Tag results for "data management"
- Friendly Fraud Costs Businesses Billions Of Dollars: StudyFraudulent abuse of coupons and promotions is now so widespread that retaile ...
- ChannelAdvisor Pursues Integration With CriteoExpansion into other media remains a top priority for ChannelAdvisor in t ...
- FTC Considers Curbs On 'Commercial Surveillance'The FTC on Thursday officially began the lengthy process of crafting priva ...
- Ballooning Data: Brands Have Little Time Left To Master Hyperscale AnalyticsAlmost all brands agree they have 1-3 years to increase the amou ...
- Signal AI Acquires KELP In Reputation Management DealThe merger brings together Signal AI's AI technology and KELP's data analyti ...
- Iterable Offers New AI Suite For Identifying Shoppers Likely To ConvertIterable is offering a new AI product designed to make it easi ...
- Nielsen Boosts National TV Panel To More Than 42,000 Homes, 101,000 ViewersNielsen says all its media panels have seen growth -- including i ...
- Jebbit Hires Several Execs, Including A New CFO And Head Of CanadaJebbit has also named a global head of strategic partnerships and ...
- Google Battles Incognito Mode Users Over Data CollectionGoogle is urging a judge to refuse to grant class-action status ...
- Cordial Looks To Up Data Game With Partners Amperity, mParticle And SegmentThe integrations are designed to improve customer experiences across email, SMS a ...
- Direct-To-Consumer Marketers Struggle With Data HurdlesWalled-garden media environments add to the challenges that DTC marketers face wi ...
- Leadspace Expands SalesIntel Partnership To Deliver B2B ProfilesSalesIntel provides human-verified email addresses, phone numbers and other data. Leadspace sa ...
- Criteo Faces $65M Fine In France For GDPR BreachesEU data protection regulators hit French ad-tech company Criteo with a $ ...
- Focus Turns To Retail Media And Less Expensive Items For Remainder Of YearRetail companies now have data companies analyzing ad trends to determine t ...
- Federal Privacy Bill Draws Opposition From CaliforniaCalifornia's privacy agency unanimously voted to oppose a federal privacy bill th ...
- The New Oil: Refined DataRaw data must be cleansed and transformed into actionable insights to fu ...
- TikTok $92 Million Privacy Settlement Granted ApprovalA judge on Thursday approved TikTok's $92 million settlement of claims th ...
- How Apple IDFAs Still Affect AdvertisingPubMatic looked at the Identifier for Advertisers (IDFA) opt-in rates after App ...
- AtData And Inbox Monster Partner On A Joint Suite Of Email ToolsThe arrangement combines AtData's data tools and Inbox Monster's email deliverability monitori ...
- Why You're Failing If You Aren't Testing Cookieless Solutions NowHere are three key ways marketers can set themselves and their bran ...
- California Privacy Agency Staff Recommend Opposing Federal BillCalifornia's privacy agency recommended opposing the proposed American Data Privacy Protection Ac ...
- The Increasing Value Of Building Your DatabaseThe death of third-party cookies is not the death of online a ...
- Gartner: How Economic Conditions Affect Campaign Strategies, Consumer PurchasesConsumers are less put off by higher prices and more concerned wi ...
- Ad-Tech Firm Tremor To Buy DSP Amobee For $239MThe deal is intended to expand Tremor's demand-side market share, the compa ...
- Google Urged To Curb Data Collection, Protect Users From 'Creative Prosecutors'"The volume of data in Google's hands means that creative prosecutors wi ...
- Christine Frohlich Joins Verisk Marketing Solutions From Experian To Head Data GovernanceChristine Frohlich looks to carry on the legacy of female marketing leade ...
- Microsoft: What Makes Its Collaboration With Roku 'So Important'Microsoft's TV attribution research revealed that online shoppers are more likely ...
- New Bill Would Abolish Arbitrary Data CapsThe Uncap America Act, unveiled by Senators Ray Lujan and Cory Booke ...
- Bill That Would Outlaw Behavioral Advertising Advances To House FloorLawmakers in the House Energy and Committee on Wednesday voted to advan ...
- Social Jitters: Shoppers Trust Brands More Than Networks With Their DataConsumers have many complaints about using social media and trust brands mo ...
