- Mini Takes The States Ends On High Note
Drive Time, Tanya Gazdik - Monday, July 22, 2024
"As a marketer, it's just such a privilege to see how it ...
- Google, OpenAI, HubSpot Execs Infuse AI Startup With Millions In Financial Backing
MediaDailyNews, Laurie Sullivan - Wednesday, May 29, 2024
Maven AGI's main goal at present is to build AI systems capab ...
- Yelp Works To Cash In On AI
Data & Programmatic Insider, Laurie Sullivan - Monday, May 6, 2024
Yelp believes it can drive more demand for businesses through AI technolog ...
- AI Customer Service: Not Quite Ready For Prime Time
Media Insider, Gord Hotchkiss - Tuesday, April 9, 2024
My encounter with the cybernetic sadist who asked, "Do you want ...
- New Year's Resolution: Invest in Relationships
MediaDailyNews, Marisa Ricciardi - Wednesday, January 31, 2024
We must be mindful of the big, blank space - the spa ...
- Meta Names Dentsu WhatsApp Business Solution Provider
MediaDailyNews, Colin Kirkland - Wednesday, December 6, 2023
Meta has named Dentsu its customer-relationship solution provider for WhatsApp's business ar ...
- Porsche, Toyota, Ford Score Highest In Brand Loyalty
Marketing Daily, Tanya Gazdik - Sunday, October 8, 2023
Customer loyalty is a team effort, says Joe Lawrence, executive vice preside ...
- The B2B CRM Palette: Email Ranks As One Of The Top Tools
Email Insider, Ray Schultz - Wednesday, September 20, 2023
Almost half of companies have added email, and over a third ha ...
- Tech Groups Back Salesforce In Battle Over Backpage Ads
MediaDailyNews, Wendy Davis - Saturday, August 26, 2023
The tech industry is urging a court to reconsider a recent ruli ...
- Salesforce Debuts CRM Tool For Small And Medium-Sized Businesses
Email Marketing Daily, Ray Schultz - Wednesday, August 2, 2023
The new solution, Starter, features an email builder, and an AI-powered ema ...
- TikTok Provides Ad Partners With Post-Purchase Survey Data
Digital News Daily, Colin Kirkland - Tuesday, July 25, 2023
TikTok's new partnerships with post-purchase survey providers KnoCommerce and Fairing will gi ...
- Deloitte Digital And Salesforce Team Up On AI For CRM
Email Marketing Daily, Ray Schultz - Thursday, June 29, 2023
Clients can use the tools to deliver tailored experience in a trustwort ...
- Cadillac House Offers Bespoke Customer Experience
Marketing Daily, Tanya Gazdik - Sunday, April 2, 2023
The original Cadillac House, which closed in April 2019, was located ...
- Mini USA Offers Manual Driving School
Marketing Daily, Tanya Gazdik - Sunday, February 26, 2023
In a survey commissioned by Engine's Caravan, more than two thirds ...
- Soothing AI: Consumers Feel It Could Help The Customer Experience
Email Insider, Ray Schultz - Wednesday, February 1, 2023
Most consumers would welcome AI, a Redpoint Global study finds. Consumers ra ...
- Ford Expands Ownership Services
Marketing Daily, Tanya Gazdik - Thursday, January 26, 2023
Customers who use remote experiences for vehicle repair are more likely ...
- The Dependables: Tech Marketers Are Focusing More On Existing Customers
Email Insider, Ray Schultz - Tuesday, October 4, 2022
Most technology firms have set higher revenue goals for past buyers, All ...
- Ford Hosts 'Best Stang Decade' Costume Contest
Marketing Daily, Tanya Gazdik - Thursday, September 1, 2022
Ford is hosting a contest to celebrate every one of the Mustang ...
- Opt-Outs From Marketing Messages Hinder Customer Engagement Efforts
Research Intelligencer, - Friday, August 12, 2022
Many customer engagement leaders at banks said re-engaging customers has become mo ...
- Study Shows How Business Values Are Changing, What It Means For Advertising
Data & Programmatic Insider, Laurie Sullivan - Monday, August 8, 2022
There is overwhelming support for a democratic coalition of supplying countries ...
- General Motors Defends 'Ambassador' Program
Marketing Daily, Tanya Gazdik - Friday, July 22, 2022
GM will send a written communication to the ambassadors to emphasize th ...
- Uber Faces Likability Problem
Around the Net In Brand Marketing, Tanya Gazdik - Wednesday, July 13, 2022
Uber is suffering a popularity problem, according to a consumer-sentiment study ...
- Klaviyo Appoints Kim Peretti To Senior VP Role
Email Marketing Daily, Ray Schultz - Wednesday, July 13, 2022
Peretti will serve in a senior customer success and support role, t ...
- CMOs Worry Most About Privacy Issues, Complex Media Landscape
Research Intelligencer, - Monday, June 20, 2022
Amid the changes in media and technology, marketing executives are looking ...
- Prioritizing Segmentation
The MediaPost Cases, Lisa Singer - Thursday, July 7, 2022
When omicron began surging in December, Ro became an unlikely destination f ...
- Lab Tested: Insomnia's Cookie-vation Experience
The MediaPost Cases, Lisa Singer - Wednesday, July 6, 2022
As Insomnia Cookies sought to rebrand its late-night snacking model around n ...
- Chick-fil-A Borrows Tactic From Ritz-Carlton
Around the Net In Brand Marketing, Tanya Gazdik - Sunday, April 10, 2022
It may seem like the two brands have little in common, b ...
- Genesis Opens First Standalone Dealership
Marketing Daily, Tanya Gazdik - Wednesday, March 30, 2022
Six more Genesis locations are currently under construction, with an additional ...
- Why Are Brands 'Ghosting' Consumers With Mobile Media?
Mobile Insider, Joe Mandese - Thursday, March 31, 2022
More than half of consumers say they have been frustrated when th ...
- Kia Partners With Currently For Concierge EV Charging
Marketing Daily, Tanya Gazdik - Wednesday, March 16, 2022
The service is being piloted in Los Angeles, San Francisco and S ...