 2019
Doner has closed its London office, according to "The Drum," following ...
- Tremor Video DSP Leverages Data, Launches Creative Studio
Digital News Daily, Alex Weprin - Thursday, May 2, 2019
The video advertising platform Tremor Video DSP is launching an in-house creati ...
- It's a Marathon and a Sprint, Building Creative Agency Data Capabilities
Show Daily, Nina Lentini - Thursday, May 2, 2019
Agencies have been playing a sort of telephone game between how h ...
- Poisoned Apples: Email Subject Lines That Snooker Recipients
Email Insider, Ray Schultz - Wednesday, May 1, 2019
LinkedIn spoofing and lines that address the victim's concerns pull high cli ...
- What Banks Are Doing Right In Email Marketing
Around the Net in Email, Ray Schultz - Tuesday, April 30, 2019
Banks are learning that unopened marketing emails might as well have nev ...
- Email Suggestions For Furniture Marketers
Around the Net in Email, Ray Schultz - Tuesday, April 30, 2019
Furniture brands should support their websites with emails. Here are three must-se ...
- Study Your Competitors To Improve Your Email Marketing
Around the Net in Email, Ray Schultz - Monday, April 29, 2019
Ecommerce brands should watch what their competitors are doing in email marketin ...
- Movable Ink Partners With SmarterHQ To Drive Personalized Visual Emails
Email Marketing Daily, Ray Schultz - Monday, April 29, 2019
The partnership will help B2C brands send personalized visual emails based ...
- The Return Of The Full-Service Agency Model
MAD, Zach Rosenberg - Wednesday, April 24, 2019
There has been a lot of discussion about "rebundling" or reversing t ...
- Martin Agency Wins CarMax Review
MAD, Steve McClellan - Wednesday, April 24, 2019
One of the key initiatives Martin will support is the nationwide rollo ...
- Superdrug To Hand Creative Brief To Grey London
Around the Net In MAD London, Sean Hargrave - Wednesday, April 24, 2019
"Campaign" reveals that Superdrug is on the verge of appointing Grey Lond ...
- How Travel Marketers Can Spruce Up Their Transactional Emails
Around the Net in Email, Ray Schultz - Friday, April 19, 2019
Travel industry emails tend to feature professional photos and irresistible deals. That&rsquo ...
- Tips For Building Your Email Subscriber List
Around the Net in Email, Ray Schultz - Friday, April 19, 2019
The best way to grow an email list is organically. Here a ...
- Do Those Cute Emojis Work In Email Newsletters?
Email Marketing Daily, Ray Schultz - Friday, April 19, 2019
Designmodo offers tips -- and caveats -- on how and why ...
- Trump Rolls Out Email Blast The Same Day As Mueller Report
Email Marketing Daily, Ray Schultz - Friday, April 19, 2019
The President's email asks for $5 donations and sets the goal ...
- Outstanding B2B Emails, And How To Do What They Do
Around the Net in Email, Ray Schultz - Thursday, April 18, 2019
Not many B2B companies stand out in their email marketing campaigns. B ...
- Five Ways To Improve Email Performance
Around the Net in Email, Ray Schultz - Wednesday, April 17, 2019
Many businesses fail to realize the full benefits of email marketing. He ...
- Facebook Further Automates Some Core Advertising, Business Tools
Digital News Daily, Laurie Sullivan - Tuesday, April 16, 2019
On Tuesday Facebook announced a few changes to simplify and clean ...
- The Rocket Scientist At Lotame
Data & Programmatic Insider, Laurie Sullivan - Monday, April 15, 2019
"It's always good to have a rocket scientist on staff," said Ad ...
- Adapting The Creative Brief To The Age Of Data Science
MAD, David Sonderman - Friday, April 12, 2019
A good creative brief used to be two things: creative and brie ...
- Email Can Boost Your Average Online Order Value
Around the Net in Email, Ray Schultz - Friday, April 12, 2019
Online retailers can increase their average order value with email. How? ...
- Tracey Barber Becomes Global Havas Creative CMO
Around the Net In MAD London, Sean Hargrave - Friday, April 12, 2019
Tracey Barber, the group CMO at Havas Creative Network for the ...
- Audi UK Puts Creative Under Review
Around the Net In MAD London, Sean Hargrave - Friday, April 12, 2019
Audi UK has put its creative account under review, and according ...
- GOP Group Apologizes For Calling Ocasio-Cortez A 'Terrorist' In Email: Report
Email Marketing Daily, Ray Schultz - Friday, April 12, 2019
The message from the Ohio College Republican Federation featured the subject lin ...
- How Psychology Can Drive More Effective Email Marketing
Around the Net in Email, Ray Schultz - Thursday, April 11, 2019
Psychology plays a role in how people respond to email messages. He ...
- Thank You Emails Are Non-Negotiable
Around the Net in Email, Ray Schultz - Thursday, April 11, 2019
Brick-and-mortar store shoppers are usually thanked when they make a purchase. Onli ...
- The Content Writer's Shtick: How To Engage Email Readers
Email Insider, Ray Schultz - Thursday, April 11, 2019
Take a hint from the late Bill Jayme: Reward prospects for the ...