Tag results for "d2c"
- Paramount Announces New Leadership, Sees Revenue Growth As D2C Losses NarrowParamount says it will start up an "Office of the CEO" wi ...
- Knix Ups Style Game With New Swim, Mesh LinesThe popular period-care brand uses its "Confidence" positioning to flex into n ...
- Paramount's Bakish To Step Down: ReportsCurrently Paramount is considering a bid from Skydance Media, with another joi ...
- With 'Grave Conversations,' Titan Caskets Moves To Longer-Form VideoGuests recline in comfy caskets for the six-minute talk show segments. ...
- Vera Bradley Preps For RebrandingWith sales sliding, the accessories retailer is eyeing a significant reintroduction f ...
- Kardashians' Favorite Salad Chain Expands, Goes Retail With DressingThe chain's dressings are now available online and in grocery outlets nationwi ...
- 23andMe Latest Casualty Of Public MarketsWith falling revenues and mounting losses, the genetics company is weighing ...
- Rent the Runway Battles Back, With Ad Sales In The WorksWith customer retention rising, the company is revamping marketing, expanding resale a ...
- Streaming Content Spend Growing Again? Good News For Profitability?Bernstein Research estimates that for every $1 dollar spent on content, ...
- Hinge Sends Deleted Apps To HeavenOnce people find true love, that discarded app icon has to ...
- Bark Replaces CMO, Adds New Revenue OfficerThe company is beefing up leadership as it expands into consumables. ...
- Trade In Your Sucky Scrubs, Plucky FIGS Tells HCPsUnlike competitors' "scratchy, boxy, never-fit-right" pants and tops, FIGS, Inc. provides healthca ...
- Disney Prevails Over Activist Peltz, With Improved Streaming OutlookDisney has won the proxy battle over activist investor Nelson Peltz, w ...
- Duolingo Introduces A Fool On IceIn an April Fool's partnership with SeatGeek, the brand's quirky mascot sho ...
- End-Of-Life Wishes Are Nice, But Make It Legal, Says Trust & Will"Since everyone over the age of 18 needs a will, we inte ...
- Personal Care: What Does A Winning Brand Strategy Look Like?One important point to consider is how to balance the tangible benefi ...
- Sports League Equity Partner Deals For ESPN? Chapek Says It Doesn't Need ThemWhile Chapek believes extra cash from a minority deal would be ...
- Horizon's Night Market Taps IPG's MusiThe data and analytics vet will serve as Chief Business Officer responsib ...
- Levi's CMO: 'Dance Is A Metaphor For Progress'In "The Floor is Yours," the denim brand's new campaign builds ...
- Nike Pulls Back On D2C, Looks To Sharper MarketingAcknowledging that it is under-performing, the athletic giant is refocusing on spor ...
- D2C Brands Lead In Trust, Lag In SatisfactionNew research shows retail websites and online marketplaces still outperform direct-selling bra ...
- Amazon Delivered Ads For Unavailable ProductsThe company reportedly charged small advertiser up to $300,000 for misdirected ...
- Former Apple Exec Named CEO Of Mega Sports Streaming VenturePeter Distad had a ten-year stint at Apple, where he was responsib ...
- Lilly CEO Reflects On D2C As Amazon Joins LillyDirect DeliveryAfter two months in operation, Eli Lilly's launch into D2C sales wi ...
- What's Behind QVC Email, Other Asian Hate StoriesA diversity expert explains how -- and why -- brands let Asi ...
- Sustainability, Design, Convenience Drive Terra KaffeD2C still accounts for 90% of sales of the high-end in-home coff ...
- Titan Casket Targets Death By Daylight SavingsDaylight savings time doesn't have many fans, but few realize it c ...
- Michaels Rolls Out New MakerPlace CampaignTo introduce the new marketplace, crafts become singing puppets, looking for ju ...
- Bark Breaks Into Treats With Cereal-Inspired HumorThe company hopes to rev up sales by expanding further into consumab ...
- Spanx Launches First-Ever Apparel Brand CampaignThe company's first CTV effort stars an Olympic legend, a fierce fashi ...
