- Chase Campaign Supports New Sapphire Rewards
Marketing Daily, Tanya Gazdik - Wednesday, August 24, 2011
The new enhancement offers cardmembers two points per dollar spent on trav ...
- AmEx Open Membership Has Its Privileges, Now You Can Earn Double For Buying Online Media
Online Media Daily, Tanya Gazdik - Tuesday, August 23, 2011
In what is likely the first credit card loyalty program ever bas ...
- AmEx Open Card Gives Points For Buying Online Media
Online Media Daily, - Monday, August 22, 2011
American Express Open, the small business division of American Express, just announc ...
- U.S. Bank Intros 'Penny Auction' Card
Marketing Daily, - Wednesday, August 3, 2011
U.S. Bank and SkoreIt, a leader in the online penny auction industr ...
- Mobile Payments Growth Slower Than Expected
Online Media Daily, Mark Walsh - Thursday, July 21, 2011
A new Gartner report is skeptical about whether NFC-based payment systems wi ...
- Google Offers Credit Card To Advertisers
Around the Net In Brand Marketing, Karl Greenberg - Thursday, July 21, 2011
Google is introducing a credit card for its advertising customers. The car ...
- American Express Launches 'Link, Like, Love' App
Marketing Daily, - Tuesday, July 19, 2011
Card members can link their cards to the program on the Americ ...
- AmEx 'Likes' Facebook, Launches Coupon-Less Deals
Online Media Daily, Mark Walsh - Tuesday, July 19, 2011
In its latest effort to leverage social media, American Express has launch ...
- MasterCard Expanding 'Priceless' Experiences To The World
Around the Net In Brand Marketing, Karl Greenberg - Monday, July 11, 2011
MasterCard Worldwide is taking its "Priceless" experiential program to major cities worldwid ...
- Facebook, AmEx Partner To Entice Small-Biz Advertising
Marketing Daily, Mark Walsh - Thursday, June 30, 2011
Small businesses now have a new way to buy advertising on Faceboo ...
- Facebook, AmEx Partner To Entice Small-Biz Advertising
Online Media Daily, Mark Walsh - Wednesday, June 29, 2011
Small businesses now have a new way to buy advertising on Faceboo ...
- Credit Card Freebies
Research Brief, Jack Loechner - Friday, June 24, 2011
According to Mintel Comperemedia, cash in the credit card industry is becomi ...
- Cars, Credit Cards Help Ad Spend
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, June 21, 2011
Ad spending for cars and credit cards is behind the 8.8% grow ...
- Credit Card Companies Offer Cold Hard Cash
Marketing Daily, Tanya Gazdik - Wednesday, June 15, 2011
According to Chicago-based Mintel Comperemedia, cash in particular is becoming the enticeme ...
- Visa Launches Travel-Themed Campaign
Marketing Daily, Tanya Gazdik - Tuesday, May 24, 2011
Social media engagement continues to play a significant role in San Francisco-bas ...
- Banks And Retailers Launch Ad War On Debit Fee Ruling
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, May 10, 2011
A small part of the financial regulation passed last year is centr ...
- Capital One Named Official Water Polo Card
Marketing Daily, - Monday, May 9, 2011
Capital One will serve as the official credit card of USA Wat ...
- Spirit Airlines Debuts New Credit Card
Marketing Daily, - Monday, April 25, 2011
Spirit Airlines is debuting a new credit card with a new ba ...
- Equifax Releases Android Mobile App
Marketing Daily, - Monday, April 25, 2011
A new Android app from Equifax features real-time access to credit fi ...
- comScore: Credit Card Marketers Should Emphasize Cash Back
Marketing Daily, Tanya Gazdik - Wednesday, April 20, 2011
Cash back ranks among the most important rewards sought by consumers shoppi ...
- 30 Million Americans Use Mobile To Access Financial Needs
Online Media Daily, Gavin O'Malley - Wednesday, March 23, 2011
In the fourth quarter of 2010, 29.8 million Americans accessed financial servic ...
- Amex Launches Cardmember Deals Via Foursquare
Around the Net In Brand Marketing, Karl Greenberg - Friday, March 18, 2011
Amex has launched a campaign via the Foursquare location-based mobile platform th ...
- Capital One Kills Ad With Chimp In It
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, March 15, 2011
McLean, Va.-based Capital One Financial has pulled a television commercial that featur ...
- Tech Startup Clovr Gets $8.3 Million, Focuses On Bank Card Offers
Online Media Daily, Mark Walsh - Thursday, March 10, 2011
Clovr Media, a startup enabling card-linked offers online, has raised $8.3 milli ...
- Mintel: Rewards Credit Cards Hike Direct Mail
Marketing Daily, Tanya Gazdik - Monday, December 27, 2010
About 1.2 billion offers for new credit cards were received by U. ...
- Check Your Mailbox: Banks Incentivizing Credit Card Offers
Around the Net In Brand Marketing, Nina Lentini - Thursday, December 23, 2010
As the year ends, consumers will have received 2.25 billion credit ca ...
- Minnesota Accuses Discover Of 'Deceptive' Marketing Tactics
Around the Net In Brand Marketing, Nina Lentini - Tuesday, December 7, 2010
...
- More Shoppers Ditching Credit Cards This Season
Around the Net In Brand Marketing, Nina Lentini - Monday, December 6, 2010
...
- AmEx, Zynga Team In Cyberspace
MediaDailyNews, - Tuesday, November 30, 2010
A new partnership between American Express and Zynga means the credit ca ...
- Visa, LivingSocial Partner For BOGO Promo
Marketing Daily, Tanya Gazdik - Monday, November 29, 2010
"We have significantly increased our digital media spend over the last coup ...